B-school project....need help please!

[digitaldawg]

Hey everyone,

I'm doing a business school project on HD radio but am having a challenging time finding any data on sales of HD radio sets in the U.S. Can anyone help or point me in the right direction? It would be much appreciated!

Thanks all

 

[700WLW]

Hey everyone,

I'm doing a business school project on HD radio but am having a challenging time finding any data on sales of HD radio sets in the U.S. Can anyone help or point me in the right direction? It would be much appreciated!

Thanks all

That is probably a closely-guarded iBiquity secret - iBiquity claims 100,000, but is probably more in the 10's of thousands. If you look at the electonic sales rankings for the Receptor HD radio on Amazon, it usually falls between 2,000 and 8,000 - not a popular item (none of the HD related items on Amazon are over 2000, most much lower ranked). Also, there are no more than 100 votes for any of the reviews on Amazon, or Circuit City, for the Receptor HD over many months:

http://www.amazon.com/Boston-Acoust...889738-0217409?ie=UTF8&n=172282&s=electronics

http://www.circuitcity.com/ssm/Cust...d/160671/rpem/ccd/productDetailReview.do#tabs

iBiquity is doing the processing of the mail-in rebates for HD radios, probably to get a head-count. I am only 20 minutes from Columbia, Md., so I could go over to iBiquity headquarters and do some dumpster-diving, if they are too stupid to shred documents !

 

[HD_Ready]

The Amazon ratings are poor because the author of the previous reply has gotten together with a bunch of his henchmen and hi-jacked Amazon.com because they don't like IBOC.

 

[700WLW]

The Amazon ratings are poor because the author of the previous reply has gotten together with a bunch of his henchmen and hi-jacked Amazon.com because they don't like IBOC.

Wasn't it IBOCRocks, who was obsessed with some site getting hi-jacked by the anti-IBOC psycho-terrorists ?

 

[700WLW]

Hey everyone,

I'm doing a business school project on HD radio but am having a challenging time finding any data on sales of HD radio sets in the U.S. Can anyone help or point me in the right direction? It would be much appreciated!

Thanks all

digitaldawg,

Here is the professional answer:

"More unfortunate fun with HD Radio math"

http://www.hear2.com/2006/11/more_unfortunat.html#comments

 

[ElCheapo]

The Amazon ratings are poor because the author of the previous reply has gotten together with a bunch of his henchmen and hi-jacked Amazon.com because they don't like IBOC.

True. And who's bought anything from Amazon anyway? I've never bought anything there, and until I started frequenting this board I thought the only things they sold were books, CDs and such.

 

[700WLW]

The Amazon ratings are poor because the author of the previous reply has gotten together with a bunch of his henchmen and hi-jacked Amazon.com because they don't like IBOC.

True. And who's bought anything from Amazon anyway? I've never bought anything there, and until I started frequenting this board I thought the only things they sold were books, CDs and such.

Many people buy from Amazon - Amazon is the largest on-line retailer, with millions of items.Robert Struble in his hailing of HD Radio, even mentioned the importance of Amazon, and other on-line retailers:

"iBiquity CEO Bob Struble Hails HD Radio's Progress"

"...that is a major national retailer, obviously. Amazon.com coming on recently with their own HD landing pages is really significant in the online world."

http://www.broadcastnewsroom.com/articles/viewarticle.jsp?id=63726

Amazon was part of the first phase of the HD Radio rollout, and there was intense advertising on the radio for Amazon. Because Struble had no other choice, he lied about how well HD radios are selling:

"On the consumer side, I think the news is also very good."

The Amazon sales rankings for all HD realted products are abysmal (currently, the Receptor HD around 9,000):

"Not a Good Sign"

http://www.hear2.com/2006/08/not_a_good_sign.html

 

[ElCheapo]

Well, one problem might be that nobody can find HD Radio on Amazon.com!

I just visited the site and tried to find HD Radio without using their search feature - just navigating their menus.

Couldn't do it...

Satellite radio is easy enough - it has its own links.

Where exactly do they have the Receptor buried? With the other 4,251 items in the compact stereo category?

I thought your claims that HD sales on Amazon might actually mean something - until I saw that!

You can't find the friggin' product - how could anyone expect it to sell in that environment?

 

[700WLW]

Well, one problem might be that nobody can find HD Radio on Amazon.com!

I just visited the site and tried to find HD Radio without using their search feature - just navigating their menus.

Couldn't do it...

Satellite radio is easy enough - it has its own links.

Where exactly do they have the Receptor buried? With the other 4,251 items in the compact stereo category?

I thought your claims that HD sales on Amazon might actually mean something - until I saw that!

You can't find the friggin' product - how could anyone expect it to sell in that environment?

