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Best market close to Philly?
- Thread starter jay1986
- Start date
Or could it be Wilmington or Trenton?
F
FredLeonard
Guest
Reading and Lehigh Valley are considered separate radio markets.
Revenue figures are available from BIA/Kelsey
Revenue figures are available from BIA/Kelsey
@ Jay1986 :
Revenue as in what form?
Sales commissions?
Per capita household income?
Combined billing for all market stations?
Inlfuence?
Other ?
Just from a casual, no-horses-in-this-race observation, I'd opt for Allentown-Bethlehem. Vis-a-vis radio, the Arbitrons would show the local stations being represented quite well, plus signals from New York and Philadelhia making the list.
And their little airport is cool, too :- )
(I had moved up this way from Philadelphia myself, Jay, for economic, professional and personal reasons, 20 years ago. Neither Atlantic City nor Reading had any appeal for me).
So much depends on your definition of revenue and how you'd apply it to your occupation and lifestyle, though. If there is a pot of gold to be unearthed in any of those places .....
Well, a thimble of gold .....
My cherce would be metro Allentown.
Revenue as in what form?
Sales commissions?
Per capita household income?
Combined billing for all market stations?
Inlfuence?
Other ?
Just from a casual, no-horses-in-this-race observation, I'd opt for Allentown-Bethlehem. Vis-a-vis radio, the Arbitrons would show the local stations being represented quite well, plus signals from New York and Philadelhia making the list.
And their little airport is cool, too :- )
(I had moved up this way from Philadelphia myself, Jay, for economic, professional and personal reasons, 20 years ago. Neither Atlantic City nor Reading had any appeal for me).
So much depends on your definition of revenue and how you'd apply it to your occupation and lifestyle, though. If there is a pot of gold to be unearthed in any of those places .....
Well, a thimble of gold .....
My cherce would be metro Allentown.
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