> > I know theyve dropped overall, but wondering if the
> morning
> > news went down when Carla got moved to the afternoons. (p
> > no Carla bashing! Please! I'm a fan

)
> >
> KRLD was down overall in the latest trends. You could say it
> was because of the latest changes, or you could wait until
> mgmnt puts its spin on it. Bottom line is, you can't
> continue to play games with the listener...changing anchors
> every 30 minutes. They're a lot smarter than that. Carla and
> Brad were getting good numbers in the last book and there
> was no reason to fix something that wasn't broken, not to
> mention taking Alice off the air at once. Despite what's
> been posted here in the past, Carla has shown great talent
> and courage in the face of mounting corporate pressure and
> that says a lot, not to mention Alice and Mark's dedication,
> as well.
>
> As for the hateful posts about Carla a few weeks back: She
> was in the hospital, leaking spinal fluid as a result of a
> bad medical procedure to treat neck pain. She was never
> looking for another job and clearly, based on her talent,
> looks and her 10 years worth of connections, she could go
> anywhere she wants. Does anyone accepct the fact that
> someone can love radio news these days? Some of you owe her
> an apology.
>
dallasnews is right: Rearranging the anchor lineup every few months just for the sake of change is pointless. It doesn't improve ratings and only confuses listeners. Management had a good lineup before Tom Bigby came along. He was fired but not before setting the station back a couple of years. As for Carla Marion, she is talented and pairs nicely with Mark Watkins.