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Black Monday at Bonneville

We're hearing that 20 staffers at KIRO have been shown the door. A rumored five million dollar loss switching the FM from oldies to simulcast apparently will require fewer people to do more.
 
Wow. If that's really the case let's hope for the best for those people.

Last week Bonneville riffed the entire airstaff at their AAA station in Cincinnati, so it may be a company wide thing.
 
What a shame...and this is actually PHASE TWO for Bonneville as 19 staffers were shown the door when the simulcast was announced at the end of July. To those afected...good luck...and to those making these decisions...I wonder how you can sleep at night!
 
Doubt the total will be 20, it's under 10. Tough for Bonneville if they can't handle the budgets now, imagine how grim it will get when the split the AM and FM products and discover their news-talk product on FM isn't nearly as interesting and ratings grabbing as they pretend. The company would be money ahead if they'd kept KBSG as is. THAT was the key mistake.
 
the brakes said:
Well stated "liner"...and isn't Bonneville the company that paid $140 million for "the sound" in L.A. and they havn't even pulled a 2-share?


Movin' would get their left (whatever) for a 2 share in LA!
 
The layoffs must explain the cancellation of The Big Story with Tony Miner. They just plugged Ron & Don in for an extra hour.


So how many live bodies are actually in the KIRO Radio newsroom now after 10:30 AM?

Who got the axe?
 
talkerdjdude said:
Doubt the total will be 20, it's under 10. Tough for Bonneville if they can't handle the budgets now, imagine how grim it will get when the split the AM and FM products and discover their news-talk product on FM isn't nearly as interesting and ratings grabbing as they pretend. The company would be money ahead if they'd kept KBSG as is. THAT was the key mistake.

Just a thought here. Try not to get too excited: Has anybody ever thought that the reason Bonneville lost 5 million dollars (apparently) was due to this extremely poor economic situation here in Seattle and not the switch to the simulcast? Let's not jump to too many conclusions. I am hearing just unbelivable stories out there in the street. As far as I am concerned, we are in a depression, and no amount of excellent programming will cause retailers and businesses to spend money on advertising. The smart ones should, but most do not.
 
mynorthwest.com said:
We are very proud of the Murrow awarding winning "The Big Story @ 6." Effective immediately, News Talk 97.3 KIRO FM will extend 'The Ron and Don Show' by one hour. 'The Ron and Don Show' will broadcast weekdays, 3pm - 7pm (previously 3pm - 6pm). We are very excited to have "The Ron and Don Show" on the air for 4 hours per day.

And you're not excited to keep a Murrow-award winning newscast? Very strange.

"I do and I do and I do for you kids, and this is the thanks I get?!?" - Gag catch phrase from Letterman's NBC days.

"Thanks for the sour persimmons, cousin." - Daffy Duck.
 
Re: Black Monday at Bonneville - The List

The Wrench said:
Who got the axe?

According to Mr. Hood (http://blatherwatch.blogs.com/talk_...ville-the-big-story6-is-toast-7-laid-off.html):

Traffic reporter/weekend news anchor Eric Kirchner
Reporter Jim Valley
Reporter Jeff Pojula
Transmitter engineer Jim Tharp
P/T sports anchor Mike Brown

One FT news editor position and a OT board op job were also cut.


Send good thoughts to these people that they aren't on the beach for long...
 
Oh boy more company here on "the beach" where I sit. Maybe we should start a support group.
 
Amazing. They are so proud of the award winning Big Story @ 6 that they kill it. Kind of like the Viet Nam era thinking of: "We had to destroy the village to save it."

This is sad, sad news. Everyone in this flippin' business, whether they admit or not, is looking over their shoulders these days.
 
Bonneville To Terminate All Airstaff

Salt Lake City (UPI) Bonneville Broadcasting senior management announced today that all airstaff at all Bonneville owned properties outside of Salt Lake City would be terminated at years end. All programming will be a simulcast from the the studios of KSL and/or FM100 in Salt Lake City. In the near term local engineering staffs will continue to support Bonneville Corporate operations in each market as additional computer servers and satellite technology are installed to facilitate the transition to centralized programming.

Ad buys are expected to be unaffected. Sales teams in each market will remain in place to serve existing clients. However new clients will be contacted via the web and sales calls will be made using video conferencing. Some existing studio equipment will be shipped to Salt Lake to expand the production staff or for use by the growing WEB OPS section (producing content for the internet). Within 2-3 years all advertsing sales will be handled through one central sales office in Salt Lake City as local market operations will be reduced to on-call engineers. Servers handling incoming programming in each market will be co-located at transmitter sites and controlled from the SLC TOC (Salt Lake City technical ops center).

Promotional activities will be contracted to local sports franchises in those markets having professional sports. Smaller markets will utilitze college or high school cheer leaders.

Dori Monson will be heard via his web site Dori.com. Dave Ross is expected to serve in the United States Congress.
 
Funny stuff.

I expect this to be an all out war between Clear Channel and Bonneville as we saw in Phoenix. Clear Channel ramped up its morning news show and put all their top syndicated talent on 550 AM. The move cut KTAR-FM in half and more important made KFYI the number one station in Phoenix for six straight books and running. Imagine Clear Channel will react by taking Rush and Glenn Beck off Bonneville owned KTTH and move KJR-AM to News/Talk in a similar attack. I bet Clear Channel would be happy to give up the low rated sports on KJR-AM now in exchange for becoming the top News/Talk station in Seattle.

This will be a war to watch. Clear Channel won Phoenix. Will Bonneville learn from their mistakes?
 
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