Yes, I know radio is a mass medium. I was attempting to be amusing.
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As the Earth Turns.
- Thread starter davideduardo
- Start date
Yes, I know radio is a mass medium. I was attempting to be amusing.
Some of us found it amusing, Llew.
Don Henley himself sang that (it) could be heaven or hell.
The funny thing is that it took a decade or two for KRTH to rid itself of the 50's and 60's, but far less time for the 70's. They are doing good in changing with the times, but they are also getting rid of older music too fast at a rate not seen before. Suddenly, K-Earth is an all 80's, getting into the 90's and 00's station. Where did all the 70's go??? I don't remember at anytime K-Earth playing all 70's, like they are doing with the eighties today.
First, KRTH has only about 30 songs post-1992 in the library. In the last 7 days, all 30 of them got a total of 86 spins. The top 3 songs in rotation got more spins than all those 1993 and beyond songs. In fact, there would be justabout one of those post-1992 song every 2 hours. Nearly all the rest are from the 1978 to 1992 period.
KRTH was too slow in ridding itself of the 60's and even of the earlier 70's stuff. This was reflected in a period where they were not even Top 10 in 25-54, despite a sizable seniors audience.
That's not a problem unique to KRTH, either. Many oldies stations delayed too long in flushing the geezer gold in favor of the songs that were the ones the 35-54's had grown up on.
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hmmm...Geezer Gold. I think you just launched a new format! (channel 65+ on SiriusXM no doubt)
That must have been what was playing at Denny's the other evening when I took my 6-year old granddaughter out to dinner. What surprised me was she could name a good portion of the songs (all from the 60's).
Do her parents also enjoy out-of-generation music and expose her to it regularly, or have you been indoctrinating her during her visits?
Her mom is from Romania and listens almost exclusively to Romanian music. They both live with me and are exposed, somewhat, to Oldies but she tends to listen to her own music on her iPad most of the time. She seems to be extra sharp at remembering things though so perhaps it was too subtle for me to pick up.
They say you know you are getting old when music in banks and grocery stores start sounding good to you. Ironically, I have noticed the music selection in my local Vons and Chase branch has indeed been getting a lot better lately.
"Hi everyone, welcome to Saturday night Geezer Gold. I'm Dick Bartley and I'm back. We're here every week on great stations like 1450 AM, 'The Oldtimer' in Boca Raton. Here's the number to call":
<jingle> "One-eight-eight-eight two-two-two-nineteen seventy-five!"
soooooo funny and yet sooo damned true.
First time I read that GNR was played on KEarth I nearly fell out of my chair, but then after that I was like am I that old that they are playing GNR on KEarth ....*&%^$%#$ I got OLD!
First time I read that GNR was played on KEarth I nearly fell out of my chair, but then after that I was like am I that old that they are playing GNR on KEarth ....*&%^$%#$ I got OLD!
only 3 songs I can think of that KOST would play....Sweet Child O' Mine, Patience & November Rain
It just seems out of place to actually hear "Don't Speak" by No Doubt (1996) and "Viva La Vida" Coldplay (2008) on K-Earth. Sounds like a time warp, after being in a coma for 20 years. Both great songs, but.....
I mean it really wasn't that long ago, we were grooving to Motown hits on that station. Wow.
I mean it really wasn't that long ago, we were grooving to Motown hits on that station. Wow.
I thought one of the basic criteria for classic hits is the same as it was for oldies: The songs you play need to be 20 years old, minimum. So the No Doubt song makes sense in that context. Yes, I can even concede a little wiggle room -- 17 or 18 years -- but a 10-year-old song, to me, is closer to being a recurrent than it is to being a classic hit. Isn't the typical classic hits listener someone who feels abandoned by current popular music and has felt that way for quite a few years? Does that listener want to hear Coldplay?
In 1972, wouldn't you say that a 1962 song was definitely an oldie?
One of, if not the first FM oldies station was WMOD in DC. That one began in 1968. Barry Richards, the PD, did not use the "oldies" name as there was concern that Art Laboe held the service mark for "Oldies" due to his "Oldies but Goodies" record compilations. They called it "gold".
About a year later, an AM in DC, also began playing all oldies. It was WEEL in Fairfax, and we called it "Million Dollar Music Wheel". Again, no use of "oldies. Same reasoning
But both of those stations played no currents. And since the Top 40 stations like WPGC and WEAM hardly played recurrents and were light or devoid of gold, anything about 2 years old or more was "gold". That meant that the music was mostly 1956 to 1967. Ten to twelve years old.
The only rule on a gold-based station is to create a clear image of playing songs that bring back memories of good times. Over time, the almost recurrent nature of oldies has morphed into songs that are about 25 to 30 years old at the youngest. That just seems to be what works today, particularly since it is hard to find many newer songs that "fit" the format.
In CHR, a recurrent is between 4 and around 18 months old and the gold is about 2 to 8 years old; in more adult format recurrents are perhaps a year to up to 3 years old, and anything beyond is considered gold.
In 1972, "Sugar Sugar" was an oldie.
Sure, but popular music changed dramatically in the middle of the '60s. 1982 to 1992 would be another example, with grunge and rap the driving forces. Hardly comparable to what's happened between 2008 and 2018.
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