Boston Globe Interview With CBS Radio Honcho

[Laurence Glavin]

Linking to a Boston Globe article is a bit precarious these days since they're going to a partial pay wall, but the Business Section of today's (10/16) Sunday paper has an interview with the head honcho of the CBS Radio group in Boston, Mark Hannon. Read it while you can:
http://www.boston.com/ae/tv/articles/2011/10/16/tuned_in_to_a_broad_radio_market/

 

[Laurence Glavin]

After posting the comment, I reralized I had to modify a sentence that was NOT part of the URL, after which it didn't work. Let's try it again:

http://www.boston.com/ae/tv/articles/2011/10/16/tuned_in_to_a_broad_radio_market/

 

[kc1ih]

I found it interesting that when he was asked about public radio being competition for news listeners, he mentions WBUR but not WGBH.

 

[uncamark]

I found it interesting that when he was asked about public radio being competition for news listeners, he mentions WBUR but not WGBH.

The ratings since GBH bought WCRB and turned it into a not-for-profit have pretty much shown that the classical music was driving GBH, not the news-talk programming, and that WBUR listeners are relative newbies to public radio that feel no need to share their TSL with GBH. Also, it seems that Emily Rooney and Callie Crossley are not compelling enough for BUR listeners to tune over to GBH, even if "On Point" and "Here and Now" have lost their local-ness by going national. (Although I've long suspected that public radio listeners don't really care that much about local news and more interested in what's going on in Sri Lanka or Lake Woebegon than what's going on in Cambridge or the East End.) Not to mention that perhaps BUR listeners feel that their station's inserts into the NPR drive time shows are better than GBH's.