It's been in the news all day. Baby First TV, a TV network for children 6-36 months launched on DirecTV today.The caviat is that after May 31, it will be $9.95 a month. I know parents are dumb enough to buy those "Baby Einstein" DVDs, but will parents be dumb enough to subscribe to this nonsense.I don't think that parents will use it for it's intended purpose of social interaction, but as the usual "keep the baby quiet" toy. Babies need social interaction. People who subscribe to Baby First are falling into a trap. The founders come from the world of... you guessed it... advertising and marketing. Babies will not benefit from this.This network is an absolute joke. For the sake of our children, I hope they go belly up pretty quickly.