BRW: WILD (AM) to talk Jan 30

[raccoonradio]

http://www.bostonradiowatch.com

"...daytime WILD AM 1090, which is temporarily running contemporary gospel format, is scheduled to switch to parent Radio One's brand new urban news and talk radio network on Monday, January 30th according to industry reports."<P ID="signature">______________

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[ciao99]

> http://www.bostonradiowatch.com
>
> "...daytime WILD AM 1090, which is temporarily running
> contemporary gospel format, is scheduled to switch to parent
> Radio One's brand new urban news and talk radio network on
> Monday, January 30th according to industry reports."
>
I think this is great. black oriented community affairs programs are quite compelling. In New York, Kiss-FM's "The Week In Review" attracts quite a following, Lisa Sliwa's program on Hot 97 too. The debates and issues are of interest to alot more than Black folks. This station might attract listeners from the other talk outlets in town. Even if conservatives are listening to Bill O'Reilly and Severin, don't think they won't be tempted to tune in and here what the other side is saying!<P ID="edit"><FONT class="small">Edited by Ciao on 01/18/06 01:15 PM.</FONT></P>

 

[Mickey37]

This is long overdue in this market.

> > http://www.bostonradiowatch.com
> >
> > "...daytime WILD AM 1090, which is temporarily running
> > contemporary gospel format, is scheduled to switch to
> parent
> > Radio One's brand new urban news and talk radio network on
>
> > Monday, January 30th according to industry reports."
> >
> I think this is great. black oriented community affairs
> programs are quite compelling. In New York, Kiss-FM's "The
> Week In Review" attracts quite a following, Lisa Sliwa's
> program on Hot 97 too. The debates and issues are of
> interest to alot more than Black folks. This station might
> attract listeners from the other talk outlets in town. Even
> if conservatives are listening to Bill O'Reilly and Severin,
> don't think they won't be tempted to tune in and here what
> the other side is saying!
>

 

[raccoonradio]

> if conservatives are listening to Bill O'Reilly and Severin,
> don't think they won't be tempted to tune in and here what
> the other side is saying!
>
of course not all African-Americans are of the same political bent so I
wonder if conservative black voices will have their say...

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[Joseph_Gallant]

Might Radio One try to buy two more stations in the Boston area (at least one on FM)??

If they were to buy two more area stations (at least one on FM), they could:

(1) Bring back (especially it it's on a huge Class "B" signal) the young-adult-oriented rap/hip-hop/contemporary R&B format that until this past Fall had been on 97.7 (and meaning that the current WILD-97.7 can be 24/7 urban AC without having to also program some contemporary rap and R&B). This would be on FM

(2) Launch a fulltime (day and night) Black Gospel format.

I would think that in many of their markets, Radio One has or wants four stations so they could have a young-adult-leaning Urban Contemporary format, an Urban AC, a Black Gospel format, and the company's new talk network in each market.

And might this format change result in 1090 getting new call letters??

 

[OldAkronite]

> http://www.bostonradiowatch.com
>
> "...daytime WILD AM 1090, which is temporarily running
> contemporary gospel format, is scheduled to switch to parent
> Radio One's brand new urban news and talk radio network on
> Monday, January 30th according to industry reports."

The January 30th date has been confirmed in two other places:

* Here in Northeast Ohio, where Radio One's brokered talk WERE/1300 Cleveland told the Plain Dealer that the 30th will be the start for the new company-syndicated talk format.

* In the Miami market, where the January 30th date also came up as the format change date for WVCG/1080 Coral Gables.

-OA<P ID="signature">______________
Ohio Media Watch - <a target="_blank" href=http://ohiomedia.blogspot.com>http://ohiomedia.blogspot.com</a></P>

 

[edthedeal]

> Might Radio One try to buy two more stations in the Boston
> area (at least one on FM)??
>
> If they were to buy two more area stations (at least one on
> FM), they could:
>
> (1) Bring back (especially it it's on a huge Class "B"
> signal) the young-adult-oriented rap/hip-hop/contemporary
> R&B format that until this past Fall had been on 97.7 (and
> meaning that the current WILD-97.7 can be 24/7 urban AC
> without having to also program some contemporary rap and
> R&B). This would be on FM
>
> (2) Launch a fulltime (day and night) Black Gospel format.
>
> I would think that in many of their markets, Radio One has
> or wants four stations so they could have a
> young-adult-leaning Urban Contemporary format, an Urban AC,
> a Black Gospel format, and the company's new talk network in
> each market.
>
> And might this format change result in 1090 getting new call
> letters??
>
I like to see this happen ( Radio One get 2 more Boston radio Stations ) but it will not happen unless Boston Black Population triple it size . Radio One might try to get 99.5 ( if they can move 99.5 signal closer to Boston like they did with 97.7 ) from Greater Media ,if and when 99.5 go on sale . <P ID="signature">______________
JACK FORMAT KILLED THE RADIO BIZ AS WE KNOW IT</P>

 

[Eli Polonsky]

> Might Radio One try to buy two more stations in the Boston
> area (at least one on FM)??

