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Big Jay Sorenson - WJRZ

Is Big Jay gone from JRZ? His Sunday call-in show "Down the Shore" has been mysteriously replaced with Solid Gold Oldie show, and all references to him have been removed from the JRZ web site and the link to the Big Jay and Anita (although Anita Bonita is still listed as a morning show host) morning show web site has been disabled.
 
I noticed that this morning when I flipped it on, I figured I was just too early (since I'm not a regular listener and have no idea when it started)
 
Looks like Big Jay couldn't get big ratings or did his big ego get him bounced ? How obnoxious is it when you have to call yourself big ?

Last year it was WCTC that he didn't deliver ratings. This year it's WJRZ. Over the past few years he didn't find ratings in Texas or Philly. Maybe it's time Big Jay came to the conclusion when it comes to getting ratings he's a Big failure.
 
Freshface said:
Looks like Big Jay couldn't get big ratings or did his big ego get him bounced ? How obnoxious is it when you have to call yourself big ?

Last year it was WCTC that he didn't deliver ratings. This year it's WJRZ. Over the past few years he didn't find ratings in Texas or Philly. Maybe it's time Big Jay came to the conclusion when it comes to getting ratings he's a Big failure.

Let's not forget Big Joe Henry over on NJ 101.5. Apparently this is a pretty "big" trend in NJ Radio, adding this adjective to your name. I don't think Jay had much to do with the station's recent drop in ratings, but rather the new format had something to do with it. The folks at Greater Media could learn a thing or two from CBS's mistakes - don't fix what isn't broken. This is a market with a high senior population that enjoyed the Oldies format. That same audience probably tuned out when they started hearing all the heavily synthesized music from the late '70s that started finding its way into the rotation. "Classic Hits" WJRZ will continue to disappoint in the ratings because there isn't as strong an audience for it as there is for Oldies. Greater Media should know that Monmouth/Ocean is a unique market with a different population, and that the approach that worked for their stations in Indiana isn't going to work here. Maybe a struggling station in the market can pick up the Oldies mantle.
 
I think some of us need to leave personal vendettas behind. Big Dan Ingraham, Big Ron O'Brien, Big Jim O'Brien..it's like having "Dr." before your name like the late Dr. Don Rose. Jay is a big guy. Period.
As for ego, to be in the on air part of radio, one must have some ego. Why would you expect to talk into a microphone 3 or 4 hours a day and expect people listen to you. There is always someone who thinks "you suck" in this busness. PDs, GMs, consultants, listeners. Without some ego you'd be crushed like a bug.
Sorensen and the GM were both let go. The issue was $$$. Noting more. As far as the "classic hits" format being a mistake... While oldies would get them bigger numbers, they are the wrong numbers as far as the ad community is concerned. Agencies consider you dead at 50. If you can't sell it, the market share doesn't matter. In todays marketing environment "oldies=poison."
 
dmhjerz said:
Is Big Jay gone from JRZ? His Sunday call-in show "Down the Shore" has been mysteriously replaced with Solid Gold Oldie show, and all references to him have been removed from the JRZ web site and the link to the Big Jay and Anita (although Anita Bonita is still listed as a morning show host) morning show web site has been disabled.

Does this mean the Legendary Famous Amos will join the Lovely and Talented Anita Bonita soon?
 
Tookiebird said:
Does this mean the Legendary Famous Amos will join the Lovely and Talented Anita Bonita soon?

Reunited... but will it sound so good?
 
Tookiebird said:
Does this mean the Legendary Famous Amos will join the Lovely and Talented Anita Bonita soon?

A blast from the past.
A classic puker - a graduate of the Bob Eubanks-Jimmy O'Neil announcing school

No matter what ANYBODY says .... ROCK ON!

AllAccess said:
Sorensen Out At WJRZ
Changes are in the works at GREATER MEDIA Oldies WJRZ/MONMOUTH-OCEAN as morning host JAY SORENSEN is M.I.A. this morning. He was let go over budgetary issues. Reach JAY at (732) 300-3526 and [email protected].

