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Auditorium Music Tests

S

Scooter Lesley

Guest
Well,...(southern prefix)...I said, well...I've been wanting to spank this monkey myth for quite awhile, but I want do so in this installment. Instead...I'll just start the ball rollin' toward the pins with a true story, shared to me by a prominent Country announcer: Most Auditorium Music Tests are conducted without anyone knowing which station was paying for it. However, a few years back, one was conucted at the Greenville Memorial Auditorium, and it was made clear that it was being conducted by (insert calls). After all the paperwork had been gathered-up, and the 400 or so testicles were leaving the building, one approached the prominent announcer, and said: "I just wanted you to know that...I got all those questions right!".
OK...there's the set-up. Y'all have at it!
 
OK...since nobody wants to jump in...Excuse me, while I whip this out! If I have to begin my thwarting of this bad waste of good money, let me firmly state that Auditorium Music Tests are not a myth. Wrong word! They are a Con! Usually a Con, suggested by an Indy Consultant to a station that has money. Trust me, they are not worth the (tree kill) paper that they are printed on! If you disect the way that they are conducted, the margin for error is off the scale! Also, when conducted, compiled, and fed into the station's music software, the (ratings) results never justify the price paid.
 
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