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BREAKING: MY 102.5 FLIPS

To be honest, I haven't heard a Hot AC that plays 70s music this day in age. It's just one about every 2 hours, so I guess it's not that bad, but I would sack those. Unless they did something like I suggested earlier on this thread, leave the 70s to WSPA and WROQ and focus on being more modern than Magic and not as "offensive" as WFBC. They are indeed making references to B.

Overall, I still think it's pretty good....I would add OneRepublic's "Good Life", Lady Gaga's "Edge Of Glory", Maroon 5's "Never Gonna Leave This Bed", Andy Grammer's "Keep Your Head Up", Katy Perry's "ET", and Train's "Save Me, San Fransisco" - at least if they want to play everything in the Hot AC top 10. Most of the stuff they're playing heavily are Hot AC recurrents. Hopefully once they get their ducks in a row, it'll sound something like Mix 107.7 in Dayton.

I saw the CP earlier. Maybe that will help with their dropouts around the Cherrydale/Pleasantburg Dr area.
 
I aplaud MY for steppin' up. To me, they're right on track. I said two years ago that one of the two AC's would...eventually...make a bold move. It was only a matter of time, and poor billing. However, I,...
Scooter Lesley, demand more proof of their new found enlightenment!
Whether she's got a pink dress to wear over it...or not,...give Delilah a pink slip! Give the Queen of sap & sob stories the boot! Sheeesh...
John Tesh beat her in the ratings, and all he did was tell everyone how stupid they are: "You know scientists say that green leafy vegetables make the best laxatives." Well, thanks John...for a keen grasp of the obvious! You don't have to be Italian to know that nothing sez "Remember Me!"...quite like Spinach Lasagna! ..and whilst I'm only roll, don't sacrifice your Fall book to Andy Williams, and his closet of red sweaters. Don't play Christmas music until you are ten days out. November the 15th is too early for anyone!
 
I (unfortunately) caught Delilah Friday night. I think she sounds out of place on the new station, definitely. Other than that, I agree, it sounds good and I have listened a lot. I never expected My to be the one to do it, but I don't have much insight other than what I read online or hear on-air. Magic has done better in recent times though.

Christmas will be interesting, since most Hot AC's don't go all-Christmas unless there is no other station in their market that does it. WMYI had a bad fall book with Christmas music, in 2010 with their old format.
 
carolinaradio said:
I saw the CP earlier. Maybe that will help with their dropouts around the Cherrydale/Pleasantburg Dr area.

I didn't think WMYI had any problems covering Greenville,
WMYI's current tower has a good line of sight to Greenville, Spartanburg and even Asheville.

Here's the 60 dBu contour map for WMYI's CP:
http://maps.google.com/?q=http://tr...2.5.5&contour=60&city=HENDERSONVILLE&state=NC

It's similar to WESC's contour shape, although it goes out about 10 miles less than WESC.
They're giving up some coverage near Asheville for sure, WESC already has a few week spots there.
 
They have a lot of loyal listeners in Asheville, since Star is CHR now. It is a toss up between Mix 96.5 and MY 102.5. I heard Lady Gaga on My the other day in a business, sort of funny. Most business have not switched to magic or mix yet.
 
KyleAndMelissa22 said:
I didn't think WMYI had any problems covering Greenville,
WMYI's current tower has a good line of sight to Greenville, Spartanburg and even Asheville.

In the area of Greenville between N Pleasantburg, Poinsett Hwy, and Wade Hampton, it breaks up terribly. Have had this in two cars with good radio reception. I stopped at a light in front of BJU once and it was non-existent. I don't understand it.

I expect most businesses will switch to Magic/Mix - I don't know if "Gives You Hell" or "Rockstar" is good background music
 
Paul_Warren said:
It's hard to believe it's 24 years, almost to the day, since WMYI hit Greenville as a move-in from Hendersonville, NC. I was part of the original airstaff, starting with the days we ran it out of the transmitter building for the debut with "41,000 songs in a row," and am feeling a little nostalgia at seeing the original format (more or less) survive 24 years before this change.

I still miss the old WKIT "Kit Kountry" when it was in Hendersonville - just sayin'.
 
carolinaradio said:
In the area of Greenville between N Pleasantburg, Poinsett Hwy, and Wade Hampton, it breaks up terribly. Have had this in two cars with good radio reception. I stopped at a light in front of BJU once and it was non-existent. I don't understand it.

Maybe WMYI could've got a booster in the city of Greenville (WMYI-1).
I wonder why the stations around here would rather have translators vs boosters.

WSPA has 97.7 in Asheville but a booster on 98.9 in Asheville would've been better,
and legal since Asheville is entirely in their 60 dbu. Actually many of the FMs could use them in Asheville.
 
KyleAndMelissa22 said:
...Maybe WMYI could've got a booster in the city of Greenville (WMYI-1).
I wonder why the stations around here would rather have translators vs boosters...

