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Call Letter Shuffle

Johnstown's Hot 92 becomes WJHT, and surprisingly State College's 103.1 becomes not WQWK, but WQKK. A quick search of the FCC site notes that WQWK is not available, as Forever has requested it as of 7/13. Will they park the calls somewhere, or are they planning on re-branding a station using the "QWK Rock" name?
 
Spackler1 said:
Johnstown's Hot 92 becomes WJHT, and surprisingly State College's 103.1 becomes not WQWK, but WQKK. A quick search of the FCC site notes that WQWK is not available, as Forever has requested it as of 7/13. Will they park the calls somewhere, or are they planning on re-branding a station using the "QWK Rock" name?
Pretty soon the FCC is gonna have to hire a full-time employee just to keep track of Forever's call letter applications :)
 
I guess there's no room for sentimentality in today's radio biz, but it seems a shame to yank the WQWK calls from the State College market where they've occupied such a prominent place in the town's radio history. I haven't been around for all of it, but are we talking 30 years for WQWK? Did it sign on that way or was it originally WRSC-FM?

Somewhere near the top of the Forever heap, all this must make some sort of deep, dark strategic sense, right?

And I'm betting that same genius can explain how to take a top-rated & top-billing station like 103.1 WBHV and turn it into a pile of dust in about 5 short years, too. Right?
 
I remember when QWK was at 96.7. I believe the station signed on as WQWK. Of course that station, post-move to 97.1, is now WOWY.

The station that was 98.7 WQWK is now WSGY, but had been WOWY, WOJZ, WLTS, and WZRZ prior to becoming WQWK.

What is now Quick Rock/WQKK had been WJHT, WBHV, and WXLR.

The QKK calls had been used back when QWK was simulcasting on 97.1 and 99.1, so there is some QWKRock history there. Let's see, the station that had been QKK is now WRKW, but has also been WYOT, WGLU, and WIYQ.

Forever does burn through calls like Sherman through Atlanta, don't they?
 
WRSC-FM signed on late in 1964 or early 1965 as WRSC-FM. I believe it
simulcast the AM until 5pm, then played "Easy listening" type instrumentals until 7pm. The same announcer ran both stations from the same console, FM keyed left, AM right, left turntables fed FM, right turntable fed AM. Pretty tricky backtiming, especially at the top of the hour. The first exclusive FM programming began at 7pm. A show called "Tempo at 96.7". Ran until signoff at 1am. Eclectic mix of Jazz, softer Rock, even some Blues and old standards. Had amazing audience response. Not many FM's on the air then, used to say "From Altoona to Williamsport", and it was heard that far away. Theme was guitar version of "Lil Darlin". Constant background music whenever the mike was opened, came from an endless loop cart of soft guitar music, potted up whenever the mike switch was opened. Original studios were in a re-
modeled house on Mcalister street. "Tempo" was still on the air in at least late 1966, maybe into 1967.
 
I remember WQWK at 97.1 when I was across the glass from it at WRSC. Airstaff at the time included Brian, Zoe and PD Sheldon Levine. Circa 1981?

I still have my QWK-ROCK satin jacket and a couple of the QWK-ROCK-DOC shirts (green hospital scrubs) I designed about the time M*A*S*H was going off CBS and QWK did a big promotion downtown to watch the final show.
 
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