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Pleased to hear Dave Peach is back in Indiana. I worked w/ him in Columbus at Reising. Last I knew Dave was GM of a station cluster in West Virgina. Dave's a good man. Anyone would be lucky to work for him.
I was a part-timer at the Key stations in Crawfordsville for 10 years (through late 2004). Lots of nice people came and went at 103.9 WIMC / 1550 WCVL / 106.3 WCDQ, and it was great to work with most of 'em. The GM office, much like most of the other positions, had a revolving door on it the last half of the time I was there.
My sense -- which I admit comes from a part-timer's somewhat skewed viewpoint, even though I worked there longer than most of the full-timers then -- is that the cluster was chronically under-funded by its small-Kentucky-town small-bank owner. No money for imaging or marketing. Promotions were based mostly on what they could trade with local small businesses. They'd spend weeks giving away, say, one pair of Colts tickets when Q95 gave away tickets hourly. Maybe it's not fair to compare these tiny Key stations with the likes of WFBQ ... but listeners compared. It's likely that Indy and Lafayette stations got more Montgomery County listeners than we did.
Rarely did they spend new money on equipment. We got the discards of Key's Kentucky stations. From a technical standpoint, the place was held together by duct tape.
That said, lots of us put in lots of extra hours, often at no pay, using what resources we had, trying to deliver a more polished, more consistent product that made us sound bigger than we were. It was still small-town radio for a small-town audience. But we loved it. Love of the broadcast.
Even in Lafayette, I doubt anybody would have given me or us such opportunity. Hopefully there are still people there (the staff was cut to the bone) who love radio and try to do more with less. Easier for a part-timer than a full-timer to take this approach? I didn't need that paycheck to pay the rent.
Thoughts on Crawfordsville radio? Does anyone miss the days of Joe Jarvis on WCVL? Live from The Barn. 45 continuous minutes of farm and weather news and whatever else he could find to fill the time. By the time it was over he had given someone hell back at the station for not playing the right spots and he sounded like he was out of breath and desperately needed a nap. Great small town radio.
I hope Dave has another job lined up. I can appreciate his work ethic and his past and current work. He is no slouch. Hope he knows what he got into and it's a darn shame to see him in Crawfordsville.
Every GM that was doing well left because of the unreasonable demands made on the bottom line. wait, every GM has left so that might not make sense...
One GM WAS making the grade and was there two years. When he left, he left because even though he had been giving Key the 20 % yearly increase in revenue, with noted no support other than trade, he saw that this couldn't continue. The policy then was to fire any GM in the chain not meeting any two monthly goals or the yearly goal. Still the policy.
Former GM Dick Monroe went part time because Social Security paid more.
Since the GM after him it has been a revolving door of people and some not qualified to be in the GM chair.
And if the GM office has blood on the floor and door look at the sales staff. Sales personnel usually last 6-12 months. One meeting with corporate and they look for another job. If it is a good salesperson they look for a better place, and, if they are developing as a salesperson they usually see fit to develop skills elsewhere. You can't live on dreams.
With this said, this is the jewel in the Key lineup of radio. Stations have always done acceptably but are not fed any revenue to make impact in their community. No billboards, no promotion money, no money for staff. When was the last time a great talent was there? 1980's?
Dave IS a great guy and a hard worker. Can he do what no one else has been given the ability to do?
Knowing that Key makes decisions with bad impact on the people who suffer there here's praying Dave doesn't see the same people management the others there have.
One GM WAS making the grade and was there two years. When he left, he left because even though he had been giving Key the 20 % yearly increase in revenue, with noted no support other than trade, he saw that this couldn't continue.
Are you referring to Kevin Anfield? He was the first and only GM I saw who got corporate to spend a little -- a very, very little -- money. I liked working with him. Where'd he end up? Still in radio somewhere?
He built a house and made plans to be there for the long haul. Hard worker, good at what he did. Even though he met the sales quotas he saw he couldn't keep it up. Back in IL last I heard.
And are you working at Purdue these days?
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