False and i can prove it, based upon what my listeners tell me regularly.
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Big 98.1 Sets On-Air Lineup
- Thread starter pjc1961
- Start date
False and i can prove it, based upon what my listeners tell me regularly.
They sound no different. By all means, you run your business your way. But that is far from the only way to do it and do it very successfully.
As a side note, I don’t need local. Seriously. I want good content first and foremost. Just having someone sitting “nearby” does not guarantee that. Crap is crap wherever it originates; as is quality.
Here's my view on local talent: If they were more active in the community, I'm all for local talent. If they do lots of local appearances, take part in local charity, host local events, sign local autographs, and basically become local celebrities, then I'm all for it. If they instead lock themselves in a studio, and never engage with the public, then who needs them?
Last Friday evening, I was listening to Renee Taylor; on BIG and I must say she sound so awesome on the radio. in today's technology On air personalities knows how to interact and communicate on the air. There shouldn't be no problem
I'm in Sacramento for the holiday weekend. I put on the local classic hits station in my rental car. I heard songs, commercials, liners, and contest promos. I heard no personality after listening 40 min. I switched to the hot ac 90s to now station and it was the same thing. I then switched to The Breeze. Jack Kratoville was talking about the best places in Sacramento to see fireworks and where one should park. If I hadn't known Jack was a 106.7 Lite-FM guy, I would have sworn he was live and local.
I've been listening through the weekend to the new talent and they all sound really good, and the station sounds a lot better with some personality. The station sounds pretty live and local, whether us geeks will all agree or not.
To add on the VT discussion, I disagree that tracked DJs don't sound local most of the time. Yes, I've heard some lousy voicetracking/things that made it obvious that it was tracked from out of town, but I've also heard a lot of bad live radio too. I would've taken an out of town or in-market voicetrack over cringeworthy live breaks or no DJ at all.
It depends on how the VT is done. There are some stations where the locally based DJ will VT their shift. That may be an evening DJ who wants to attend an evening event. Or perhaps they have a managerial function in addition to the DJ shift. So they VT their shift during the day. Some overnight shifts are also covered that way, sometimes by local people. My take on WOGL's VT is that these are out of town people who are doing exclusive VT for WOGL. That way they can personalize it to make it more local. However, there are some companies who use their talent to VT groups of stations in a way that is more like syndication. Then of course there's syndication itself. There are variations among these approaches and all of them are in use at various stations in Philadelphia.
I have noticed the VT is tracked for WOGL in particular .
I heard the midday jock refer to local things which she couldn't have unless she did a custom track for WOGL.
Its still obveous to me, and its better then no personality at all.
I've heard crap done live too. The worst to me is where they appear to only be reading liner cards, or just saying "You can win this!" Having said that, i'm not sure if management tells them this is something the have to do or what.
A VT could do that job easily.
I heard the midday jock refer to local things which she couldn't have unless she did a custom track for WOGL.
Its still obveous to me, and its better then no personality at all.
I've heard crap done live too. The worst to me is where they appear to only be reading liner cards, or just saying "You can win this!" Having said that, i'm not sure if management tells them this is something the have to do or what.
A VT could do that job easily.
It could just be the roster of stations that they had to work, but I found the V/Ting on Audacy Alt stations during the height of the pandemic to be boringly generic. There was zero local connection, as far as I could tell.
Well in that case the voicetracks were done nationally, and not custom for each station, and I agree they were bland. Thankfully a lot of that has been rolled back, but similar things have happened at some of their classic rock stations. The voicetracks are often generic.
There are many and i mean many classic hits stations that lean older than WOGL that are still doing well. i think KLTH and WMJI do well in 25-54. The problem with WOGL is that it's audience had never evolved the way other classic hits stations have
Looking at the WOGL playlist today, it looks like they’ve made a few adjustments and have dialed it in a bit. It seems like they’re playing a slightly better mix of the 80’s, which is an improvement in my opinion. Of course, there’s some music that seems questionable (like Sublime), but I think we can look past that with most of the music being fairly solid.
As for voice tracked content. I think there’s definitely an issue with hosts becoming bored when trying to voice track too much content at one time. Similarly, if there is too much content to send out, mistakes can easily happen.
As for voice tracked content. I think there’s definitely an issue with hosts becoming bored when trying to voice track too much content at one time. Similarly, if there is too much content to send out, mistakes can easily happen.
Irrelevant in 2022, where it's all about the music.
I don’t see how it’s not relevant.
With digital editing, mistakes are easily correctable. Something you can't do when it's live.
There is no "edit" button in live radio. I heard a DJ say the S word by accident yesterday. No VT there.
Well, I’m talking about how VT announcers continually get the station branding (and other pertinent) information wrong on a daily basis. It seems to be an ongoing issue on many radio stations, and it seems to be the result of having too many stations to keep track of at once. I think we can all agree that someone sending out VTs in 2022 probably has many stations to keep track of at once. No matter how talented they are, mistakes will happen and the content will be boiled down to the bare minimum that has to be done to get the tracks out.
I think it would be exceedingly rare for a live (and in-studio host) to have this problem. It’s just easier when you’re not trying to keep track of so many stations at once.
I listen to a fair amount of radio.. and in the last 5 years.. ive heard DJs who were tracked get the station branding wrong.. TWICE.
I voicetrack daily for several stations and to the best of my knowledge, i have never gotten the station name wrong... and i dont just phone in it.
Youre making a fair amount of generalizations based upon a little bias, but so am i a bit biased.
And the stations im on.. among the many.. are 3 different formats... NPR,, AC and classic country... hard to confuse them (KSKO, KLMI, WVIG, KSSL, etc)
We could start a whole thread of mistakes live DJs have made, from misnaming their station to forgetting that their mic is open.
Doing the same thing over & over doesn't make you better. Mistakes happen all the time. That's what happens when you hire humans. But if you were forced to sit in the studio listening to the exact same songs every day, don't you think it would drive you crazy after a while? It would me. That's why I don't do it.
Well it’s definitely a positive if you haven’t observed what I have observed, but it does seem to happen a fair amount in certain markets. I don’t think it’s anyone phoning it in, but more or less too many things to pay attention to at a given time. Some hosts do an excellent job of keeping track of many stations while being extremely engaging, of course.
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