KORL FM 101.1 in Honolulu jumped on the Broadcast Architecture bandwagon yesterday (Friday, August 1). It has more variety than what KORL FM did when they were playing their own smooth jazz mix. When KORL FM 101.1 first signed on in the Honolulu market, smooth jazz was only a filler between ethnic programming shows. When the Japanese-language show and other ethnic shows were scrapped in April of this year, KORL FM became a full-time smooth jazz station, still playing their own repetitive mix of smooth jazz music. Now that KORL FM is using BA, I'm hearing more variety, especially in years, e.g., "Sailing" by Christopher Cross from 1980 and "Green Onions" by Booker T. & the MG's from 1962. When KORL FM was playing their own music, it was mostly contemporary stuff (from the 90s and now), with only a rare sprinkling of a 70s or 80s tune. Now KORL FM is not so boring.
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Another one on the Broadcast Architecture bandwagon
- Thread starter IBadget1
- Start date
Give it time! It will be only be a matter of moments before that BA magic clicks in and you'll be able to hear the same old thing all the time. Enjoy your 400 songs!
Bill Harmonic said:
that's for sure! Ivan's the first person i think i've ever heard say the BA mix is good. that prior mix done locally must have been super super bad if BA is good. LOL wow, thanks for the great laugh. listen for 24 hours straight and post back with if you feel the same way. i guarantee you won't. :
W
WTUX
Guest
BA is going to sound good at first, just because it is a change of pace. But soon, you will be bored out of your mind.
The only thing is that this station is calling itself as Smooth Jazz, not Lite A/C (Sailing) or True Oldies (Green Onions) and both those songs are over 25 years old.
Looks like Atlanta is going to pick up the network for middays. The rest of the shifts will probably follow shortly. I'm on WLOQ watch too, they have totally changed since Mr. Gross was forced out and with Kepler being such a salesman and their PD being a former BA PD it's just a matter of time. If not the network undoubtedly the consultancy.
8
808Wave
Guest
You are all correct in your discussions. I was the host of an evening smooth/urban jazz show on KORL 101.1 from Jan through Mar of 2008. I ran the show as an independent and had an agreement with the station's owner George Hochman to split advertising $$ for my airtime. It was the only Hawaii-based jazz show with actual interviews, etc. I interviewed Jim Brickman when he was in town for his February concerts. It was very difficult to selling the advertising as most folks were confused about the the station format of Japanese programming, talk with Roy Dacherman, etc. Besides programming my own songs (as the existing playlist was crap), I also put together the media kit. I provided all of that info to George, along with a laundry list of improvements to his station manager. Johnny Miro.
My agreement was cancelled at the end of March, and subsequently KORL 101.1 turned to full time smooth jazz on April 1. I was not asked to continue my show. Hochman hired a sales manager in April whose focus was to sell KORL FM's airtime. Guess it was a lot easier with the media kit I designed. I was contacted in August to be a salesperson - an insult.
KORL FM will never get it together until they are ready to make a commitment to programming & air talent. It is only about the $$, not a love for the music as Hochman has told me before that he is indifferent to the music format. I wasn't until I put together the media kit, that they got the idea that smooth jazz has an audience in Hawai'i. Miro's selections of music are too ethereal and obscure for this format. He doesn't have a sense of what goes into a strong jazz music mix, which is why it is so much more comfortable to take the feed. Hochman also doesn't believe in streaming or maintaining an FM website, since he says it costs too much. Maybe your advertisers and potential listeners wouldn't think so.
It is unfortunate that Hawai'i will never be a player in the smooth/urban jazz market. Which is so ridiculous, since we have the market demographic and $$ to support it. I have always loved 94.7 The Wave and only have the best memories of listening to the Wave and SF's 103.7. I had really hoped to bring Hawai'i into that game, so much so that I invested $5,000 of my personal savings to get there. I even pitched Austin Vali to do a weekend jazz show in early 2007. I quit my job at the start of this year to make KORL FM a full time commitment (I'm still unemployed). So, disappointing that I was the only one at that station committed to content.
Here are my links below just you know I'm not a poser. The top link is a sample aircheck, the 2nd is my blog, the 3rd is a sample of my playlists.
http://www.acidplanet.com/artist.asp?PID=1085254&t=1
http://www.808wave.com/
http://www.imeem.com/808wave
My agreement was cancelled at the end of March, and subsequently KORL 101.1 turned to full time smooth jazz on April 1. I was not asked to continue my show. Hochman hired a sales manager in April whose focus was to sell KORL FM's airtime. Guess it was a lot easier with the media kit I designed. I was contacted in August to be a salesperson - an insult.
KORL FM will never get it together until they are ready to make a commitment to programming & air talent. It is only about the $$, not a love for the music as Hochman has told me before that he is indifferent to the music format. I wasn't until I put together the media kit, that they got the idea that smooth jazz has an audience in Hawai'i. Miro's selections of music are too ethereal and obscure for this format. He doesn't have a sense of what goes into a strong jazz music mix, which is why it is so much more comfortable to take the feed. Hochman also doesn't believe in streaming or maintaining an FM website, since he says it costs too much. Maybe your advertisers and potential listeners wouldn't think so.
It is unfortunate that Hawai'i will never be a player in the smooth/urban jazz market. Which is so ridiculous, since we have the market demographic and $$ to support it. I have always loved 94.7 The Wave and only have the best memories of listening to the Wave and SF's 103.7. I had really hoped to bring Hawai'i into that game, so much so that I invested $5,000 of my personal savings to get there. I even pitched Austin Vali to do a weekend jazz show in early 2007. I quit my job at the start of this year to make KORL FM a full time commitment (I'm still unemployed). So, disappointing that I was the only one at that station committed to content.
Here are my links below just you know I'm not a poser. The top link is a sample aircheck, the 2nd is my blog, the 3rd is a sample of my playlists.
http://www.acidplanet.com/artist.asp?PID=1085254&t=1
http://www.808wave.com/
http://www.imeem.com/808wave
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