• Get involved.
    We want your input!
    Apply for Membership and join the conversations about everything related to broadcasting.

    After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
    If you use a disposable or false email address, your registration will be rejected.

    After your membership is approved, please take a minute to tell us a little bit about yourself.
    https://www.radiodiscussions.com/forums/introduce-yourself.1088/

    Thanks in advance and have fun!
    RadioDiscussions Administrators

Audience Measuring Data for College Radio?

Is there a measurement system for non camercial radio stations? No SPAM please!
 
It all depends if you are in one of there footprints to be listened to:)
here is the email that I got for them

CMJ AND MEDIAGUIDE JOIN FORCES TO PROVIDE EXCLUSIVE NEW AIRPLAY INTELLIGENCE

July 11, 2005

NEW YORK: The CMJ Network has joined forces with Mediaguide in a landmark partnership that will provide artists and music industry professionals with detailed information on college and non-commercial radio airplay. The partnership combines CMJ's leading platform for emerging artist discovery and development with Mediaguide's unique ability to electronically monitor college, non-commercial and commercial radio airplay.

The first steps of this partnership will be visible in the pages of CMJ New Music Report and online at www.cmj.com, where Mediaguide's real-time station monitoring will contribute to two new charts. The first, the CMJ Radio Select, will compile monitored airplay from key college and non-commercial stations monitored by Mediaguide's proprietary digital fingerprinting technology. The CMJ Radio Select chart will be an album-based chart and will take the place of CMJ's existing Core Radio chart. The second chart to be part of the initial joint venture will be the CMJ Loud Rock Select, a song-based chart, comprised of the most-played Loud Rock tracks at college and non-commercial radio stations. This custom chart takes the place of CMJ's existing Loud Rock Crucial Spins chart.

CMJ CEO/Founder Robert K. Haber states, "CMJ has been the unrivaled voice and platform for college and non-commercial radio for almost 30 years now. This partnership with Mediaguide benefits both the artists and industry professionals who promote them. We are excited about the initial launch of our new products and services but even more encouraged by the possibilities for future applications. CMJ has always known college and non-commercial radio is the place where great music gets discovered. This is part of our continued commitment to broaden the impact of developing artists' careers."

In addition to providing these charts, CMJ and Mediaguide will jointly offer Mediaguide's proprietary reporting systems, MusicMonitorTM, ArtistMonitorTM and A&RMonitorTM to new and existing CMJ customers. These products will be available both as packages and upgrades along with current CMJ products. That combination gives CMJ and Mediaguide the unique ability to provide a comprehensive level of airplay intelligence for independent and emerging artists, and those who want to discover and support them.

"We are proud to partner with CMJ, which has long been dedicated to keeping the music industry informed about and connected to the amazing new music that college and non-commercial radio provides to their listeners," said Paul E. Wright, Vice President of Music Business Development for Mediaguide. "Mediaguide is dedicated to creating the best airplay data available anywhere; and we look forward to supporting the artists and music industry professionals who rely on this information to discover and promote new music."

"We have long believed that a partnership between CMJ and Mediaguide would be extremely valuable to serving the daily airplay information needs of the artists, labels, indie promoters, A&R professionals and others who rely on college radio for its tastemaker status and the exposure it provides to new and emerging music," said Erik Maier, Mediaguide's Vice President of Music Sales & Marketing. "We're very proud to be partnering with college and non-commercial radio's leading brand to bring monitored airplay data on the format to both music industry professionals and consumers."

As the partnership evolves, more products will be offered both online and in the pages of CMJ New Music Report.

