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APRIL RATINGS ... Discuss
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Jimmy128 said:
I would've thought the loss of Severin would have helped TKK. They got a lot of press... then again the diehards are probably the ones carrying the meters.
TKK seems to be crashing and burning real fast, and RKO isn'rt much better. XKS-AM barely shows up.Talk radio doesn't seem to get ratings in Boston because the majority of it is right wing tea party nonsense. Boston is a DEMOCRAT city, not conservative republican. Limbaugh isn't even a blip in the ratings, the only major market where he isn't a factor. Boston is by nature a working class city, yet people think for whatever reason that it's upper crust because of Harvard, the Kennedy's etc. Let's play a little game. Who do you think is more apt to carry a PPM meter around to cash in on some dinky prize at the end of the survey ? The upper crust snooty pseudo intellectuals that listen to predictable right wing talk radio, or the Southie that listens to Kiss 108 or Jamin ?.. It used to be "it's the music, stupid". Now it's " it's the blue collar PPM participant, stupid"
It's simply incredible that KISS gets 10 shares book after book after book.
superjj said:
Which is why CHR and blue-collar classic rock will continue to dominate the Boston dial no matter how people on boards like this moan about how boring and safe and whitebread Boston radio is. Nobody's going to replace a lowest-common-denominator rocker with an AAA or a smooth jazz or a sophisticated CHUrban format if the target demographic -- already smaller than CHR and classic rock's -- isn't going to wear the meters. The advertisers would bail before the first book comes out.
I did a quick look at the Clear Channel stations, including the distant ones that are counted in the Boston book, and they control 19.5% of the market. If WGIR or WSRS, or even WHYN got enough listeners to get a .1 or .2, it would put CC at or over 20%
Now the 64 dollar question, is what is the maximum amount of the market a company is allowed to control? I know there is a number I just can't remember it off the top of my head.
Can you imagine if CC had to put a station in trust pending sale because they exceeded the cap?
Greater media with just 4 stations controls 21.9% of the market
So 2 companies control 41.4% of the market
Add in Entercom's stations at 11.9% of the market and we get 3 companies controlling 53% of the market.
Remind me again how de-regulation was going to foster competition?
Now the 64 dollar question, is what is the maximum amount of the market a company is allowed to control? I know there is a number I just can't remember it off the top of my head.
Can you imagine if CC had to put a station in trust pending sale because they exceeded the cap?
Greater media with just 4 stations controls 21.9% of the market
So 2 companies control 41.4% of the market
Add in Entercom's stations at 11.9% of the market and we get 3 companies controlling 53% of the market.
Remind me again how de-regulation was going to foster competition?
Not exactly on both points. If you combine WGBH and WCRB, they have more listeners than WBUR. Since WGBH owns WCRB, that means a win for them. Sort of. It's probably not that cut-n-dried, but while one can gauge the success of the WGBH news/talk format against WBUR...you can't gauge the success of the WGBH enterprise by comparing only WGBH or only WCRB. You have to combine them and then adjust for the same listeners listening to both stations.
These are 6+ not 25-54 etc
EEI went up a bit--Red Sox. BZ-FM also went up a bit--B's in playoffs
CC can make a lot of money on Kiss and Jam'n and it subsidizes the AMs.
>>we can let the speculation begin about wttk??
WTTK? No such station...oops, I think you mean WTKK
>>Talk radio doesn't seem to get ratings in Boston because the majority of it is right wing tea party nonsense.
What about talk/news on WBUR and WGBH? Does well, lefty stuff. If you're saying "talk radio doesn't seem to get ratings in Boston..." You're forgetting stuff like Rooney, Crossley, Talk
of Nation, Fresh Air, etc.--talk.
Oh, and let's not forget how well WBZ does--and they
have Dan Rea, no lefty, at night.
And again this is 6+ ratings, not the 25-54 or 54-to-death demoes talk stations focus more upon.
EEI went up a bit--Red Sox. BZ-FM also went up a bit--B's in playoffs
CC can make a lot of money on Kiss and Jam'n and it subsidizes the AMs.
>>we can let the speculation begin about wttk??
WTTK? No such station...oops, I think you mean WTKK
>>Talk radio doesn't seem to get ratings in Boston because the majority of it is right wing tea party nonsense.
What about talk/news on WBUR and WGBH? Does well, lefty stuff. If you're saying "talk radio doesn't seem to get ratings in Boston..." You're forgetting stuff like Rooney, Crossley, Talk
of Nation, Fresh Air, etc.--talk.
Oh, and let's not forget how well WBZ does--and they
have Dan Rea, no lefty, at night.
And again this is 6+ ratings, not the 25-54 or 54-to-death demoes talk stations focus more upon.
superjj said:
An assumption that was thoroughly debunked years ago. Limbaugh gets plenty of listeners nationwide whose politics are anything but right-wing. If he were only preaching to the choir he wouldn't have nearly the numbers he has. He fails here because he's on a weak signal. His numbers at WRKO were considerably better than they are now.
superjj said:
Again, wrong. Arbitron places meters (and diaries, in the below-top-50 markets) in a demographic cross-section of the population, with very close correlation to the distribution of income levels in the general population. There have always been issues with the number of responses, particularly back in the days of diaries, but closer examination reveals that the correlation to local demographics is actually pretty high.
B
BearFur
Guest
itsthesong said:
The only things worth listening to are Jim and Margery, and to here Dave Andelman's weekly attempt to prove he's straight
As I said in another thread Limbaugh showed poli-talk radio could be entertaining and he reached across the pol. spectrum, even pulling in those who disagree with him. How many conservatives listen to Ed Schultz though?, so who knows. (Maybe some.) The example I like to give re: talk hosts pulling in those who'd disagree: "I think you're disgusting and stupid and you shouldn't be on the air." "Oh, really, And how often do you listen to me, caller?"... "Every day."
Politically we can go back and forth between whether we're a center-right or center-left nation, etc.
but many of us are kinda in the middle, it depends on the issue. Though attempts to put "moderates" on air have failed. You have to kind of be a bit to the extreme to make it interesting.
Politically we can go back and forth between whether we're a center-right or center-left nation, etc.
but many of us are kinda in the middle, it depends on the issue. Though attempts to put "moderates" on air have failed. You have to kind of be a bit to the extreme to make it interesting.
superjj said:
Boy, they all gotta be waking up by now...or maybe preparing for that unemployment line???!!!! Wow!
;D
A
ArtSpooner
Guest
Will Chad Finn or Jessica Heslam write the show-by-show details for 'EEI vs. TSH? I'm really curious to see how the mid-day mess did.
It would be interesting to see details in 25-54 or other demos, show by show etc. (not just 6 plus).
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