Atlanta Arbitron PPM Results - Holiday 2009

[pjc1961]

To see the age 6+ overall publicly released data for the Holiday 2009 survey period (Thu. Dec. 10, 2009-Wed. Jan. 6, 2010), go to the Atlanta Radio Ratings Grid.

The next survey period will be for January 2010 (Thu. Jan. 7-Wed. Feb. 3, 2010), with the age 6+ overall publicly released data available on Thu. 2/25/10.

One omission from the grid:

WWWQ-HD2 - Share%: 0.8 - Cume: 199,200 - Format: Alternative - Owner: Cumulus
(Previous share history: 8/09: 1.0; 9/09: 1.1; 10/09: 0.8; 11/09: 0.6; 12/09: 0.7)

It's listed this way on other trade websites. WWWQ-FM-99.7's main signal is "Q100" ("adult CHR"), with the "99X" alternative format carried on 99.7 HD2. The "99X" alternative format is also carried on WNNX HD2, whose main signal is WNNX-FM-100.5 ("Rock 100.5").

Although, it's possible a lot of the listening to the "99X" alternative format is coming from its 3rd signal: the translator at 97.9 FM (publicized on the station's website) with the call sign of W250BC, which is relaying the signal of WNNX HD2. It COULD be that the WWWQ HD2 (99.7 HD2) signal is the "most listened to" of the three possibilities according to the ratings report; it depends on which of the 3 separate signals for this one station are being PPM encoded.

 

[secondchoice]

There was a posting saying that they wished 98.5 would” freshen it up a little”.
http://boards.radio-info.com/smf/index.php?topic=159168.0
They beat the VEE in the holiday ratings and until someone beats them in a holiday book they will not change. The old “if it ain’t broke” thinking. That may be why Atlanta needs another AC to make WSB FM “work” a little.

 

[JoshuaC]

100.5 has an HD-2?

I thought 97.9 was a rebroadcast of 99.7's HD-2.

I just used a Polk HD Radio and couldn't get an HD-2 on 100.5, only HD-1... am I missing something?

 

[RoddyFreeman]

100.5 has an HD-2?

I thought 97.9 was a rebroadcast of 99.7's HD-2.

I just used a Polk HD Radio and couldn't get an HD-2 on 100.5, only HD-1... am I missing something?

You are correct. And I'm sure almost all of the ratings are coming from the translator at 97.9 FM. That's a nice little signal that's almost equivalent to a class A FM.

 

[jabba17]

When will WTSH be transmitting on their new 100K signal that will reach much more of the metro? Or are they still waiting on 107.5's move from Perimeter to Norcross?

 

[gregg75]

The only NEWS I see in these ratings is that playing Christmas music has worked
again for WSB........as it usually does.........and as it usually does at other stations
across the country.

 

[pjc1961]

100.5 has an HD-2?

I thought 97.9 was a rebroadcast of 99.7's HD-2.

I just used a Polk HD Radio and couldn't get an HD-2 on 100.5, only HD-1... am I missing something?

You are correct. And I'm sure almost all of the ratings are coming from the translator at 97.9 FM. That's a nice little signal that's almost equivalent to a class A FM.

Thank you both for the correction to my earlier post. I was under the mistaken impression from something I read that the "99X" format was also on WNNX's "Rock 100.5" HD2 signal. I've since checked updated sources that indicate what you've both mentioned above.

Thus it could very well be that if the translator's signal at 97.9 FM is PPM encoded the same as the WWWQ HD2 signal (that would make sense), the share/cume listed could be for both signals combined. That would need to be verified by someone with technical/PPM acumen and/or knowledge of what the station is doing encoding-wise.

 

[RadioFlyerAtl]

Thus it could very well be that if the translator's signal at 97.9 FM is PPM encoded the same as the WWWQ HD2 signal (that would make sense), the share/cume listed could be for both signals combined. That would need to be verified by someone with technical/PPM acumen and/or knowledge of what the station is doing encoding-wise.

Yes, both the WWWQ-HD2 signal and its translator, W250BC, have the same PPM encoding, since the content is exactly the same for both (a requirement of being a translator).