I think Davie Field's strategy is to not lose control of the company. He's hoping that short-term solutions can prevent that and that he'll be able to cut his way to prosperity in the long run - a strategy that's failed repeatedly so far.i see that as short term stuff that won't affect stock price. They need to find a new revenue source or a white knight. If Field has a big investor who will keep him as CEO, that will buy him a few years. Otherwise the change may happen next week. They can't grow as a company when they have to watch their spending. They can't attract new investors if they're not growing. A downward spiral is not a way to attract new investors.