Atlanta Radio Ratings: June 2023

[pjc1961]

Covering the survey period from Thu. 5/25/2023 thru Wed. 6/21/2023, age 6+ overall:

Atlanta

Nielsen Audio PPM Monthly Ratings Atlanta (Market #7) Population: 5,317,500 Black: 1,956,500 – Hispanic: 664,700 Average Quarter Hour Share for Persons 6+, Mon-Sun 6AM-Mid All ratings are Copyright © 2005-2024 The Nielsen Company. All rights reserved. Nielsen radio audience estimates and data...

radioinsight.com

or Radio Industry News, Radio Show Prep, Radio Promotions, Radio Station Data, Podcast News

Top 5+ demo rankings analysis will be available via AllAccess.com on Wed. 7/12/2023.

 

[MarkW]

The fact WSRV has no adult hits, classic hits or classic rock competitor on a full market signal continues to astonish me.

Does any other station in a top 20 market command as much AQH share (stream included) as them? Sports Hub in Boston probably comes close on occasion.

 

[RoddyFreeman]

The fact WSRV has no adult hits, classic hits or classic rock competitor on a full market signal continues to astonish me.

Does any other station in a top 20 market command as much AQH share (stream included) as them? Sports Hub in Boston probably comes close on occasion.

They have no Classic Hits competitor that's a full-power FM. But Fox FM has translators on 102.1 and 100.1.

 

[jabba17]

They have no Classic Hits competitor that's a full-power FM. But Fox FM has translators on 102.1 and 100.1.

103.7 Chuck FM does variety hits, and can be received decently in the NE quadrant of the market.

89.1 WBCX (class A out of Gainesville, the Brenau college station) does classic pop hits when they don't have a special program on.

WRAS 88.5 HD3 plays oldies, centered on the 1970s.

For some reason, Audacy pulled the plug on WSTR 94.1 HD2 The Classic Sound of Star, which was actually pulling a 0.2 share--the most of any commercial HD signal without a translator. I think they're now Audacy's Channel Q.

WWPW 96.1 HD2 was playing the iHeartRadio 96 Rock stream, but is silent now.

 

[jabba17]

They have no Classic Hits competitor that's a full-power FM. But Fox FM has translators on 102.1 and 100.1.

The fact WSRV has no adult hits, classic hits or classic rock competitor on a full market signal continues to astonish me.

Does any other station in a top 20 market command as much AQH share (stream included) as them? Sports Hub in Boston probably comes close on occasion.

When is the last time a station pulled a 10 share in the ATL market? It might have been River the last time it happened, too.

 

[BarryATL]

Very interesting that 97.1 The River's stream is so far up in the ratings. This is not just a courtesy showing.

1.3

0.8

0.7

0.9

1.1

1.1

WSRV-FM Stream

97.1 The River

Classic Rock

Cox Media

45,700

Is there any thought in the ratings system to merge the stream with the broadcast ratings?

Atlanta

Nielsen Audio PPM Monthly Ratings Atlanta (Market #7) Population: 5,317,500 Black: 1,956,500 - Hispanic: 664,700 Average Quarter Hour Share for

radioinsight.com

 

[CLTRadio]

Very interesting that 97.1 The River's stream is so far up in the ratings. This is not just a courtesy showing.

1.3

0.8

0.7

0.9

1.1

1.1

WSRV-FM Stream

97.1 The River

Classic Rock

Cox Media

45,700

Is there any thought in the ratings system to merge the stream with the broadcast ratings?

Atlanta

Nielsen Audio PPM Monthly Ratings Atlanta (Market #7) Population: 5,317,500 Black: 1,956,500 - Hispanic: 664,700 Average Quarter Hour Share for

radioinsight.com

The only way that Nielsen will let stations combine the terrestrial signal and streaming numbers into a single line item is if the stream is a direct simulcast, meaning no separate advertising on the streaming side.

 

[Saladressing]

The 99X trendline follows. May be time to bring in some of that new music that they mentioned at launch.

3.8

3.6

3.0

2.8

2.5

 

[RoddyFreeman]

For some reason, Audacy pulled the plug on WSTR 94.1 HD2 The Classic Sound of Star, which was actually pulling a 0.2 share--the most of any commercial HD signal without a translator. I think they're now Audacy's Channel Q.

Audacy killed all of their HD2's that were bringing in no revenue except (I think) in the New York market.

 

[pjc1961]

As Roddy mentioned, to survive the extra channels needed to produce revenue or at least be part of national programming, especially for the Audacy app. Some of those:

In NYC:
WINS-HD2: Alt 92.3 (displaced format when 1010 WINS simulcast started)
WXBK-HD2: New York's Country 94.7 HD2 (displaced format when 94.7 The Block started)

In L.A.:
KROQ-HD2 Roc of the 80s
KNX-HD2: Channel Q
KNX-HD3: Fire Lane (EDM)

There's a precious few scattered around other Audacy markets, such as:
WMYX-HD2 Milwaukee: MeTV FM
WMYX-HD3 Milwaukee: Caliente 97.9 (leased by El Sol Broadcasting)

 

[A_b_m_90]

Yawn. Atlanta radio is so pathetic.

