BCN is shite

[Brooklyndon]

I tuned into their stream tonight around 8 as I did dishes.  They played "Bombtrack" by Rage Against the Machine into "Sometime Around Midnight" by the Airborne Toxic Event.  I tuned out.  Absolute garbage.  WAAF music into WFNX music.  Why is WBCN floundering?  Because they don't play any WBCN music.  I'll be glad to see them go all sports...that'll be a good move, talk works out great on FM.

 

[WLYNWAZNgm]

Please do all of us a favor and refrain from posting foolishness -
until/unless you have anything constructive to say...

 

[MassMusicMan]

You mean the rock station played rock records? The horror!

WBCN has its problems, but the music scheduling of Dan O'Brien is not one of them.

 

[oldface]

Why is WBCN floundering? Because they don't play any WBCN music.

What do you consider to be WBCN music?

 

[Brooklyndon]

Why is WBCN floundering? Because they don't play any WBCN music.

What do you consider to be WBCN music?

That's a great question. I don't think the people at WBCN even know what WBCN music is. Historically, they have been progressive. This active/album/alternative hybrid is failing. Maybe that Free Form 104 format will sound more along the same lines of what worked in the 70s, 80s, and 90s, I can't tell because its only available in the Boston market.

As for this Dan O'Brien character, he doesn't know his history. Deep cuts off the first Rage Against the Machine Album were never historically a part of WBCN's playlist. If you look at the WBCN top 104 artists, 1/3 of them are those broken, then promoted, by WAAF. Yeah the market research says the songs test well, but did the market research tell which brand was associated with that song? GnR, Tool, Metallica, Tool, Korn, Stained, and any other 80's Hair stuff and most of the '90s nu-metal they play, all these are associated with the WAAF brand and the WZOU brand, which became the WAAF brand. WBCN spends half its time building brand equity for another station, because Dan O'Brien doesn't know his history. No wonder WAAF is so successful.

 

[mistermicrophone]

Why is WBCN floundering? Because they don't play any WBCN music.

What do you consider to be WBCN music?

That's a great question. I don't think the people at WBCN even know what WBCN music is. Historically, they have been progressive. This active/album/alternative hybrid is failing. Maybe that Free Form 104 format will sound more along the same lines of what worked in the 70s, 80s, and 90s, I can't tell because its only available in the Boston market.

As for this Dan O'Brien character, he doesn't know his history. Deep cuts off the first Rage Against the Machine Album were never historically a part of WBCN's playlist. If you look at the WBCN top 104 artists, 1/3 of them are those broken, then promoted, by WAAF. Yeah the market research says the songs test well, but did the market research tell which brand was associated with that song? GnR, Tool, Metallica, Tool, Korn, Stained, and any other 80's Hair stuff and most of the '90s nu-metal they play, all these are associated with the WAAF brand and the WZOU brand, which became the WAAF brand. WBCN spends half its time building brand equity for another station, because Dan O'Brien doesn't know his history. No wonder WAAF is so successful.

My favorite line is: "Yeah the market research says the songs test well, but did the market research tell which brand was associated with that song?" If the audience likes it, PLAY it. It doesn't matter who broke it. Times change, formats and stations evolve.

Brooklyndon is to WBCN as Steve N. is to KISS 108. The next post is going to be "104 Examples of real WBCN music".

 

[Brooklyndon]

My favorite line is: "Yeah the market research says the songs test well, but did the market research tell which brand was associated with that song?"  If the audience likes it, PLAY it.  It doesn't matter who broke it.  Times change, formats and stations evolve. 

Brooklyndon is to WBCN as Steve N. is to KISS 108.  The next post is going to be "104 Examples of real WBCN music".

How do two posts make me qualified for an analogy?  Your sample is too small deek.  Trash my reputation all you want, but did you answer the question.  Folks reading this, don't fall victim to mistermicrophones sophisticated distraction techniques.  He cannot hide the fact that the MD failed at his job, and broke WBCN in the proccess.  MisterMicrophone, I defy you to answer my question without resorting to right wing Republican nut job tactics.

Did the market research tell you that the music selection was diluting the WBCN brand?  Did anyone think to ask that question?  Or is WBCN stuffed too full of alcoholic ya-dudes to understand that both: a. 50% of their market is female and  b. 35% of the market is college educated?

"I have an idea, let's let WAAF dictate what we'll play."  Idiots.  WBCN was the market leader, and they managed to trash the brand.  And now all the jocks and most of the staff will be fired and it will go sports-talk, losing to WEEI every book.

 

[radiorama1]

Why is WBCN floundering? Because they don't play any WBCN music.

What do you consider to be WBCN music?

GnR, Tool, Metallica, Tool, Korn, Stained, and any other 80's Hair stuff and most of the '90s nu-metal they play, all these are associated with the WAAF brand and the WZOU brand, which became the WAAF brand. WBCN spends half its time building brand equity for another station, because Dan O'Brien doesn't know his history. No wonder WAAF is so successful.

Are you sure you know YOUR history? Because with the exception of GnR, I don't recall WZOU ever playing any of those artists... :

 

[MassMusicMan]

As for this Dan O'Brien character, he doesn't know his history.

He grew up in Boston, and his radio stint in West Palm Beach notwithstanding, he's lived here all his life.

Deep cuts off the first Rage Against the Machine Album were never historically a part of WBCN's playlist.

So what? Records evolve. I never thought Magic 106.7 would play "Umbrella." Views on songs change with time.

