KYW continues a major slide. 7.8 - 6.5 - 6.1. I wonder if KYW is suffering because it's now the only station left on AM (WPHT is still there but fewer and fewer are listening). Obviously 6.1 is still a great share, good for 4th in the market. And news stations do better in the winter because of weather. But still. Cume is also sliding: 1,032,100 - 966,900 - 917,400.
WPHT got a bump (baseball season started) but it's not nearly the bump it used to get. Cume is up 378,800 - 492,500 but last year it was upward of 800k during baseball season. WPHT now has more cume listeners than WHYY again, finally. I wonder how many baseball listeners are sticking around the rest of the day.
WIP-FM also got a bump for the same reason. WIP(AM) was up too, which is not explained by baseball play by play because they don't carry it. A 0.9 for WIP(AM) surprises me.
B-101 fell by 0.8 share and WOGL rose by 0.8.
WPEN-FM with an anemic 1.4, plus a 0.2 for WPEN(AM). If GM is committed to sports on FM (which it seems to be), perhaps it could make more money programming something else on 950? Maybe put the ESPN network shows on there while 97.5 is airing local stuff?
Wired is flat this month after going up 0.1 last month, while Q-102 gained big (0.8) last month and was up 0.1 this month.
Arbitron now doesn't publish ratings for stations in markets where the station doesn't buy the book. IOW, if WFAN doesn't buy the Philly book (which it doesn't - why would it), then Arbitron won't publish WFAN's ratings in Philadelphia no matter what they are. People who buy the Philly book can see the numbers but the public can't. That's one way of dealing with the out of market anomalies. Make it so non-subscribers can't see them.
WPHT got a bump (baseball season started) but it's not nearly the bump it used to get. Cume is up 378,800 - 492,500 but last year it was upward of 800k during baseball season. WPHT now has more cume listeners than WHYY again, finally. I wonder how many baseball listeners are sticking around the rest of the day.
WIP-FM also got a bump for the same reason. WIP(AM) was up too, which is not explained by baseball play by play because they don't carry it. A 0.9 for WIP(AM) surprises me.
B-101 fell by 0.8 share and WOGL rose by 0.8.
WPEN-FM with an anemic 1.4, plus a 0.2 for WPEN(AM). If GM is committed to sports on FM (which it seems to be), perhaps it could make more money programming something else on 950? Maybe put the ESPN network shows on there while 97.5 is airing local stuff?
Wired is flat this month after going up 0.1 last month, while Q-102 gained big (0.8) last month and was up 0.1 this month.
Arbitron now doesn't publish ratings for stations in markets where the station doesn't buy the book. IOW, if WFAN doesn't buy the Philly book (which it doesn't - why would it), then Arbitron won't publish WFAN's ratings in Philadelphia no matter what they are. People who buy the Philly book can see the numbers but the public can't. That's one way of dealing with the out of market anomalies. Make it so non-subscribers can't see them.