Number of online shoppers: "The number of online shoppers will grow similarly, 29%, from 93.3 million last year to 121.1 million in 2005. eMarketer, 05/07/2003"

I just searched Amazon for "HD Radio", under electonics, and got: "Showing 1 - 24 of 261 Results", the Receptor HD being the first radio in the list. The HD Radio Cartel advertised Amazon.com/hdradio, which pointed a link to the Receptor HD. All of this, a 10 year-old could do.

 

[ElCheapo]

Number of online shoppers: "The number of online shoppers will grow similarly, 29%, from 93.3 million last year to 121.1 million in 2005. eMarketer, 05/07/2003"

I just searched Amazon for "HD Radio", under electonics, and got: "Showing 1 - 24 of 261 Results", the Receptor HD being the first radio in the list. The HD Radio Cartel advertised Amazon.com/hdradio, which pointed a link to the Receptor HD. All of this, a 10 year-old could do.

I got similar results - of course, you would have to do a search for "HD Radio" to get those results.

It doesn't jump out at you like "Satellite Radio" which is a tabbed search from the main page.

If you didn't know exactly what you were looking for prior to going to Amazon, it's unlikely you would encounter HD Radio at all. That tends to diminish all of the claims you make about lack of interest at Amazon.

If there was a link that said "HD Radio" right under the "Satellite Radio" link, then you might have a credible argument.

 

[700WLW]

Number of online shoppers: "The number of online shoppers will grow similarly, 29%, from 93.3 million last year to 121.1 million in 2005. eMarketer, 05/07/2003"

I just searched Amazon for "HD Radio", under electonics, and got: "Showing 1 - 24 of 261 Results", the Receptor HD being the first radio in the list. The HD Radio Cartel advertised Amazon.com/hdradio, which pointed a link to the Receptor HD. All of this, a 10 year-old could do.

I got similar results - of course, you would have to do a search for "HD Radio" to get those results.

It doesn't jump out at you like "Satellite Radio" which is a tabbed search from the main page.

If you didn't know exactly what you were looking for prior to going to Amazon, it's unlikely you would encounter HD Radio at all. That tends to diminish all of the claims you make about lack of interest at Amazon.

If there was a link that said "HD Radio" right under the "Satellite Radio" link, then you might have a credible argument.

You are truly amusing !

 

[ElCheapo]

You are truly amusing !

And you have apparently run out of ammo for the debate. I win!

 

[700WLW]

You are truly amusing !

And you have apparently run out of ammo for the debate. I win!

Looks like the second phase of the Big HD Radio Rollout is going to have the same problems at Circuit City, with idiots that don't how to do a simple search !

 

[ElCheapo]

Looks like the second phase of the Big HD Radio Rollout is going to have the same problems at Circuit City, with idiots that don't how to do a simple search !

You're ignoring the facts because it's inconvenient for your argument.

You repeatedly claim that HD Radio is a "failure" because nobody wants it.

I claim it isn't catching on very quickly because nobody knows it's there.

When I shop for a luxury item - which HD Radio most certainly is - I don't expect to have to go digging for it. A while back I decided I wanted a new digital camera. My old one that I bought in 2001 took more blurry pictures than clear ones.

When I went into Best Buy to buy my new camera, I went in to buy a cheapo that I thought would take reasonably good pictures. I walked out with an $800 Nikon.

Why?

They merchandised it right.

 

[Len14043]

DIGITALDAWG WROTE: "I'm doing a business school project on HD radio but am having a challenging time finding any data on sales of HD radio sets in the U.S. Can anyone help or point me in the right direction? It would be much appreciated!"

Welcome Digitaldawg,
To begin with, most of the posters on this forum are dead set against HD radio. They are against it primarily because of the increased bandwidth used, it interferes with their hobby to pick up distant stations. As HD Ready said, the Circuit City and Amazon sites have biased reviews from posters here that never even bought the product. A poster on this board, tried to submit a review to Crutchfield, but they thankfully disallowed his review because he never purchased an HD Radio from them. The link below has reviews from people that purchased the JVC HDR1 radio.

If you want to find more unbiased information on HD radios, you may want to to find other HD radio blogs. Good luck on your business project.


http://www.crutchfield.com/S-kTAqcwRoGhr/cgi-bin/ProdView.asp?g=280150&I=257KDHDR1&tab=review

 

[700WLW]

DIGITALDAWG WROTE: "I'm doing a business school project on HD radio but am having a challenging time finding any data on sales of HD radio sets in the U.S. Can anyone help or point me in the right direction? It would be much appreciated!"

Welcome Digitaldawg,
To begin with, most of the posters on this forum are dead set against HD radio. They are against it primarily because of the increased bandwidth used, it interferes with their hobby to pick up distant stations. As HD Ready said, the Circuit City and Amazon sites have biased reviews from posters here that never even bought the product. A poster on this board, tried to submit a review to Crutchfield, but they thankfully disallowed his review because he never purchased an HD Radio from them. The link below has reviews from people that purchased the JVC HDR1 radio.