 

[formerlyinATLradio]

HOLY - no one talking about POWER? 1.9 share?? POWER really should work out a deal with FOX FM. Give The River a run for it's money.

Or 92.9 needs to bring back Z93.

 

[jabba17]

HOLY - no one talking about POWER? 1.9 share?? POWER really should work out a deal with FOX FM. Give The River a run for it's money.

Or 92.9 needs to bring back Z93.

92.9 probably bills very well. They'll be back in the fall once football and basketball return.

If Power 96 continues to do that bad, iHeart should bring back 96 Rock.

 

[RoddyFreeman]

If Power 96 continues to do that bad, iHeart should bring back 96 Rock.

I think Power needs a live and local morning show to compete with Q99-7. As talented as Jubal is, his Atlanta show consists of tracks from the prior day. (He's in Seattle.) Even a syndicated show that's live would likely be more competitive.

BTW, Jubal gets beaten in his home market by his former station.

 

[RadioRonnie285]

I saw the cume numbers for 92-9 and its pretty low so I guess most of the listeners listens for long periods of time. I hear a bunch of ads on the station so they are making money. Plus they do a lot of local sports talk so its very odd to be local until 11pm and local most of the day on the weekends. Its got to be making money to pay for that. I miss the live talk overnights but thats how the business is. Billing trumps ratings everyday,.

 

[BoboKnight]

I saw the cume numbers for 92-9 and its pretty low so I guess most of the listeners listens for long periods of time. I hear a bunch of ads on the station so they are making money. Plus they do a lot of local sports talk so its very odd to be local until 11pm and local most of the day on the weekends. Its got to be making money to pay for that. I miss the live talk overnights but thats how the business is. Billing trumps ratings everyday,.

For the quarter, in their demo:

6am-9am: 8.4 share,
9am-11am: 6.9,
11am-2pm: 7.2,
2pm-7pm: 6.9,
overall weekdays 6am-9pm: 6.9

New Morning Show Leads 92.9 The Game in Impressive Atlanta Spring Ratings Book

“In their very first book, Blackmon, Johnson, and Morgan ranked second overall, and had the top performance of any show on the station.”

barrettsportsmedia.com

 

[pjc1961]

Top 5+ demo rankings analysis for ages 25-54, 18-34 + 18-49:
(scroll down to see Atlanta)

Radio Industry News, New Music, Music Promotion, Radio Station Song Charts

All Access offers the latest radio industry news and music news, music promotions for record companies new music, radio station song charts, and much more. AllAccess.com has been serving the radio and music industry since 1995, always bringing you the highest quality content with...

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25-54: 1. WSRV 2. WAMJ 3. WVEE 4. WALR (up from #9) 5. WSB-FM 9. WHTA (down from #4)
18-34: 1. WSRV 2. WALR (up from #6) 3. WVEE 4. WUBL (up from #8) 5T. WHTA (down from #2) 5T. WSB-FM
18-49: 1. WSRV 2. WVEE 3. WSB-FM 4. WALR (up from #8) 5. (unlisted) 6T. WHTA (down from #3) 6T. WWWQ

 

[jabba17]

I saw the cume numbers for 92-9 and its pretty low so I guess most of the listeners listens for long periods of time. I hear a bunch of ads on the station so they are making money. Plus they do a lot of local sports talk so its very odd to be local until 11pm and local most of the day on the weekends. Its got to be making money to pay for that. I miss the live talk overnights but thats how the business is. Billing trumps ratings everyday,.

There aren't many stations that will take ads for nekkid bars, head shops, and DUI lawyers. Sportstalk and AOR are about it, and River's brand is too genteel for those kinds of advertisers.

 

[davideduardo]

There aren't many stations that will take ads for nekkid bars, head shops, and DUI lawyers.

Actually, pretty much every commercial station will take ads from at least one those categories. It is the client themself who learns which stations and formats get better response.

Sportstalk and AOR are about it, and River's brand is too genteel for those kinds of advertisers.

And there you see that the issue is the advertiser, not the station.

 

[RadioRonnie285]

For the quarter, in their demo:

6am-9am: 8.4 share,
9am-11am: 6.9,
11am-2pm: 7.2,
2pm-7pm: 6.9,
overall weekdays 6am-9pm: 6.9

New Morning Show Leads 92.9 The Game in Impressive Atlanta Spring Ratings Book

“In their very first book, Blackmon, Johnson, and Morgan ranked second overall, and had the top performance of any show on the station.”

barrettsportsmedia.com

the morning show does not do it for me. i prefer john and hugh but im in the minority. Id much rather here john on because i enjoy his fill ins now.