G
garnet
Guest
New book...weird not to see Wish
F.M.Hertz said:Well, it is interesting to note that even with the Froggys and the Rendas refusing to pony up the money for the numbers, that the 50,000 watt Blowtorch comes in as the 7th ranked station in the market.
That rumbling you hear is Dr. Conrad spinning in his grave.
Pratte4Life said:I am sure with a new PD KDKA will go thru some changes and soon.
Boss Radio said:>>>Early on in the Fan's existence, I heard some research that said the number 1 station KDKA-FM's listeners came from was KDKA-AM.<<<
So the grannies and Undercover Bob's "Let's abolish property taxes" crusaders are now interested in analyzing the Pens' penalty killing?
They should have gotten a nice invasion of listeners from 1250 ESPN considering it quickly went out of business.
There is a lot that can be done with that station to make it a viable player in this market, but time is running out, and quickly. Some ideas:
-First off, blow up most of the entire lineup.
-Keep Larry, send Marty and Pintek packing. (2nd time for Pintek)
-Use the KMOX model for news with CBS coverage at the top of the hour followed by a full live and local newscast every hour of every day.
-Get rid of all of the syndicated shows at night. (Bohannon's and Grayson's acts are getting stale.)
-Hire a talk show host or two that was at least in high school in the past 25 years. (If you're going to attract a younger audience, you need a younger point of view.)
-Promotion, promotion, promotion. TV spots during prime time, and not make goods on Channel 2 during the Letterman and Ferguson shows. Bus signage, billboards, etc. (You have to spend $$$$ in order to make $$$$.)
-Total overhaul needed for weekends. (Do we really need an hour of weightloss or snake oil salesmen? Also, Tradio is bush league radio for small markets.) Talk shows should be devoted to lighter issues. My theory: who wants to talk about the serious stuff when most people want to get as far away from the Monday through Friday crap as they can?
Was.Pratte4Life said:.....
And Lilly, bless her heart, is the traditional KDKA-AM listener/caller you're referencing to. No question. And she's probably the most famous caller the station has.
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F.M.Hertz said:-Get rid of all of the syndicated shows at night. (Bohannon's and Grayson's acts are getting stale.)