Bye-Bye K-Rock

[AlvaJr]

If WXRK loses Rock station in NYC, then is will be a new Country music format station right here in NYC. So "New York's Only Classic Rock Station" will change slogan to "New York's Only Classic to Today's Rock Music Station" on Q104. So I could listen back to back with Country in English (NY) and Country with Regional Mex in Spanish (Long Island & Half Queens) TBA 92.3 (6AM-3PM) and La Que Buena 92.7 (3PM-12AM).

 

[BRH]

A dance format would be my personal choice, but I doubt it will happen. I still think AAA would be a good choice for NYC. How about "World class rock .. 92.3 The City"? I think it could work.

 

[Ozman]

suppose K-rock is waiting to see what 103.9 is going to do?

 

[raydofan]

A dance format would be my personal choice, but I doubt it will happen. I still think AAA would be a good choice for NYC. How about "World class rock .. 92.3 The City"? I think it could work.

AAA isn't good for anybody.

 

[puddingpop]

A dance format would be my personal choice, but I doubt it will happen. I still think AAA would be a good choice for NYC. How about "World class rock .. 92.3 The City"? I think it could work.

AAA isn't good for anybody.

Besides that, 90.7 WFUV has that format covered, so it's not exactly a format hole.

 

[puddingpop]

NO MARKET NEEDS A DANCE STATION! Lather, rinse, repeat....

Actually, if there is ANY market in which a dance station could possibly survive, it would be either NYC or Miami...although it would have to be done phenomenally if it were to have any chance at all.

 

[RadioFixerCLE]

AAA isn't good for anybody.

Tell that to Westchester's "The Peak 107". They seem to be doing quite fine. It's a built in hard-core loyal audience -- high TSL, even if the cume isn't all that big.

 

[BRH]

Besides that, 90.7 WFUV has that format covered, so it's not exactly a format hole.

I would argue that WFUV is too deep and obscure. I'm talking about a more focused and mainstream approach to AAA (more along the lines of stations like KFOG San Francisco, KBCO Denver, & WXRV and WBOS Boston.)

 

[SAYWOT]

The Peak sounds nearly identical to KFOG and KBCO. Rocks harder than WBOS. In short, a very mainstream AAA that doesn't lean female.

Just looked at the Fall Book - Westchester County (where they have enough signal to matter,) 25-54 Balance (take out the HD ethnic zips,) The Peak was tied for #3! WHUD and Fresh beat them and they tied CBS AM and WLTW. So, they beat the rest of the rock/male stations by a healthy margin and killed WFUV. They also looked great in Rockland and the Fairfield split.

Not a bad showing at all for a marginal signal. Mainstream AAA done right can be very potent. Just look at the KFOG and KBCO ratings history ('BCO was just #1 25-54 persons in Denver/Boulder - again...) Well executed/marketed on a big stick I give it a 2.2 in NYC with unbelievable demos. Not the top of the list but a fine way to clear a healthy margin.