I have noticed that from time to time, especially on the weekends, that WBRU's "clock" seems to fall a bit ahead or behind time. For example, Saturday morning's "Retro Brunch" is supposed to air from 9:00 to 10:35am (95 minutes), however it appears that yesterday it started around 8:30 and ended shortly after 10:00. Also, from looking through Yes.com, the alt-rock ended shortly before 5am this morning, and apparently 360 programming began. After the Sunday morning Gospel show, the same hour or so of 360 programming from 5am was repeated at 10am. Living in the Boston area, I don't often get to listen to 95.5 over the air unless I go south of town, so I don't know if 'BRU runs jockless, has live jocks, or is voicetracked on Saturdays, but I would imagine that if they were staffed live, the jocks would at least have the liberty to add a track or take a track out in order to line up with the top-of-the-hour ID, spots on the :15 and :45, and so forth. If in fact they're automated or voicetracked on Saturdays, wouldn't the automation program go ahead to add / subtract a song in order to line up with the clock? I'm not very familiar with how these automation programs work, although the one I remember from my college station about 10 years ago, this was possible. While most listeners probably wouldn't notice any of this (but we radio dorks do!) shouldn't a class B commercial station in a medium-large market, despite being a college station, be able to make sure they're programming is lined up with the clock? I feel like this is one of the those radio "fundamentals."
Thoughts?
Jacko
Thoughts?
Jacko