• Get involved.
    We want your input!
    Apply for Membership and join the conversations about everything related to broadcasting.

    After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
    If you use a disposable or false email address, your registration will be rejected.

    After your membership is approved, please take a minute to tell us a little bit about yourself.
    https://www.radiodiscussions.com/forums/introduce-yourself.1088/

    Thanks in advance and have fun!
    RadioDiscussions Administrators

Best Sales Weasel

OK, here's an interesting thread for you. Who do you think would be the best radio salesman in the market? Living or dead, male or female, animal, vegetable or mineral? Why do you think so? Amount of money made? Number of Bimmer's in the driveway? What do you think?
 
The the week that this thread has been on here there have been no, none, zero reponses. Could that be because most sales weasels are so forgettable that to name a best one is an act of futility. The best one is the one who can sell me on the most paying remotes.
 
I have been reading this board for several years and contributed from time to time but this is my far the most insulting[EDIT]

Not all sales people are sales weasels. Many of us are true professionals, who represent our respective radio stations with pride and respect and dare I remind you, help pay your salary. So instead of appreciating the efforts of most of the sales professionals, you become jeaolous and jaded by the fact that many of us make more money. You know what? We freakin' earn it. I don't apologize at all for the 70 hour weeks, nights/weekends away from my family, the enormous pressure we face daily from our sales managers and clients. Most of the on-air talent works 5 maybe 6 hours a day. Then you want to know why you don't make more money? You've chosen your career path, you knew what you were getting into - so don't be puttin down others who choose the business side of radio

The on-air talent at my station respects what I do and responds back to me in a professional way. [EDIT]

[EDIT=inflammatory.]
 
hey Roxy...is this what you call pride and respect?


Most of the on-air talent works 5 maybe 6 hours a day. Then you want to know why you don't make more money? You've chosen your career path, you knew what you were getting into - so don't be puttin down others who choose the business side of radio
 
roxy23 said:
Most of the on-air talent works 5 maybe 6 hours a day. Then you want to know why you don't make more money? You've chosen your career path, you knew what you were getting into - so don't be puttin down others who choose the business side of radio

The on-air talent at my station respects what I do and responds back to me in a professional way.

With that being said, from an announcer point of view I will say this....

It's a double edged sword. BOTH are critical to each other. If the announcers don't get the ratings, then the sales people don't have numbers to sell. If the sales people don't sell, the announcers, or anyone else for that matter, won't have a station to work for. NO REVENUE!

In 22 years on air, i've worked with some stellar sales people that I would do anything for & they'd do the same for me because of it. I've also had the dreaded task of having to work with some real pieces of work who don't give a rats backside & are just worried about their commission check at the end of the month. They wouldn't cultivate a client because it was a burdeon <sp> to them. I'd rather deal with a client at a promotion on my own, than have this sales type treat the client as second rate.

As for only working 5-6 hours a day. That's only part true. An air shift could be as little as 3 hours, some have 5 or 6. BUT...there are production duties, paid and un-paid appearances (not every day, but their are days when they could run consecutive). I've also worked station functions on my "day off". I've seen sales people whine and complain that they had to give up a weekend off to have to go to a promotion THEY set up. Hey McFLY...IT'S YOUR CLIENT...YOU'RE SUPPOSED TO DO THAT!

On the flip side, i've seen both sides be as lazy as can be and expect the world handed to them without having to lift a finger. It goes to a personal level on how you want to do your job. You can go in guns blazing and do something with it, or you can sit and wait, which in that case, it'll be a long, unsuccessful monitary situation.

It boils down to this: 1) We ALL want to make money 2) IT HAS TO BE A TEAM EFFORT OR YOU'RE WASTING EVERYONES TIME!
 
I agree with you Stuart. What I resent are the stereotypical comments made by some on-air talent who are just plain resentful of successful salespeople. The term "weasel" is low class and applies more to the person who started this topic.
 
It could actually be a term of endearment. I've worked at a station where the sales folks actually called themselves "sales weasels" specifically because it sounded funny. They were great people, a great sales staff, and they were in no way (literally or metaphorically) weasels, but they knew it sounded funny and was a bit of a mood-loosener, so they willingly gave themselves the title.

It's all a matter of opinion.
 
