I must chime in on this topic because there are people in this biz who are not seeing the big picture. Radio is going thru a transition just like every segment of the market. CC for instance is the target of much hate that I believe is unjust. CC is guilty of making bad buisness decisions, not greed. I here people refer to these CEO's and alike as "Evil Greedy Bastards". I don't see it that way at all. First off, Define greed or greedy? It is difficult to define. Look at the other side of this. Look at the cost of doing buisness today. The amount of money it costs to hire 1 employee. Consider the taxes, health insurance, equipment, not to mention their base pay. Now lets look at the other fees that are imposed on a radio station by the Fed government for License fees, taxes, insurance and so on. Radio owners spend millions of dollars for attourneys, accountants and tax specialists to adhere to the current tax code. They hand millions to Arbitron. While the cost of doing buisness continues to go up, radio stations are not realizing the same increases in revenue. The profit margin is shrinking accross the board. How much money does CC have to spend to generate 1 dollar in revenue. If that number is above 92 cents the company is not going to satisfy it's share holders. 8% is a minimum profit margin. The cuts that radio stations must make usually starts with paper clips and cheaper equipment and eventually the cuts move on to employees, people. CC has made some bad buisness decisions, that does not make them evil or greedy. It makes them less attractive to investors. I for one want these radio groups large and small to get thru this transition and make a large profit. What do you think would happen if CC closed it's doors right now. Alot of good people would be out of work. Where would they go. 99% of the workers in the US are on someones payroll. We work for someone else. Someone else assumed all the risk to start the buisness we work for. They do it to make a profit. I want companys to profit or we all loose. It takes guts to start your own buisness, that's why we all don't own our own buisness. It is risky and it takes hard work. Radio is an unattractive place to work today because there is so little money to go around for all the stations that are competing for the same dollars. The pie is not shrinking, there are too many stations fighting for the biggest piece. The only way a radio station, or group is going to survive is by making good sound buisness decisions, that does not always mean good programming. I understand the way so many feel about this, I got out of radio because I saw it coming and I am able to do something else. Would you be willing to take out a second Mortgage and put your home at risk to purchase a radio station. I know someone who did just that. He put everything he owned at risk for a chance to realize the kind of life style he wanted to provide for his family. He assumed all the risk, he should realize as much of the return as he wants if it works. In this case he has grown from 1 station to almost 25. He employees close to 1000 people. They all count on him to make good buisness decisions. That is not always the case.
Before we start throwing daggers and stones and sending someone to hell, consider what the reality is. MOST Rich people are not rich because they sat on their ass, they took a risk and invested in something. How many of us would be willing to risk everything for a chance to realize a dream. I did it and I failed. So I work for someone else today. At least I tried. If we want radio to be attractive to good employees and investors, we need to be cheering for those who are willing to put it all on the line to own radio stations.
If they all fail, we all loose!