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B96 changed slogan again....

E

EnergyDeKalb2

Guest
No one on here has said anything yet, but B96 is now positioning itself as "Chicago's #1 hit music station" instead of "Chicago's hits and hip hop"! Another repositioning huh? Those in the area, notice any changes with the playlist now than a week or two ago?

--EnergyDeKalb2
 
As I've noted on the CHR/Pop board, and has even been noted recently in AllAccess, B-96 is now playing songs like "Im Yours" by Jason Mraz and David Archuleta "Crush"...neither one of which is played on 103.5 Kiss FM.
Jason Mraz currently holds the number 3 position on the CHR/Pop chart, and peaked at number 6 on Billboard's Hot 100 (where it's back inside the Top 10 this week). B is mainly spiking "Im Yours" in Mid-days, but David Archuleta plays 24/7.
 
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