Australian Soft AC getting attention

[Y2kTheNewOldies]

https://radioinsight.com/ross/172049/fresh-listen-soft-ac-around-the-world/

In this case a profile of Smooth 91.5 FM Australia

In the Australian ratings, released last Monday (Nov. 12), Smooth 91.5 went 9.9-9.8, making it third after the top 40 and classic hits stations. Its Sydney counterpart was second, going 9.3-8.8. Dublin’s ratings were released to weeks ago, Sunshine was at its highest numbers ever, 7.8-8.6, and third among commercial outlets. (Thanks to Chris Huff for the ratings summaries.)

As with the soft ACs in North America, Smooth 91.5 and Sunshine 106.8 are parked to the right of competitors, but not particularly old and soft. If you’re looking to teach yourself another country’s oldies history, or their second or third tier AC titles, or discover the local equivalent of the schlocky-but-loveable titles sprinkled on throughout Sirius XM ‘70s on 7, for instance, these aren’t the right stations.

 

[Kevin]

Fresh Listen: Soft AC Around The World - RadioInsight

In this case a profile of Smooth 91.5 FM Australia

Smooth FM is great. At the house we stream Smooth Relax a lot, it’s a nice mix of soft classics. We use the Smooth FM app.