Josh C-
You can call it a matter of opinion but I certainly won't. Not sure what business you are in and if you have been referred to as a "weasel" or anything similar. To me, that is a deragotory term aimed at denagrating sales professionals who for the most part work really hard and care a great deal about what they do and the station that they work for. The word "weasel" is not the definition I would use for someone in that context.
Again, gets back to the resentment that some on-air, production and business office types feel when salespeople at their station drive nice cars and live in nice houses - and that somehow if the insult the salesperson by using the "weasel" term, all is good. Just plain jealousy in my opinion. But of course, everyone is entitled to their own opinion!
 
You should hear how the engineers refer to the airstaff when they all get together and the airstaff isn't within earshot. I used to hear them refer to jocks as a bunch of monkeys because they would constantly tear up the equipment in the studios. What they didn't know I was on both sides of the fence a jock who was also interested in engineering.
 
roxy23 said:
Engineers hate pretty much everyone - sales, on-air - you name it!

ahhh...feel the respect....first on-air, now engineering.
methinks thou dost protest too much regarding the "weasel" tag
 
Cmon guys...let's be honest here. After all, you can remain anonymous on this board anyway.
The large majority of engineers dislike the sales staff and barely tolerate the on-air talent.

Sales professionals are the easiest targets inside a radio station because of the petty jealousy that flows within a station. Remember, everyone chooses their own career path - so one should not judge others for the choices that one makes!
 
roxy23 said:
Remember, everyone chooses their own career path - so one should not judge others for the choices that one makes!

but that's exactly what you're doing...and BTW, I'm not hiding with this username.
you work harder and more hours than on-air staff...so you're superior.

or did I miss something?
 
roxy23 said:
Cmon guys...let's be honest here. After all, you can remain anonymous on this board anyway.
The large majority of engineers dislike the sales staff and barely tolerate the on-air talent.

Sales professionals are the easiest targets inside a radio station because of the petty jealousy that flows within a station.

1) In my series of posts on this board (and other radio boards for that matter), I have NEVER remained anonymous....I do NOT hide behind a fake name. Everything i've posted is from my experiences in radio, and i've always been candid in what I have said. I'm sure some people have been p-o'd by my brutal honesty, but hey, if they're mad, it's because I struck a nerve. As I see it, I don't owe anything to 98.5% of the people i've worked with over the years. The other 1.5% I owe a ton of gratitude to, and they know who they are.

2) I may have been a rarity with my ability to get along with engineers. Even tho I was on air, I always lent a hand or 2 when possible. When the former Gannett tower on County Line Road and State Road 7 was built, I spent many a nights after a 4-6 hour air shift, either in the main transmitter facility, which houses at least 9 FM stations and 3 TV stations, or up 1000 feet at the top of the tower setting up the numerous 8ft bay antennas. I also when possible, fixed equipment that broke when I was on air or just stopped by their office when I was at the station to say hello, or see if anything was coming up that I could lend a hand on.

3) Jealousy is everywhere in a broadcast facility. GM, Sales, Announcers, Secretaries and on down the list. To say that sales people are the easiest target, is like holding up a sign that says "I AM A SALES PERSON I AM BETTER THAN YOU". If you think people are envyous or jealous of you, thats because of the way you make yourself appear (ie: flaunting things, your attitude, how you treat others), or in your mind you really think you are better.

As I see it, everyone is on a level playing field. No one position is better than another. They all have their glory, they all have their crap. In 22 years in radio, I have never initiated to someone ..."Oh you're just a......" or made any degrading remark to a co-worker about their job position opposed to mine. I never thought I was above any co-worker because I was on air. I always felt un-comfortable or embarrassed about people thinking I was special because I was on the radio. To me, I was just another person doing the job I chose, hopefully doing it well.

What it boils down to is the more people you give respect to, the more respect you will get. If you're not getting the respect you believe you deserve, there must be a reason for it. Only you can fix that.
 
Thank you Dr. Phil (I mean Stuart Elliot). You are a true gentleman and I'm sure I would have enjoyed working with you.
As for Romer, there's no point debating this with you. I'm sure there have been obnoxious, self-centered sales people that you have come across in your radio world. But there are also those of us who work hard and respect the people we work around. Too bad you have to generalize.
 
Status
This thread has been closed due to inactivity. You can create a new thread to discuss this topic.


Back
Top Bottom