Portland ratings!! REALLY? Burlington/Plattsburgh numbers!! WHAT? I think the system is broken.
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Can we trust Arbitron?
- Thread starter chunkycheese
- Start date
MassMusicMan
Banned
It is broken, which is precisely why Goldman doesn't buy 'em, and why you don't see any numbers for VMT and the X.
Speaking of Burlington/Plattsburgh, what is the Spring 08 scoop? I heard WOKO and WXXX did well... Did the Eagle's TV dollars make an impact? How did cool, wizn and mp do? Heard champ did okay but that star struggled. Did the point do anything? Inquiring minds want to know...
R
Ray-dee-oh
Guest
Triple X had a book that is hard to believe because the gains are SO huge and not in their target demos. They doubled 12+ and tripled and quadrupled in other demos like 25-54 and 35-64. They were neck and neck with Star and OKO for women 25-54 and that is tough to believe. The 25-34 female demo was heavily weighted so that probably has much to do with their results. They got a huge diary "bump" from somewhere and look for them to come down to reality next time. Other than that Star and OKO battle for females. Champ was flat or a bit lower even with the Corm/Coach finale. WIZN up a bit to beat Champ in men overall. Buzz was strong. Kool steady. MP103 fell off the map again. The Zone had some gains. The Eagle had no significant gains anywhere and that was kind of disappointing. WVMT down a bit. Overall, besides Triple X getting the artificial gains everything was kind of status quo.
MassMusicMan
Banned
Bummer about MP. The novelty wore off quickly, huh?
Triple X artifical gains come one 40 is the new 30 so that explains the 35-64 bump!
MassMusicMan
Banned
Jack Blades said:Triple X artifical gains come one 40 is the new 30 so that explains the 35-64 bump!
Exactly. I've been saying this for years.
I should run a station in Burlington.
i'm wondering why they won't release concord/lakes region online.
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