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CBS Eye Turns 60 - On Air IDs Thursday 10/20

do they still use the cbs eye any more?i have not recalled noticing it in some time.
 
flashback said:
do they still use the cbs eye any more?i have not recalled noticing it in some time.
Click to expand...

Wow, of course they do....just look in the lower right of the screen during any CBS program!

That logo will not go away in our lifetimes, I am sure!

cd
 
The CBS News story cited above may give a clue about the logo for tonight - the classic-style partly-cloudy-background logo is not the original. I'm betting on an HD widescreen version for primetime.

(And honestly, I do have a lot of other things to do with my time than wonder about this...but what can I say? I'm an ident geek.)
 
hubcity said:
The CBS News story cited above may give a clue about the logo for tonight - the classic-style partly-cloudy-background logo is not the original. I'm betting on an HD widescreen version for primetime.
Click to expand...

Same for all other versions -- redone for the digital age.

Though I would wonder how they would handle CBS's color ident from the 1960s?
 
Does anyone recall seeing a closing logo with the eye and the words THE PRECEDING PROGRAM WAS PRE-RECORDED in front, on a sky background?
 
Kurt Toy said:
Does anyone recall seeing a closing logo with the eye and the words THE PRECEDING PROGRAM WAS PRE-RECORDED in front, on a sky background?
Click to expand...

Yup...many public domain videos have that variation of the network print---I'm not sure how it's put together, but I believe that that closing logo even cuts into closing credits on a CBS show.

cd
 
At the start of primetime programming Thur night there was the opening with a morphing of "that creepy eye"! From 1951 to today.

BTW, next year the ABC "circles" logo turns 50
 
desertv said:
At the start of primetime programming Thur night there was the opening with a morphing of "that creepy eye"! From 1951 to today.

BTW, next year the ABC "circles" logo turns 50
Click to expand...

I missed this...is it on YouTube?

In 1995 or so, NBC started a few shows with a morph of their logos---about 5 seconds in length.

cd
 
OK - I'm going to probe everybody's memories. I would swear that in my childhood - late 50s or early 60s - CBS for a time ran a station ID in which the CBS eye "blinked"...animated blink, in other words. I remember telling my father about this in the 70s, and he had no memory of this.

Did I dream it, or did this really happen?
 
Lkeller said:
OK - I'm going to probe everybody's memories. I would swear that in my childhood - late 50s or early 60s - CBS for a time ran a station ID in which the CBS eye "blinked"...animated blink, in other words. I remember telling my father about this in the 70s, and he had no memory of this.

Did I dream it, or did this really happen?
Click to expand...

It wasn't a blink as such....but just like the CBS/Clouds thing is on many public domain videos & likely YouTube, also there was this animated thing of the CBS Eye coming closer to the viewer, with the inside circle (I'll call it the "pupil") opening up (like a pinwheel, but I cannot describe it much better), showing the words "CBS TELEVISION NETWORK" (in a sort of Times New Roman caps font), then the "pupil" closing up again. I believe there was no audio with this.

I am not even sure if CBS actually used this on-air, or if it was just in the network-print films that have circulated amongst traders.

YouTube oughta have it....you could type in the search cbs eye and see what's there, and check the related clips on the right.

cd
 
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