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Biz Radio 1360 question

G

gordon

Guest
I noticed that Biz Radio 1360 is playing Christmas music at night in English. Does anyone know what happened to the spanish programming and what they will do after Christmas?
 
> I noticed that Biz Radio 1360 is playing Christmas music at
> night in English. Does anyone know what happened to the
> spanish programming and what they will do after Christmas?
>
Rumors are after Jan.1st the night programming will go to the "Red"format. Sinatra,Martin,Dorsey,etc.
 
> Rumors are after Jan.1st the night programming will go to
> the "Red"format. Sinatra,Martin,Dorsey,etc.

Has there been any talk of this occurring at the parent station, KXYZ 1320 down here in Houston? There is a lot of people here that would like to see Biz Radio 1320 continue programming after 6pm.
 
> Rumors are after Jan.1st the night programming will go to
> the "Red"format. Sinatra,Martin,Dorsey,etc.

Oh joy. That format really did well in St. Louis, and it
was FM. NOT! They're still trying to keep it alive there.
IMHO, only prob with this format is that while listeners
are extremely loyal, many already have grave markers
staked out at the local cemetery, and passed their point
of buying power a long time ago. Not good for a station
trying to target advertisers with listeners. There is of
course that small percentage of oddfellow listeners under
60 that enjoy listening to this stuff (sorta' like a mid
forties gal I worked with that liked heavy metal and
alternative that her kid listened to..*WEIRD*), but I
think that is few and far between. In defense of the
product, KAAM fits the bill somewhat, BUT there is so
much of this genre available on satellite, and its not
difficult at all for older folks to get it. Grandpa can
get an XM or Sirius REAL CHEAP for Xmas, and Sirius is
included on Dish Network packages.
 
Re: be careful dissing STL's RED

First of all, listen to the Red stream (www.redontheweb.com) after the Christmas music and try and tell me it's old fashioned. When it first started they were your station for the Rat Pack and Louis Prima. Today you're more likely to hear a lot of music from the new standards artists (Buble', Krall etc.) and older artists that have wisely evolved with the times (Ray Charles and Nora Jones "Here I Go Again" is in top rotation...nobody plays it here).

Besides, isn't that supposed to be the beauty of the web, giving voice to formats that may have a following yet may not be commercially feasable? Same thing will happen when FM HD radio catches on, and it will.

Sure, "Red on the web" could disappear at anytime. So I simply take them off my favorites list and look for something similar. EX local Infinity boss
Dave Siebert has started "Martini 106" on a New Orleans rimshot . If I have to explain the musical importance of the Big Easy, then we're all in trouble.

I'm of the age where supposedly I don't buy things. So why do I scan the ad inserts in the Sunday paper every week? Funny, my wife got a new car this year, Tom Thumb gets the bulk of my grocery business. I can easily find the clothes and styles I want to wear at Kohl's and J.C. Penny. We're looking at laminate flooring and a new sofa for the home. I think Target's marketing is clever and much prefer them to Wal-Mart which is supposed to be "my speed." I don't need another "trendy" restaurant but I'm always willing to try different ones. I haven't bought an I-Pod, don't want one, but my Apple Laptop runs circles around anything else out there. I don't care a whole lot about the AARP and its "agenda." They don't represent where I'm at in my life.

IMHO, only prob with this format is that while listeners
> are extremely loyal, many already have grave markers
> staked out at the local cemetery, and passed their point
> of buying power a long time ago.

I haven't bought a pre-need package yet. Don't sell what my wife and I and others our age are capable of doing short. You take the economic impact of aging boomers out of the mix and watch the financial havoc it will create. The nice thing about maturity is that I can consider and choose what I want to do with my spending, not be stuck in the gotta have it now mindset.
 
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