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Birmingham Frequency Swap

The folks at Cox Radio's 101.9 WENN "Birmingham's Neo Soul" has made some changes trying to cover the city properly. The station is now on at 102.1 FM, a class D translator at 228 watts. I believe this gives better coverage on the west side of town. Rickey Smiley was upset when he found out his show was on a weak signal (101.9) in B'Ham.
 
Bham is so confusing
Why is Rickey on a Soul station, thats just as bad as having Steve Harvey on a hip hop station.

Cant bham have a normal hip hop, and normal rnb station?

1077, 957, 1019/1021 all are strange.
 
Word! said:
Bham is so confusing
Why is Rickey on a Soul station, thats just as bad as having Steve Harvey on a hip hop station.

Cant bham have a normal hip hop, and normal rnb station?

1077, 957, 1019/1021 all are strange.
I agree. Too many Urban AC stations.
 
98.7 KISS FM (Urban AC / Cox Radio)

HOT 107.7 (Urban AC / Citadel)

WENN 102.1 (Urban AC / Cox Radio)

MIX 104.1/1400AM (Urban AC/Talk)

900 GOLD (Urban Oldies/Talk/Gospel)

WTUG 92.7 [located in Tuscaloosa, but booms into the western side of B'Ham] (Urban AC/ Cox Radio)


All these stations cater to the older African American listeners while Cox Radio's 95.7 JAMZ continues to be the ONLY station for Hip-Hop.
 
I'm originally from Birmingham, and it is a retarded urban radio market, period. If those damn heirs of A.G. Gaston had any sense and maintained the original WENN like their father did for nearly 4 decades then Birmingham might have been a different market today. The original WENN @ 107.7FM was a community-oriented, full-service urban blow torch signal that could have be a powerhouse like WVEE is in Atlanta in present day. Cox doesn't care about the urban audience, they would rather manipulate it. Citadel is too broke to provide adequate competition so they play it safe with an additional UAC, in a city that doesn't need another such outlet. It leaves those whom listen to contemporary urban music lost and aggravated because Cox is horrible about adding new music on WBHJ (since they rather follow the Billboard R&B/Hip-Hop charts as their barometer to add something). Birmingham isn't for the listener whom has a taste for contemporary urban music.

FYI, WTUG is owned by Citadel.
 
Yep, that's what I thought. I've heard about how bad 95-7 is, and when 107-7 came in, everyone thought they were gonna be hip hop. That's a shame.. STILL.
 
younglee981 said:
My old boss programs 107.7 the station is like a Hot urban contemporary.

Yeah, but it's a market where there is an oversupply of the UAC format. 107.7 should be an urban contemporary programmed for the 18-49 audience or even a mainstream urban.
 
ShawtyBlack_ATL said:
clear channel tried with POWER

It was a piss poor signal that couldn't even be heard on car radios. At that time, 105.9 (now 105.5) was directional towards the east to protect a West Alabama signal at the time, thus leaving out the majority of the city's potential listenership. I doubt if that was on a full market signal that the results would have been different.
 
ShawtyBlack_ATL said:
Rickey Smiley was upset when he found out his show was on a weak signal (101.9) in B'Ham.

How would Smiley know, or more importantly, why would he care? His show still airs on a translator relaying an AM station, and not a full-fledged FM. Regardless, he should be glad he finally got clearance in his hometown market.
 
Nate Wesley said:
How would Smiley know, or more importantly, why would he care? His show still airs on a translator relaying an AM station, and not a full-fledged FM. Regardless, he should be glad he finally got clearance in his hometown market.
I forgot to note that said clearance that was practically created for Smiley by a former employer. Cox-Birmingham didn't have to go 'neo-soul' with WENN 1320 and translator W270BW, it could have given the urban talk or the gospel programming on WAGG an FM bump.
 
kilamanjero said:
younglee981 said:
My old boss programs 107.7 the station is like a Hot urban contemporary.

Yeah, but it's a market where there is an oversupply of the UAC format. 107.7 should be an urban contemporary programmed for the 18-49 audience or even a mainstream urban.

30% of Birmingham's city population is 25-54, with an additional 20% being 45-64. The population aged 18-24 isn't much more than 10%. And in terms of the entire metro, the median age of residents has increased since 1990.

There's not a conspiracy as to why most stations in Birmingham skew toward adults, nor is there much to be surprised by the lack of a 'rap battle' amongst its stations. If Clear Channel's "Power" had the same terrestrial footprint as WERC 105.5 has today, they probably aren't faring much better than they did amongst Jamz before.
 
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