An on-frequency booster for WMYI was tried in about 1990, back when Amcom still owned it. To fill in the dead zone caused by the Paris Mountain shadow, a 1 kW booster was installed atop what at the time was known, I believe, as the NationsBank building. Tests were run mostly at night.

It created areas of what sounded like multipath distortion in too many places where the signal from Hendersonville had been clear before the booster came on, and didn't really solve the problem along 291 on the north side. The project was abandoned.

Translators are a lot cleaner technically, because they are completely free of on-channel interference with the main signal. The downside is they require promoting another frequency.
 
eacalhoun1 said:
I still miss the old WKIT "Kit Kountry" when it was in Hendersonville - just sayin'.

I hear ya. Lots of smaller communities lost powerful FMs when deregulation started the chain-store era. But WKIT's owners had a life-altering payday, and they used some of the money to improve their AM and their offices.
 
Paul_Warren said:
It's hard to believe it's 24 years, almost to the day, since WMYI hit Greenville as a move-in from Hendersonville, NC. I was part of the original airstaff, starting with the days we ran it out of the transmitter building for the debut with "41,000 songs in a row,"
I read in Broadcasting magaince that they were going to do this so I started listening to see what was going to happen. I remember that they played the entire soundtrack of "Beverly Hills Cop" as a stunt. A couple of songs I had never heard but I liked.

And back then WSPA was still beautiful music, so they were the first to do "Lite". Unless you count WORD, which was doing pretty much the same thing when I was in the area with only an AM radio and couldn't handle anything harder one of my first times driving a long distance.
 
Scooter Lesley said:
and whilst I'm only roll, don't sacrifice your Fall book to Andy Williams, and his closet of red sweaters. Don't play Christmas music until you are ten days out. November the 15th is too early for anyone!
On the other hand, there's never been a better time for WHLC to give the rest of us a better chance at hearing Andy Williams. If anyone needs a CP, they do!

I heard Andy Williams on the radio just this morning. It had nothing to do with Christmas.
 
carolinaradio said:
In the area of Greenville between N Pleasantburg, Poinsett Hwy, and Wade Hampton, it breaks up terribly. Have had this in two cars with good radio reception. I stopped at a light in front of BJU once and it was non-existent. I don't understand it.

I expect most businesses will switch to Magic/Mix - I don't know if "Gives You Hell" or "Rockstar" is good background music
BJU wants you to listen to their station.

So if WMYI is saying "not your parents' station", what is WMUU?

My church just got a new pastor and on his first Sunday morning, we were asked if anyone wanted to get up and talk about what is so great about this church. One of those who did was our oldest member who said she's been a member for 83 years ...
 
They played "Brown Eyed Girl" this morning - right in the middle of hours of mostly 90s to present music (it looks like they play two 80s songs an hour).
No way does that fit on Hot AC

I'm still enjoying it - a lot of repetition of songs that are more than a few years old, but still, they are filling a void.
 
Listened for a little while tonight, not bad. One thing is for sure, they can't back time into Delilah. They cut a song right in the middle.
 
There's a few readers that don't take kindly to me kickin' the crap out of sources of sap. Let me clarify it again: Delilah looses to John Tesh in the ratings. So, Boot her out the back door! Both MY & MAGIC started Christmas music around the 15th of November, last year.
I didn't see the numbers for MAGIC...as to how they did,...but MY lost its ASS! So, with their new way of thinking, I dout if they're going to sacrifice their Fall book to Andy Williams & his closet of red sweaters!
 
They used to back time into Delilah nicely. Now, like most other things, they just let it slide.

By the way, Brown Eyed Girl is from 1967. I've never heard a Hot AC play that, or Your Song by Elton for that matter. Maybe they're like Entercom with "God and Country" and "Girl Talk". They've got the next hot trend figured out.
 
MarkSC said:
They used to back time into Delilah nicely. Now, like most other things, they just let it slide.

By the way, Brown Eyed Girl is from 1967. I've never heard a Hot AC play that, or Your Song by Elton for that matter. Maybe they're like Entercom with "God and Country" and "Girl Talk". They've got the next hot trend figured out.
Or, it could be ignorance. Your Song and Brown Eyed Girl belong on Magic. Maggie May is another one I've heard. Although they do it rarely, going back to those songs totally ruins the flow of the sound they're shooting for. They sound good other than that. It would sound much better if they ditched those occasional 60s/70s. Like I said, shoot for a sound like WMMX/Dayton, another Clear Channel property.

Scooter: agree about Delilah. They probably won't go Christmas, most Hot AC's don't - Magic had a larger playlist with more "novelty" Christmas songs, that might have helped. MY used the national CC Christmas playlist, which is terribly tight.

Will be interesting to see what WMYI's final AC book looked like.
 
Spring is out today. They fell from 3rd to 8th 12+....so the good book was the fluke. Guess they had little to lose.
 
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