This is a very good move on behalf of Bonneville. Country in the tri-state area is king when it comes to making money. WLW is the cash-cow, but this could help overall.
There has been rumor that Bonneville will make a run at TALK-FM, but it failed miserably in the market just a few months ago, why would they try that again? Unless Bonneville takes the station and actually makes it work with a lot of live and local talent, good street presence, etc.