WJRZ night host SPYDER McGUIRE was heard hosting early today with ANITA BONITA. More details coming soon.
 
Stop the P.R. spin here's the deal. If the RATINGS were good they would have gotten more ad dollars. Good Ratings = Good AD dollars.
Bad Ratings + Bad ad revenue = Get rid of Big Jay and the GM who hired him.
Radio is a business, if there would have been good ratings instead of ratings going down the GM and BIG Jay would still be having a Big time working there. If WCTC didn't go down in the ratings Big Jay would still be there. Stop the P.R. nonsense.
 
Freshface said:
Stop the P.R. spin here's the deal. If the RATINGS were good they would have gotten more ad dollars. Good Ratings = Good AD dollars.
Bad Ratings + Bad ad revenue = Get rid of Big Jay and the GM who hired him.
Radio is a business, if there would have been good ratings instead of ratings going down the GM and BIG Jay would still be having a Big time working there. If WCTC didn't go down in the ratings Big Jay would still be there. Stop the P.R. nonsense.

Then explain why stations with good ratings all over the country are cutting staff.

Good ratings + Good Ad Revenue - Salaries = More Profit
Even if ratings and ad revenue go down some, profit is still likely to be greater.
 
Freshface said:
Stop the P.R. spin here's the deal. If the RATINGS were good they would have gotten more ad dollars. Good Ratings = Good AD dollars.
Bad Ratings + Bad ad revenue = Get rid of Big Jay and the GM who hired him.
Radio is a business, if there would have been good ratings instead of ratings going down the GM and BIG Jay would still be having a Big time working there. If WCTC didn't go down in the ratings Big Jay would still be there. Stop the P.R. nonsense.


pr spin??? so what did big jays ratings have to do with te firing of the rat gm? and all the firings at dha? pr nothin gm is looking to dump the jersey stations!
 
Re: Big Jay Sorensen - WJRZ

"Freshface," not that someone with the talent and longevity of Jay Sorensen should require any defense, but you're wrong -- on all counts.

Anita
 
Anita this is simple math Over the past few years just look at the ratings failures of Big Jay. He was in Philly then went to Texas then WCTC and now canned from WJRZ.

If Big Jay is so big which is your opinion show me the ratings. Let's discuss his fall ratings ? Embarassing huh ? What's the common denominator when it comes to bad ratings in Philly, Texas, WCTC and now bounced from WJRZ ? Answer Big Jay. Simple isn't it ? Just follow the bad ratings ball.
 
"good ratings=good ad dollars" perhaps that is a simplistic point of view. Urban CHR stations get monster numbers yet their billing is well below their comparative ratings share (called a power ratio). A lot of Hot AC stations do poorly ratings wise but generate healthy billing. A station's revenue verse share depends a lot on formats and market conditions.
 
With the bashing of Big Jay here I thought it might be a good time to point out that "Big Jay" had a little something to do with starting a "Little Station" known as NJ 101.5 in it's current format. Correct me if I am wrong of course. Sounds to me as if most everyone here has never had a healthy dose of reality. Some jobs we can be a big hit with, others might not work out as well, but picking up and taking what you know and have learned was not a negative last I knew. Big Jay will do well again. Everyone else needs to stop picking on him and move on.
 
Wow, this is pretty cool! Of course, it took me an hour to get the Secret Decoder Ring thingy, to register me... but here I am!

Hiya Freshface! It's your very own, PERSONAL Famous Amos... like my handle? :p

First of all, aside to Fred Flintstone: did you know that my puker role model, Jimmy O'Neill, was immortalized in "The Flintstones"?

