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Boston Radio Ratings Holiday 2019.
- Thread starter freqlost
- Start date
SRS went Christmas, too, right? I'd imagine its little ratings surge was among PPM wearers living in MetroWest who either chose SRS over MJX for their annual treacle overload, or had their meters triggered by SRS playing at work, in doctors' waiting rooms, etc.
And really, all they beat was WAAF, whose struggles during the current death rattle of current rock as music preferred by the money demo have been well documented here, and WODS, a CHR that apparently only exists to make a package of stations more appealing to advertisers rather than to entertain great numbers of people. So basically, nothing to see here, folks.
Do you think WKAF could get a format change later this year
Funny thing is they just changed formats a few months ago from urban ac to whatever it is they are doing today...maybe it's just a stop gap until they roll out something else
Yep, that has been my thinking from the beginning too, although I am actually starting to prefer it over the shlock that is on other stations of late.
WKAF didn't have enough white listeners to drop Urban and try to go rhythmic. Said it months ago.
Just a few months ago it was doing 3x these numbers. THe total cume between WJMN and WKAF s was down from 5+ to 3.2-iHeart failure
In a practical world they'd put Mainstream Urban on WKAF and make WJMN something entirely different than what its is. But JAMN is somewhat of a heritage station now-27 years as rhythmic.
Just a few months ago it was doing 3x these numbers. THe total cume between WJMN and WKAF s was down from 5+ to 3.2-iHeart failure
In a practical world they'd put Mainstream Urban on WKAF and make WJMN something entirely different than what its is. But JAMN is somewhat of a heritage station now-27 years as rhythmic.
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Actually Jam'n is much more of a joke than a heritage. Sure, once upon a time they were a force to reckon with, and very much a threat to Kiss 108's dominance, so Kiss bought Jam'n out!
However, that was long ago now, Greater Media knew very well what they were doing when they hired Cadillac "Jack" McCartney on to program 96.9, as he was the Former PD and MD during Jam'n 94.5/WZOU's heyday.
However, that was long ago now, Greater Media knew very well what they were doing when they hired Cadillac "Jack" McCartney on to program 96.9, as he was the Former PD and MD during Jam'n 94.5/WZOU's heyday.
Cume is the total different weekly listeners for one 15 minute qualified period or more. Cume is measured in persons, or in cume ratings. Cume ratings are not released to the public, just the 6+ cume persons.
WJMN Metro Cume for the average of October to December was 469,000. WKAF was 306,000. You can not add the cume between two stations since a listener may use both stations. If you added the cume for all stations rated in Boston, you'd get about 20 million or more as the average PPM participant uses around 5 stations in a week, and even more over longer periods.
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