Before you accuse links of being "bogus", dig further. Check out things such as their "about us" pages. They might just simply be using different methods of research than you guys do.
http://www.newsgeneration.com/about-us/
http://www.newsgeneration.com/about-us/meet-our-team/
www.newsgeneration.com/faqs/
That organization is a public relations firm. They specialize in getting peoples news releases published or broadcast.
They are not broadcasters, although they deal with broadcast.
No matter what kind of research you do, you will see the same demographic profiles for each station and format. In any case, there is no research behind the format descriptions on that site (and the other one of similar focus you posted). The listing shows that both organizations are vary far removed from reality when it comes to knowing about radio, so the listing is likely the product of the "impressions" of their staff of publicists and spin doctors.
Again, the "wrongness" of the listings shows that there was no research and no consultation with people who know this sort of thing.
Stations in larger markets do their own proprietary research. Nielsen does research. Many independent media researchers do omnibus studies or specific projects. A good example is the profile of country that is presented each year at the CRS and done by the CMA for its members.
Much of radio research is done to show advertisers the value of advertising on different stations. Were there any alternate and credible research available ad agencies and their clients would use it. They don't, and they use the same research I refer to as a basis for placing billions and billions of dollars in advertising each year.
We know the profile of every format, and this data is consistent across different sources and research projects. You can't present anything valid and credible that changes those facts.
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