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CBS All Access will become Paramount+ in 2021

Y2kTheNewOldies

Y2kTheNewOldies

https://www.fiercevideo.com/video/cbs-all-access-will-become-paramount-2021

ViacomCBS has officially unveiled Paramount+ as the new name for CBS All Access, which will relaunch as a global streaming service in early 2021.

The company said it plans to bring Paramount+ to international markets with an initial debut in Australia, Latin America and the Nordics in 2021.

“Paramount is an iconic and storied brand beloved by consumers all over the world, and it is synonymous with quality, integrity and world-class storytelling,” said ViacomCBS CEO Bob Bakish in a statement. “With Paramount+, we’re excited to establish one global streaming brand in the broad-pay segment that will draw on the sheer breadth and depth of the ViacomCBS portfolio to offer an extraordinary collection of content for everyone to enjoy.”
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OK then. This move has to be a response to them going after their competitors though.
 
Is naming it after Paramount the best idea, How many people know it's part of ViacomCBS. To them it's just old movies.
 
www.bloomberg.com

ViacomCBS Plans a ‘60 Minutes’ Spinoff for New Streaming Service

After short-lived Quibi foray, the concept will find new life at Paramount+ service
www.bloomberg.com www.bloomberg.com

60 Minutes spinoff will be on Paramount+ in March.

ViacomCBS Inc. is reviving a streaming version of the newsmagazine “60 Minutes,” hoping the series can draw viewers to its new online service Paramount+, according to people familiar with the situation.

The company had created a spinoff of the show called “60 in 6” for the short-lived Quibi, but it was left in limbo when the streaming startup announced plans to close down in October. Though Quibi sold the rights to old episodes to Roku Inc., ViacomCBS is interested in making a new version of the series, said the people, who asked not to be identified because the plan isn’t yet public.
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