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Big change at K-Rock ( PD/MD and GSM OUT )

The new K rock will fall apart....worst idea since radio....wahtever
 
You and your bold text have been pitching this for over a year and I have yet to see ANYONE agree with you which brings me to the obvious conclusion that a format like this would serve WAY too small of a niche audience. What advertisers

they don't have to agree with me; they just have to keep playing the same old, played old mainstream crap,and then get kicked off the air.......oh YEAH!
 
Just because they're not succeeding with the same old, predictable songs doesn't mean that they will succeed with the bands you keep shoving down everyone's throats here. In fact, they (they being stations like K-Rock and RXP) probably would do even worse than they already are...oh YEAH!
 
erwin33 said:
Maybe a flip to a more K-ROCK2 format or a replace from this HD2 format to FM.
Click to expand...
That would be an improvement !Ny is missing an alternative rocker and Krock SHOULD be it.Is NY a rocker?
Well we do have 3 rock stations now......Why not try to get better numbers at an already existing and established frequency?
 
Tony Santiago said:
Just trying to think back to a recent past.

Didn't K-Rock do a modern/alternative rock format years ago?
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To quickly sum it up:

K-Rock flipped to "Alternative" in 1996. It was more of a wallpaper alternative (Bush, Chili Peppers, Nirvana, Pearl Jam) but still functioned as basically a KROQ East Coast with more of a focus on Active Rock tracks. In 1998, they branded themselves "Rock Radio" and started adding more active rock cuts (they played stuff of Van Halen III, Metallica and would have "retro rock" cuts like AC/DC, Led Zeppelin) intermixed with the modern rock tracks that, during the 1998-early 1999 point were skewing more towards Modern AC/Pop (Sugar Ray, Goo Goo Dolls, Semisonic, etc.) This led to a rather confusing hybrid as listeners who were fans of the heavier-edged bands were likely to get turned off by some of the more alternative/pop acts. In late 2001, they finally ditched the Retro Rock and started acting SLIGHTLY more like what most stations who report as "Alternative" act like. Ratings continued to suffer even in 2004 when they brought Robert Cross in. In 2005 they made the dismal flip to "Great Rock. Period" which is pretty close to the wonderful format they have now putting The Killers right next to Pink Floyd. It bombed, they became Free-FM, that bombed, they tried to re-brand K-Rock and that bombed again.
 
I think the best thing to do would be to tweak RXP to make it more of an alternative that plays new and old (something like WFNX in Boston) and K-ROCK should be an edgy active rock station (like WCCC in Hartford CT). Right now, K-ROCK is even worse than WYSP's "rock you grew up with". :eek:
 
frozenfiresb said:
I think the best thing to do would be to tweak RXP to make it more of an alternative that plays new and old (something like WFNX in Boston) and K-ROCK should be an edgy active rock station (like WCCC in Hartford CT). Right now, K-ROCK is even worse than WYSP's "rock you grew up with". :eek:
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Yeah this board (myself included) has basically been saying that for the past year but I doubt it'll happen.
 
SLATER!!!!!


CCC!!!

white noize.... Damn... can't get them in Greenwich CT...

I have been listening to online radio a lot more instead. Kink Aardschok. I would listen to WCCC online a lot however one problem, does not sound that good because of the compression difference. the same goes with many other active rock stations in this country. If I got active rock here In Fairfield county, I'd be listening to FM radio instead. we can't get 89.5 WSOU either on this side of the NYC tri-state. That 103.1 Translator W276AV in stamford CT is still for sale for now relaying 101.9 WRXP... I wish Marlin who owns CCC would buy it... I would buy it but it has to be a translator and can't be a LP-FM from what I understand.
 
When K-Rock branded themselves as "Rock Radio" IMO was when 92.3 was the best they were up on the new hard rock acts. I remember hearing Taproot, Mudvayne, Godsmack, disturbed(later 2000) ect and they were heavy on the 90's grunge. I used to listen for hours on end. I liked it, it seemed to fit new york too, it had DJ's with an attitude and an edge, just like the music they played. But now..... don't get me started. The K-rock name has forever been tainted!
 
p_herring said:
To quickly sum it up:

K-Rock flipped to "Alternative" in 1996. It was more of a wallpaper alternative (Bush, Chili Peppers, Nirvana, Pearl Jam) but still functioned as basically a KROQ East Coast with more of a focus on Active Rock tracks. In 1998, they branded themselves "Rock Radio" and started adding more active rock cuts (they played stuff of Van Halen III, Metallica and would have "retro rock" cuts like AC/DC, Led Zeppelin) intermixed with the modern rock tracks that, during the 1998-early 1999 point were skewing more towards Modern AC/Pop (Sugar Ray, Goo Goo Dolls, Semisonic, etc.) This led to a rather confusing hybrid as listeners who were fans of the heavier-edged bands were likely to get turned off by some of the more alternative/pop acts. In late 2001, they finally ditched the Retro Rock and started acting SLIGHTLY more like what most stations who report as "Alternative" act like. Ratings continued to suffer even in 2004 when they brought Robert Cross in. In 2005 they made the dismal flip to "Great Rock. Period" which is pretty close to the wonderful format they have now putting The Killers right next to Pink Floyd. It bombed, they became Free-FM, that bombed, they tried to re-brand K-Rock and that bombed again.
Click to expand...

Thanks!

I didn't know exactly what brand of rock they did back then but that certainly cleared it up for me.
 
In my opinion, K-Rock sounded pretty decent right before the fateful switch to "Great Rock Period." There was a fairly decent (by K-Rock standards) mix of old and new stuff, including some classic alternative. They were also heavy on the "rock block weekends." That didn't last long, however, and we all know the rest of the story...
 
In my opinion, K-Rock sounded pretty decent right before the fateful switch to "Great Rock Period." There was a fairly decent (by K-Rock standards) mix of old and new stuff, including some classic alternative. They were also heavy on the "rock block weekends." That didn't last long, however, and we all know the rest of the story...
Click to expand...

I agree, this was probably my second favorite time for 92.3, they seemed focused on the alternative music more. Was this about the same time that Long Island was blessed with its own Alternative 107.1 the box? I think K-rock branded themselves "New York's New Music Alternative", just as 107.1 was Long Islands new music alternative. Wonder why the box didn't stick with it and went back to LIR? The box was more edgy.
 
^I'll agree that K-Rock was definitely taking a turn in the right direction during that era, which is why it was such a shock when they suddenly flipped to "Great Rock Period". In retrospect, the biggest problem with that era was that they were positioning themselves as Alternative, when really they were a slightly Alternative-leaning, new music-oriented Active Rock station. And that's the approach they should take now, except without the incessant repetition of the same 50 or so recurrent and gold tracks.
 
Hardrocker9 said:
In my opinion, K-Rock sounded pretty decent right before the fateful switch to "Great Rock Period." There was a fairly decent (by K-Rock standards) mix of old and new stuff, including some classic alternative. They were also heavy on the "rock block weekends." That didn't last long, however, and we all know the rest of the story...
Click to expand...

I agree, this was probably my second favorite time for 92.3, they seemed focused on the alternative music more. Was this about the same time that Long Island was blessed with its own Alternative 107.1 the box? I think K-rock branded themselves "New York's New Music Alternative", just as 107.1 was Long Islands new music alternative. Wonder why the box didn't stick with it and went back to LIR? The box was more edgy.
Click to expand...

I think with the Box and LIR it's just a case of a company that can't make up its mind....tweaks and format changes have been the name of the game with Jarad/TMO for a long time. I don't think the ratings were noticeably different for the station in either incarnation.
 
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