So I guess there could be room for a mix of news and sports talk on the same station here in SF Bay Area too. The only issue KNEW 960 is the AM signal...
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Bloomberg 960 ending October 1
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For that reason, they won't invest in local news or sports. It will all be syndicated.
Most likely.
Which gets me thinking, what national live events would be available to the "new" KNEW?
810 already has Westwood One NFL football and NCAA March Madness. 1050 has ESPN national radio programming including games on that network. From what I could find, 1050 also carries Compass Media Networks college and NFL football. NFL on Sports USA is on 95.7.
They've already been running the Oakland As, so they might continue with that. (even though the team is in Sacramento) They might be able to grab an area college game from Learfield that no one else wants. But the main thing will be sports talk from Fox Sports.
Believe Hannity is on KSFO live at noon.
Somebody else said that a few posts back in this thread. As I said, it's not listed on Hannity's page. But it's on KSFO's.
The new 960 hasn't sold any local advertising yet. Around 6:45 tonight, in an ad break for Fox Sports Radio, there were some national spots, a brief traffic report, and then some iHeartMedia promotional and informational spots where local ads would otherwise be.
That's pretty standard. They also don't have any local programming.
I mean let's be real: this is more apt to be filler programming until someone leases it out again than a viable format. But that's the state of AM radio today.
All the I-Heart stations are wall-to-wall with those ads for their streaming page.
Whenever I visit the SLO area I love to play with the car radio dial, finding A's games and KPIG and now... Raiders games! Thanks for the tip!San LeandroLas Vegas Raiders football is carried in the Bay Area on...KSRO in Santa Rosa.
Las Vegas Raiders | Official Team Website | Raiders.com
Learn more about where to tune in to listen to the Las Vegas Raiders preseason, regular season, and postgame news and broadcasts.www.raiders.com
What a weird constellation of stations. (KPRL in Paso Robles?? Really??)
So, if you extrapolate to baseball - which, I admit, requires many more broadcasts than a football team does - the A's might find somebody to air the games in the Bay Area, if they want to.
A brand new station that has little or no in-market promotion and which is on the AM band is not going to sell any advertising to anyone for a while.
Maybe they will add the station to cluster sales: "Buy my good stations now and we will give you 100 bonus spots on our brand new AM station that is going to become very popular soon!"
But advertisers don't buy brand new stations. The smart ones wait six months or more. A few will take really cut rate deals if they think the station will be successful.
Example: the first station I owned was a brand new facility. Great signal, great audio, the market's best DJs, lots of contests and promotions. For the first 6 months, it billed less than $50 a month. Finally, ratings came out, and it was #1 in a 40 station market and it filled up at top rates in 30 days.
But this station is not going to be #1. It is not likely going to be #20. It will get national spots for the network shows it has because that gives them clearance in the market. It won't make much money, but it will enhance the owner's network division significantly, and that will be enough for an AM that does not cover the whole market.
K.M. Richards
Program Director, The Eighties Channel™
Down here in L.A., I have been saying that Saul Levine's new classic Country format on 1260 (which he branded "Go Country Gold" to trade on the identity of his long-time Country station on 105.1) is probably going to either be sold in combo with the FM or run bonus spots on the AM for the heaviest advertisers on the FM.
Same concept.
I don’t recall that it has been mentioned in this thread, so if it has, please ignore - if not: KNEW is exclusively on AM. There is no more KOSF-HD2.
K.M. Richards
Program Director, The Eighties Channel™
I don't believe it was, Mark, and thank you.
It can be hard to track what has or hasn’t been stated in some of these mega-threads. I gave up on shaving AM radio some time ago, for example.
K.M. Richards
Program Director, The Eighties Channel™
I agree. Let its beard grow.
On my drive home in San Jose, I DX'd KNWN 1000 out of Seattle at 7pm tonight. After the ABC national news and a local news update, KNWN switched to Bloomberg Radio. At this hour (8pm PT), they're still playing Bloomberg, even though it's not on their online schedule.
KDOW also had Bloomberg at the 7pm hour. In fact, KNWN (a 50 kW signal 700+ miles away) had probably better reception on my car radio than the more local KDOW 1220 out of Palo Alto.
So in a sense, Bloomberg Radio can now be DX'd in the Bay Area.
KDOW also had Bloomberg at the 7pm hour. In fact, KNWN (a 50 kW signal 700+ miles away) had probably better reception on my car radio than the more local KDOW 1220 out of Palo Alto.
So in a sense, Bloomberg Radio can now be DX'd in the Bay Area.
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