If you want to find more unbiased information on HD radios, you may want to to find other HD radio blogs. Good luck on your business project.


http://www.crutchfield.com/S-kTAqcwRoGhr/cgi-bin/ProdView.asp?g=280150&I=257KDHDR1&tab=review

Hey, Lenny - glad to see you are back ! Digitaldawg, make sure you check out HippoRadio's review on Amazon !

 

[arnoldevns]

Oy vey.

Look, there are people sniping on here who are essentially making the same point: HD Radio isn't doing well.

Why? I tend to agree that it's marketed wrong and it's hard to find. It's also probably true that it is a technology that the general public has little interest in. There are other technical issues with it that anger or annoy radio professionals and DXers, but likely have little direct impact on the general public.

The real problem is that there's no "cool" factor about HD radio like there is with satellite radio, IPODS, and some of the other entertainment devices on the market.

Until the marketers of HD Radio figure out how to make it a "must have" product, they'll make very little headway in selling it to the general public.

 

[SUPERCASTER]

Sales of HD Radios are an "ancient Chinese secret."
ElCheapo said:

If there was a link that said "HD Radio" right under the "Satellite Radio" link, then you might have a credible argument.

Ho, Hum. Why should Amazon link to a defective product that is more likely then not, going to be returned?
It is ironic that the HD radio "Receptor" is named after the main thing it does not do well.
The relatively large number of HD Radios returned because of dissatisfaction may be even more importent then the small number sold.

Sales are not good, and returns are high. HD Radio "does not work."

From hipporadio:
"Guess what I didn’t see in AudioAdvisor's '07 catalog? You guessed it! So I called and asked one of their “consultants” about HD-Radio. He quickly replied, "You can special-order it on the net for $300, but nobody really wants them—besides, it doesn’t work... Can we sell you an XM home “reference” tuner?"
Link: http://www.radio-info.com/smf/index.php/topic,53173.msg370265.html#msg370265

Perhaps you would do better picking a product that works, and actually does what it claims.

 

[ElCheapo]

Sales of HD Radios are an "ancient Chinese secret."
ElCheapo said:

If there was a link that said "HD Radio" right under the "Satellite Radio" link, then you might have a credible argument.

Ho, Hum. Why should Amazon link to a defective product that is more likely then not, going to be returned?
It is ironic that the HD radio "Receptor" is named after the main thing it does not do well.
The relatively large number of HD Radios returned because of dissatisfaction may be even more importent then the small number sold.

Sales are not good, and returns are high. HD Radio "does not work."

From hipporadio:
"Guess what I didn’t see in AudioAdvisor's '07 catalog? You guessed it! So I called and asked one of their “consultants” about HD-Radio. He quickly replied, "You can special-order it on the net for $300, but nobody really wants them—besides, it doesn’t work... Can we sell you an XM home “reference” tuner?"
Link: http://www.radio-info.com/smf/index.php/topic,53173.msg370265.html#msg370265

Perhaps you would do better picking a product that works, and actually does what it claims.

It works, and it does what it claims. The one in my office - in a big concrete and steel building - works just fine.

 

[700WLW]

Sales of HD Radios are an "ancient Chinese secret."
ElCheapo said:

If there was a link that said "HD Radio" right under the "Satellite Radio" link, then you might have a credible argument.

Ho, Hum. Why should Amazon link to a defective product that is more likely then not, going to be returned?
It is ironic that the HD radio "Receptor" is named after the main thing it does not do well.
The relatively large number of HD Radios returned because of dissatisfaction may be even more importent then the small number sold.

Sales are not good, and returns are high. HD Radio "does not work."

From hipporadio:
"Guess what I didn’t see in AudioAdvisor's '07 catalog? You guessed it! So I called and asked one of their “consultants” about HD-Radio. He quickly replied, "You can special-order it on the net for $300, but nobody really wants them—besides, it doesn’t work... Can we sell you an XM home “reference” tuner?"
Link: http://www.radio-info.com/smf/index.php/topic,53173.msg370265.html#msg370265

Perhaps you would do better picking a product that works, and actually does what it claims.

It works, and it does what it claims. The one in my office - in a big concrete and steel building - works just fine.

Your employer lets you mount a 7-foot dipole outside ?

From, "IBOC Coverage and Interference NAB Fall 2006"

"Since the power of the IBOC is so small compared to typical analog power, building penetration is a real issue. Unless very close to the stations, IBOC receivers usually do not work inside commercial buildings on today’s IBOC table model sets using the supplied antennas."

http://72.14.209.104/search?q=cache...e+buildings&hl=en&gl=us&ct=clnk&cd=1&ie=UTF-8