Pratte4Life said:
Listening to the baseball game on the 50,000 watt AM station is part of Americana. It's as much a part of the sport as pine tar and second base.
Not all MLB teams are on 50 kW, non-directional blowtorches. In fact, only 1/3 are - the Yankees (WCBS), Mets (WFAN), Phillies (WPHT), Indians (WTAM), Cubs (WGN), White Sox (WSCR), Cardinals (KMOX), Rockies (KOA), Giants (KNBR), and Mariners (KIRO). That's 10 out of 30.
There are others on 50 kW stations, but they are directional and/or lower power at night - the Red Sox (WEEI), Blue Jays (CJCL), Braves (WCNN), Orioles (WBAL), Brewers (WTMJ), Tigers (WXYT), Angels (KSPN), Padres (XEPRS), Astros (KTRH), and Twins (KSTP).
Even in this era of internet broadcasts, MLB Network and Baseball Tonight, video highlights on demand, running play-by-play on the net, exhaustive statistics at your fingertips and sports on FM, I just think that the baseball team on the local 50KW blowtorch is greatly beneficial to both team and station. To be able to get the game when it goes dark in half the country is suburb marketing.
All teams have multiple-station networks. The smallest English-language networks are the Marlins (7 stations) and Dodgers (9 stations). The rest have 15 or more affiliates.
Why not have as many options as possible for fans to follow the sport? The ballgame on the 50KW blowtorch is traditional, but never obsolete.
I can listen to any game I want on my phone. That's the future of sports broadcasting outside a team's local market. How many Cardinals fans outside of the St. Louis area are listening to KMOX on AM 1120? Not many, I'll guess, since the Cardinals network has 110 other affiliates. KMOX may be audible throughout the midwest and most of the east coast and south, but that doesn't matter to them.
I'd rather hear a ball game with clear reception, which I can do on my phone or PC. The days of straining ones ears trying to hear KMOX on a 6-transistor pocket radio or an All-American Five, 500-1000 miles away, are long gone.