If you look at the WBCN top 104 artists, 1/3 of them are those broken, then promoted, by WAAF.

Top 104 artists? Based on what? Actual airplay or some goofy promotion? As for WAAF, we're not talking about them. They're not relevant to the discussion.

WBCN spends half its time building brand equity for another station, because Dan O'Brien doesn't know his history. No wonder WAAF is so successful.

If anything, WBCN builds brand equity for WAAF by taking shots at them on-air. That has nothing to do with their playlist. WBCN plays rock records for rock fans. They fail because that audience isn't that large, and there are too many other stations that play rock records.

 

[MassMusicMan]

a. 50% of their market is female

Wait, one-half of the population is chicks? WOW! This is a huge development! Call every ad department in town! They've missed this unit of demographic data!

 

[mistermicrophone]

How do two posts make me qualified for an analogy? Your sample is too small deek. Trash my reputation all you want, but did you answer the question. Folks reading this, don't fall victim to mistermicrophones sophisticated distraction techniques. He cannot hide the fact that the MD failed at his job, and broke WBCN in the proccess. MisterMicrophone, I defy you to answer my question without resorting to right wing Republican nut job tactics.

Did the market research tell you that the music selection was diluting the WBCN brand? Did anyone think to ask that question? Or is WBCN stuffed too full of alcoholic ya-dudes to understand that both: a. 50% of their market is female and b. 35% of the market is college educated?

"I have an idea, let's let WAAF dictate what we'll play." Idiots. WBCN was the market leader, and they managed to trash the brand. And now all the jocks and most of the staff will be fired and it will go sports-talk, losing to WEEI every book.

To answer your question in regards to brand association and the songs in question...in a PPM world, IT DOESN'T MATTER. If I am option 3 on your dial but you stop when I am playing something you like, my name isn't necessary for you to remember for me to get the credit, regardless of "brand association". Music research and market perceptuals are going to change over the next few years to reflect PPM methodology and radio needs to change its mentality, too.

As for the Steve N. analogy, I think you lost your sense of humor along the way; I'll have to stick to my Liberal nut-job tactics from here on out as I obviously struck a cord. Although, I did gush when you called my tactics "sophisticated".

 

[johnster]

a. 50% of their market is female

Wait, one-half of the population is chicks? WOW! This is a huge development! Call every ad department in town! They've missed this unit of demographic data!

Thats why God created Kiss108 and JAMN945.
For the chic's <--they like that spelling better too. No K. K?

 

[MassMusicMan]

Not okay.

Chic = fashionable.

Chick = female.

 

[radiofool89]

Bye Bye BCN..... Hello POWER 104!

 

[radiofool89]

Bye Bye BCN..... Hello POWER 104!

 

[Retro]

Why is WBCN floundering? Because they don't play any WBCN music.

What do you consider to be WBCN music?

GnR, Tool, Metallica, Tool, Korn, Stained, and any other 80's Hair stuff and most of the '90s nu-metal they play, all these are associated with the WAAF brand and the WZOU brand, which became the WAAF brand. WBCN spends half its time building brand equity for another station, because Dan O'Brien doesn't know his history. No wonder WAAF is so successful.

Are you sure you know YOUR history? Because with the exception of GnR, I don't recall WZOU ever playing any of those artists... :

Yeah, aside from GnR, I do not recall them ever playing those other artists either, and were they even around when 'ZOU was on the air?

 

[BoscoGoldBear]

Why is WBCN floundering? Because they don't play any WBCN music.

What do you consider to be WBCN music?

GnR, Tool, Metallica, Tool, Korn, Stained, and any other 80's Hair stuff and most of the '90s nu-metal they play, all these are associated with the WAAF brand and the WZOU brand, which became the WAAF brand. WBCN spends half its time building brand equity for another station, because Dan O'Brien doesn't know his history. No wonder WAAF is so successful.

Are you sure you know YOUR history? Because with the exception of GnR, I don't recall WZOU ever playing any of those artists... :

Yeah, aside from GnR, I do not recall them ever playing those other artists either, and were they even around when 'ZOU was on the air?

Tool, Korn and Staind all came AFTER Zoo flipped to Jam'n in '93. (The latter is the only one which Kiss truly went overboard on vs. the USA.)

Metallica's first Top 40 hit may have been successful on Zoo (I'm guessing at least top 20 there) vs. the US norm back in '89 (barely hit the top 40 for one measly week) when Steve Rivers ran the show. G'N'R, Van Halen (whose overall CHR profile shined better with Van Hagar vs. David Lee Roth) and Aerosmith were Zoo's best-known core artists during this era (my brother listened to Zoo while I listened to Kiss - total opposites).

As for "Enter Sandman," Zoo never played that one, specifically because Sunny Joe White was running things over at Zoo (before the heart operation in '92). Kiss (under Steve Rivers and John Madison) played Metallica and other rockers to totally and radically change the Kiss sound - at least until Richie Balsbaugh saw Kiss tanking badly behind BOTH Zoo and Mix, and then benched both Rivers and Madison for a year, and brought back the Kiss classics from the trash bin, running Kiss by himself until he throttled everyone in the Spring '92 ratings.

 

[Retro]

Kiss didn't really make a big dramatic shift until John Ivey came aboard. The big change happened with them adding Hootie and the Blowfish and Alanis Morissette to the playlist.

True, Steve Rivers streamlined things and they were no longer the heavy dance leaning station that they were, but other than that, no massive changes per say. As Steve Rivers was quoted at the time "I am not here to change Kiss 108, but to just give it a fresh paint job."