Re: WDAS #1 25-54...
> > Anyone have a gut feeling, inside information, crystal
> balls
> > or just want to start an unfounded rumor based on the
> > imminent release of some Summer Numbers?

> >
> We did ok at DAS.
>
Yes, yes you did Retrac! #1 overall Adults 25-54 - WOW! I think this goes to my "water finds it level" theory...the audience settles back in after a huge disruption like a new station popping up and taking a "name" jock...only to find what is "familiar". It's sort of like that nasty old t-shirt you have that's 20 years old that you still wear cause it "just feels right". WDAS is that nasty old t-shirt for Philadelphia...
Once everyone has a chance to digest the real core demo numbers they will see that WRNB's "gloss" is wearing off and right quick. They are a one daypart station, and that one day part is starting to loose their grasp on the am drive listener versus Retrac and Nrobnas...I mean Carter and Sanborn...Joyner had an unfair head start and when people actually look at the numbers, Joyner has slipped significantly (25%) from when he first got to WRNB.
I think that the Radio One Philly experiment is going to be one giant failure that will be exposed as time goes on. I think that Radio One wanted the Philly group to run as efficiently as possible while the entire company is being position for sale. The stock is getting it's proverbial-ass kicked...so maybe Kathy is looking to unload on the cheep? If they do not sell within a year then they've got some real problems in Philly.
WPHI is utterly insignificant - you can just hear the insignificance in the suburbs now, and WPPZ will never make the big dough in that format. If WRNB does pan out to be a one day part station with equal or lesser AM drive numbers than WDAS and Radio One does not sell the company then, in my opinion, Radio One has failed.
Disclaimer - I do not have holdings in ROIAK, no one I know has holdings in ROIAK, nor would I suggest anyone purchase it. For Radio-Info.com I'm Wexler Shhhheeeeeeeerrrrrrrrrrrrrrrrmmmmmmmmmaaaaaaaannnnnnnn (sans the bad hair).
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Edited by Wexler on 10/19/05 02:42 PM.</FONT></P>