Which FM stations could they possibly afford whose owners are willing to sell?

Forget any of the full-power group-owned FM's transmitting from the Pru or FM-128. Those will not be for sale.

Mindich won't sell WFNX (lets not flog that dead horse again) and Northeast isn't likely to sell WXRV.

The only remote possiblity I could see is if they put a bid in for 99.5 after Greater Media most likely will spin it off after acquiring 102.5. The signal is fair but not great in urban Boston though, however it could make a good metro-north companion signal to 97.7. Doesn't seem likely, though.

> And might this format change result in 1090 getting new call letters??

I don't see why it would. WILD is a heritage call in Boston's African-American community (and beyond), whether the station is programming R&B, Gospel, or African-American oriented talk.

 

[ciao99]

The caribbean community

> > Might Radio One try to buy two more stations in the Boston
>
> > area (at least one on FM)??
> >
> > If they were to buy two more area stations (at least one
> on
> > FM), they could:
> >
> > (1) Bring back (especially it it's on a huge Class "B"
> > signal) the young-adult-oriented rap/hip-hop/contemporary
> > R&B format that until this past Fall had been on 97.7 (and
>
> > meaning that the current WILD-97.7 can be 24/7 urban AC
> > without having to also program some contemporary rap and
> > R&B). This would be on FM
> >
> > (2) Launch a fulltime (day and night) Black Gospel format.
>
> >
> > I would think that in many of their markets, Radio One has
>
> > or wants four stations so they could have a
> > young-adult-leaning Urban Contemporary format, an Urban
> AC,
> > a Black Gospel format, and the company's new talk network
> in
> > each market.
> >
> > And might this format change result in 1090 getting new
> call
> > letters??
> >
> I like to see this happen ( Radio One get 2 more Boston
> radio Stations ) but it will not happen unless Boston Black
> Population triple it size . Radio One might try to get 99.5
> ( if they can move 99.5 signal closer to Boston like they
> did with 97.7 ) from Greater Media ,if and when 99.5 go on
> sale .
>
Interesting that you mention boston's black population. Unlike other American cities where Radio One is present, Boston has a very high percentage of Caribbean born blacks. It's up for debate if their radio tastes are the same as American born blacks. Judging by the high # of Caribbean pirate stations on the air in Boston, I don't think so. If Radio One is to buy more stations, should they replicate what goes on in Dayton Ohio? Perhaps it would be better look beyond the simple racial stats for Boston and program to the dynamics of our city.

 

[JustinT]

Re: The caribbean community

> Interesting that you mention boston's black population.
> Unlike other American cities where Radio One is present,
> Boston has a very high percentage of Caribbean born blacks.
> It's up for debate if their radio tastes are the same as
> American born blacks. Judging by the high # of Caribbean
> pirate stations on the air in Boston, I don't think so. If
> Radio One is to buy more stations, should they replicate
> what goes on in Dayton Ohio? Perhaps it would be better look
> beyond the simple racial stats for Boston and program to the
> dynamics of our city.

I think Miami, which Radio One has taken as a joke until now, also has the similar Caribbean-born African American demographics, though I'm not entirely sure.

Just as you're saying, I have my doubts over how R1 programs. The company fares well in "standard" southern, African-American cities. Radio One does very well in Atlanta, Washington, Baltimore, and Philadelphia. But look at areas where the population is different. A format like WILD-FM, an Urban AC with hip-hop in specific dayparts, would be laughed at in larger markets with more signals. I don't get the sense that the black population in Boston has the same desire for black gospel music as do the southern cities. According to the Los Angeles board, Radio One has slowly taken KKBT into the ground; and there are many stories of mismanagement at the company's Cleveland cluster.

Is Radio One talented at serving the stereotypical African American listener? Yes. To other black listeners? Perhaps not.

 

[raccoonradio]

> (2) Launch a fulltime (day and night) Black Gospel format.

If it weren't for the fact that Langer's WBIX will stay in his
control, and stay business, that would have been a good home
for Black Gospel. Not to be though.<P ID="signature">______________

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[raccoonradio]

Re: The caribbean community

> Boston has a very high percentage of Caribbean born blacks.

WLIB, the Air America flagship in NYC (1190) has Caribbean programming overnight now (they've had some in the past and just expanded the hours)...people could
try to pick that up.<P ID="signature">______________

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