Anyway, let me say this: I don't generally post on Radio Boards, anymore. I've been rehabbed. A certain well-known brownshirt who runs one of the more well-known ones of those got into a [EDIT] war with me, years ago, which I don't even remember. But I don't suffer fools or insulting people, very well (call it a character flaw) and Herr Doktor does not generally like to lose arguments. So, when he did... he went off the deep end with me, psychologically. Said some rather foul personal things to me privately. Proved to me that no matter what the hype about him in print and on WABC is... he is, unbeknownst to most people, just not a very nice human being. I'm happy not to give his Board any support or publicity. It's a shame (Spinners...).

But I digress.

Mr. Freshface, I just wanted to note that you strike me as something I've seen on these Boards, before: the dilletante who has never been beyond the receptionist's desk at a Real Radio Station. Now, I don't want to get into a [EDIT]war with you, but so many of these Radio blogging types make these incredible statements, such as the one you made about Jay Sorensen being a ratings loser.

Let me just take ya to school, here: in the "real" world-o-Radio, you win, you lose. Everyone has his or her successes and not-so-successes. Aside from the fact that you didn't mention any of the ratings SUCCESSES that gave Jay Sorensen a fairly high-profile reputation in this industry (hello? He freakin' INVENTED NJ 101.5!!), as I always say, you could be Jesus Christ, giving the cure for cancer in hot rotation. And without a great Radio station underneath you, you could be pulling a .1 share.

A Radio station is like a restaurant. You can hire the world's greatest gourmet chef... but if you've got roaches, and you haven't sprung for tablecloths for the tables, and patrons need to borrow their neighbor's forks... your restaurant will be turning into an adult video store, very shortly.

Long story short, "Big Jay and Anita" on WJRZ was basically a do-it-yourself affair. And they each worked their butts off to do a fantastic job, in a vacuum. Their fame and fortune was dependent on a promotional strategy, maybe one degree more engaged than "word of mouth" (hint: "word of mouth", in Radio, is also known as "Certain Death"). Please also note the simultaneous departure of the promotional strategist charged with that task ;)

Son (said the Old Man, annoyingly), I have been in this biz for 36 years and I am all too aware that you don't simply turn on the transmitter, play great stuff, and win. I'm pretty confident that the owners of WJRZ are aware of this, too. They know which of their stations and markets they want to support, and why; whether or not I agree with their assessment. And hey... in the end, it's their pop stand.

You, on the other hand, know about this business what you hear coming out of your speakers, and what other people speculate about, on the internet. You need to give more weight to some of the comments from actual working broadcasters, who post here; yes, including Anita. You are welcome to your opinions about who you like/dislike; what you'd like to see or hear, but you should also listen when others try to tell you that your "personal agenda" is getting in the way of the facts. As they must, if you don't know the facts!

I really have to marvel when the Terminally Clueless profess to know something about the inner machinations of Radio stations and media groups. You need to get that stuff from the insiders. We never lie. Hey... we're on the RADIO! :-D




[EDIT-vulgar]
 
Re: Big Jay Sorenson - WJRZ..no offense , freshface

Freshface said:
Stop the P.R. spin here's the deal. If the RATINGS were good they would have gotten more ad dollars. Good Ratings = Good AD dollars.
Bad Ratings + Bad ad revenue = Get rid of Big Jay and the GM who hired him.
Radio is a business, if there would have been good ratings instead of ratings going down the GM and BIG Jay would still be having a Big time working there. If WCTC didn't go down in the ratings Big Jay would still be there. Stop the P.R. nonsense.
..................phew , freshface ... i wish it were that plain and simple...there has been too many successful formats that had gotten changed due to take overs , buy outs , management changes ...


by the way .... jay sorenson was on 101.5 when they called themselves " kicks one oh one and a half "
 
classic puker was posting the same time i was .... had i known classic was posting what he (or she) said , i probably would not have wasted my non talented hunt and peck typing index finger .....classic said , unfortunately , rough as it was , pure , unadulterated truth ..... "classic"...truly , you spoke the truth
 
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