It was suggested on another thread that comments being made were merely expressions of hatred for Cumulus. No! It’s not about disliking this operator or that operator. What it is … is simple dissatisfaction with what I like to call "Bottom 200 Market Thinking".
It does appear as though Lew and John gained a tremendous amount of experience operating small market stations, market ranks in the 200's, back in the day, and that they're now taken all the small market lessons (in efficiency) they learned somewhere like, say, Abilene, Texas, and applied those lessons directly to broadcast operations in Dallas.
It's no exaggeration that the present day 'dfwradio' group has devolved by orders of magnitude in stature, quality and innovation as compared to the once proud dfwradio operated by Susquehanna. I don't ever expect the same quality from the Susquehanna days; I never, never hold them to that standard. We've come a long way from Susquehanna’s KLIF ‘TV infomercial’ and the worlds first radio tri-mul-cast days.
See for yourself, even the actual website, www.drwradio.com, looks like something commensurate with Abilene, as opposed to the proud and innovative website that was originated and maintained by Susquehanna back in the 1990's. In particular take a look at the picture of the six logo sign hanging on the side of the building. OH! Very Abilene! Looks like a sign I’d see on a radio building driving down South 1st Street in a market with 115,000 persons.
Instead of hatred, we are merely expressing total dissatisfaction with the reduction in quality of this major market group and its associated brands due to the present day operator’s paradigm shift from the previous operator's Big Time Radio / Top-10 Market thinking to the present operator’s Bottom 200 Market thinking.
Supporting this empirical "user" observation of a total shift in paradigm and resulting reduction in quality is a long list of personnel defections... the behind the scenes broadcast professionals who left the building with Susqehanna ownership. I won't get into that list.
Things always trickle down. Always. From trends in style and fashion to radio, going from large to small market is the norm. In the case of Cumulus, they are so innovative that they found a way to make things trickle up, from the Bottom 200’s to the Top 10’s; Cumulus has found a way to defy even the laws of physics (and marketing).
It does appear as though Lew and John gained a tremendous amount of experience operating small market stations, market ranks in the 200's, back in the day, and that they're now taken all the small market lessons (in efficiency) they learned somewhere like, say, Abilene, Texas, and applied those lessons directly to broadcast operations in Dallas.
It's no exaggeration that the present day 'dfwradio' group has devolved by orders of magnitude in stature, quality and innovation as compared to the once proud dfwradio operated by Susquehanna. I don't ever expect the same quality from the Susquehanna days; I never, never hold them to that standard. We've come a long way from Susquehanna’s KLIF ‘TV infomercial’ and the worlds first radio tri-mul-cast days.
See for yourself, even the actual website, www.drwradio.com, looks like something commensurate with Abilene, as opposed to the proud and innovative website that was originated and maintained by Susquehanna back in the 1990's. In particular take a look at the picture of the six logo sign hanging on the side of the building. OH! Very Abilene! Looks like a sign I’d see on a radio building driving down South 1st Street in a market with 115,000 persons.
Instead of hatred, we are merely expressing total dissatisfaction with the reduction in quality of this major market group and its associated brands due to the present day operator’s paradigm shift from the previous operator's Big Time Radio / Top-10 Market thinking to the present operator’s Bottom 200 Market thinking.
Supporting this empirical "user" observation of a total shift in paradigm and resulting reduction in quality is a long list of personnel defections... the behind the scenes broadcast professionals who left the building with Susqehanna ownership. I won't get into that list.
Things always trickle down. Always. From trends in style and fashion to radio, going from large to small market is the norm. In the case of Cumulus, they are so innovative that they found a way to make things trickle up, from the Bottom 200’s to the Top 10’s; Cumulus has found a way to defy even the laws of physics (and marketing).