Contact CMJ:
Robert K. Haber, CEO CMJ Network, 151 W. 25th St. 12th Floor, New York, NY 10001
917-606-1908

Contact Mediaguide:
Paul E. Wright, Vice President, Music Business Development, Mediaguide, 1000 Chesterbrook Blvd. Suite 150, Berwyn, PA 19312
610-560-4119

ABOUT CMJ
The CMJ Network connects music fans and music industry professionals with the best in new music through print, interactive media, and live events. CMJ New Music Report, a weekly music business trade magazine launched in 1978, is the primary source for proprietary charts of non-commercial and college radio airplay and independent and trend-forward retail sales. CMJ New Music Monthly, launched in 1993, was the first consumer magazine to include a bound-in CD sampler. CMJ.com and CMJ Blast harness the interactive and multimedia capabilities of the Internet to offer a digital music discovery service, information resources, and community to new-music fans, professionals, and artists. CMJ Events produces live music events and conferences, including the legendary CMJ Music Marathon, the largest and longest-running music industry event of its kind, which celebrates its 25th anniversary in New York City on September 14, 2005, and the new CMJ/Rock Hall Music Fest produced in partnership with the Rock and Roll Hall of Fame and Museum in Cleveland. CMJ Access is an integrated marketing agency specializing in providing its clients unparalleled access to the college and young adult demographic and emerging music world. Log on to www.cmj.com for more information about all of CMJ's products and services.

ABOUT MEDIAGUIDE
Mediaguide's proprietary digital fingerprinting technology monitors over 2,500 college, non-commercial and commercial radio stations across the United States 24 hours a day, 7 days a week. With that diverse network, Mediaguide's MusicMonitor, ArtistMonitor, and A&RMonitor information services can support the entire lifecycle of music promotion, artist discovery and development. MusicMonitor addresses the fact that music industry participants from labels to retailers, distributors to promoters need credible, accurate data about market exposure for their artists and product. A&RMonitor informs A&R professionals, music supervisors, distributors and others seeking new talent of self-released or small independent label songs and albums receiving radio airplay on any of the college, non-commercial or commercial radio stations electronically monitored by Mediaguide. ArtistMonitor provides independent and DIY artists with airplay information, station contact information and tools to more effectively manage their own careers. Based in Berwyn, PA, Mediaguide is a joint venture of the American Society of Composers, Authors and Publishers (ASCAP) and ConneXus Corporation. Learn more about Mediaguide at www.mediaguide.com.<P ID="signature">______________
http://wmph.org</P>
 
> Is there a measurement system for non camercial radio
> stations? No SPAM please!

At my college at lsc (lyndon state college) in vt all I would fill out is a traffic logg. I wonder where it goes? I belive we just hold on to it. as for adience measuring, my area of vt the arbitron ratings don't exist for as far as I know. But I'd love to know how I did
-OZ on wwlr 01.5
 
> Is there a measurement system for non camercial radio
> stations? No SPAM please!

Arbitron does not print the numbers for noncommercial stations, but noncommercial information is included in Arbitron's electonic database (assuming you are in a rated market). Your station could purchase the Arbitron data for a couple of hundred bucks through the Radio Research Consortium (http://www.rrconline.org/). We always get a printout of our data from one of the subscribing stations in the market (it's good to have friends) -- because of legal implications we only use this data for internal purposes.
 
The CMJ article is not audience measurement, but data gathering on AIRPLAY.
 
As metioned, RRC provides this for non-commercial stations. <a href=http://www.rrconline.org>RRCWEBSITE</a> will give you some topline data of subscribing stations in the markets surveyed. You can call them, and they can tell you how many diaries you showed up in and whether or not it would be worth your $$$ to purchase the data for your use.

Remember, there are strict rules on how this data can be used, and if you are not a subscriber, you can't use it other than internal FYI.

> Is there a measurement system for non camercial radio
> stations? No SPAM please!
 
Oopps, my fault.
Though that is something that WMPH is doing.
It also helps to be in a market that is measured atleast 2x a year.
Which Wilmington is:)
<P ID="signature">______________
http://wmph.org</P>
 
I'm in market 58 Dayton Ohio, so I may have a shot at this one. Thanks for the responses!
We also work with CMJ, so that was also helpful.
 
Status
This thread has been closed due to inactivity. You can create a new thread to discuss this topic.


Back
Top Bottom