Boston Arbitron Ratings: April 2013

[luperm]

How's that dance station doing?

 

[cqm0724]

I believe Clear Channel Boston is in denial and will follow the steps of Clear Channel in Atlanta. Keep Jam'n as it is until it sinks below 2.5 (CC ATL did the same for Wild 105.7) before flipping the station to Progressive Rock. The different between both market is that in ATL the sink was a result of poor coverage and a new CC station with similar playlist (power96.1). In Boston, the market is more competitive/saturated with CHR whether leaning POP/Urban. It remains to be seen what the upcoming ratings for Jamn will be. If Hot 96.9 stall on programming/playlists/djs, it will stop the bleeding on the ratings for Jamn. we will see...

 

[trock]

I believe Clear Channel Boston is in denial and will follow the steps of Clear Channel in Atlanta. Keep Jam'n as it is until it sinks below 2.5 (CC ATL did the same for Wild 105.7) before flipping the station to Progressive Rock. The different between both market is that in ATL the sink was a result of poor coverage and a new CC station with similar playlist (power96.1). In Boston, the market is more competitive/saturated with CHR whether leaning POP/Urban. It remains to be seen what the upcoming ratings for Jamn will be. If Hot 96.9 stall on programming/playlists/djs, it will stop the bleeding on the ratings for Jamn. we will see...

Two totally different markets and two totally different situations. Wild 105.7 and 96.7 was a thrown together rhythmic chr after replacing a fail'd rhythmic ac station. Once power 96.1 replaced the alternative format. CC saw the wide opening and took it. Jam'n is a heritage station still a lot of making money for the company. This was bound to happen sooner or later. The other companies saw a HUGE chr market and decided they wanted a piece of it. I think people on this board are over analyzing this situation and are coming up with crazy speculations. Jamn will probably tweak their playlist to skew younger than Hot and go after Amp who are still new. I do think that Jamn needs to take a little more risk as far as adding new music.

p.s They also need to fix the Iheart music inserts which don't fit the format. It's REALLY jarring.

 

[CTListener]

Obviously, folk/Americana-leaning AAA is filling the coffers well enough that the format doesn't need more than a 0.2 or 0.3 to continue

Indeed. I am so proud of our state university for turning the radio station at its most urban campus into an oasis for lovers of fiddles, banjos and wailing out-of-tune has-beens.

More snark. : I suppose you'd rather they flip to jazz, blues or .... ready, Lauro? ... urban contemporary? Or maybe just a more urban, noncommercial tweak of the formats now running on WODS, WBQT or WJMN? The former would get them the same 0.3, just different people. The latter would get them a 0.8 or 0.9, but with too many people who are unlikely to have the spare cash to become significant donors.

Snark on, snark on.

 

[WBIMDJ]

I believe Clear Channel Boston is in denial and will follow the steps of Clear Channel in Atlanta. Keep Jam'n as it is until it sinks below 2.5 (CC ATL did the same for Wild 105.7) before flipping the station to Progressive Rock. The different between both market is that in ATL the sink was a result of poor coverage and a new CC station with similar playlist (power96.1). In Boston, the market is more competitive/saturated with CHR whether leaning POP/Urban. It remains to be seen what the upcoming ratings for Jamn will be. If Hot 96.9 stall on programming/playlists/djs, it will stop the bleeding on the ratings for Jamn. we will see...

Jamn will probably tweak their playlist to skew younger than Hot and go after Amp who are still new. I do think that Jamn needs to take a little more risk as far as adding new music.

p.s They also need to fix the Iheart music inserts which don't fit the format. It's REALLY jarring.

THIS.. definitely tweak it a bit so it's MORE current than it's been. Also work on your recurrents so they're not stale, overplayed stuff from 2009-2011 which IMO are station changers for me w/Jam'n (ie hearing BOB "Airplanes" the other day... IMO his new song "Still in this B*tch" feat. Juicy J and TI would have been more appropriate)

 

[UrbanTeenager]

Everyone in this forum suggesting JAMN will leave hip hop for "Progressive Rock" or anything else for that matter, is fooling themselves. As much as you feel Urban does not fit Boston, and that may be true... Boston is a MAJOR urban area, it is not going to go "Hip-Hop-less." It just would not make sense to leave all that money on the table, somebody would come in a fill that void promptly. Most notably Hot 96.9 who'd only have to do a little tweaking and they'd be there.

 

[Kenny Atkinson]

What was WODS numbers a year ago as a Classic Hits station?

 

[WBIMDJ]

Everyone in this forum suggesting JAMN will leave hip hop for "Progressive Rock" or anything else for that matter, is fooling themselves. As much as you feel Urban does not fit Boston, and that may be true... Boston is a MAJOR urban area, it is not going to go "Hip-Hop-less." It just would not make sense to leave all that money on the table, somebody would come in a fill that void promptly. Most notably Hot 96.9 who'd only have to do a little tweaking and they'd be there.

That only just shows this board's general dislike for the genre in general...it's only their wishes speaking out loud. Hip hop isn't going anywhere. Anytime anything "rhythmic or urban" is brought up, it's shot down. I remember people couldn't possibly imagine a Hot 96.9 a few months ago replacing their talk station. And look they are already in the 3's..

 

[CTListener]

Everyone in this forum suggesting JAMN will leave hip hop for "Progressive Rock" or anything else for that matter, is fooling themselves. As much as you feel Urban does not fit Boston, and that may be true... Boston is a MAJOR urban area, it is not going to go "Hip-Hop-less." It just would not make sense to leave all that money on the table, somebody would come in a fill that void promptly. Most notably Hot 96.9 who'd only have to do a little tweaking and they'd be there.

That only just shows this board's general dislike for the genre in general...it's only their wishes speaking out loud.

It's angry-old-white-guy radio minus the politics!

 

[WBIMDJ]

Everyone in this forum suggesting JAMN will leave hip hop for "Progressive Rock" or anything else for that matter, is fooling themselves. As much as you feel Urban does not fit Boston, and that may be true... Boston is a MAJOR urban area, it is not going to go "Hip-Hop-less." It just would not make sense to leave all that money on the table, somebody would come in a fill that void promptly. Most notably Hot 96.9 who'd only have to do a little tweaking and they'd be there.

That only just shows this board's general dislike for the genre in general...it's only their wishes speaking out loud.

It's angry-old-white-guy radio minus the politics!

Hahaha pretty much!

 

[dyeingeye]

Slightly off topic, but does anyone still publish a ranking of stations by the ratio of their ad revenues to ratings?