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Ch..Ch...Ch....Changes Cumulus/Citadel

B

Bob LaBlah

Management restructuring has begun.

The talk of flips is just that talk - BUT.....

There is too much money to be made to sit idle because of what Clear Channel or CBS "might" do to counter.

If they can 1. Make more Money 2. Say that they beat KISS 3. Elevate their Market share 4. Improve ranking of sister stations by knocking KISS down - then why wait?
 
I am just throwing this out there but, is The Eagle Really safe? I know they have moved Russ to afternoons for now, but they can always move him the The Edge. All the they Hype on The Eagle has settled down, but i am wondering how safe it really is.
 
Lisa Paige Exiting Middays At 92.3 NOW/NYC - Heading to Dallas

Hmmm??? A Top 40 Jock leaving NYC and coming here. Would KISS be hiring new people? Who would do that?

It says after her maternity leave.

Hey, about ow long does it take to play 9600 songs commercial free? ;D
 
I'm assuming she is staying with in CBS...but what station would CBS blow up? I hear 107.5 is pretty good. I would say 105.3, but wouldn't they want that station to have more time to grow?
 
Bob LaBlah said:
If they can 1. Make more Money 2. Say that they beat KISS 3. Elevate their Market share 4. Improve ranking of sister stations by knocking KISS down - then why wait?
Click to expand...
I just don't think it's likely. KSCS still does well 25-54. IIRC (and maybe David Edurardo can share more accurate figures) they're billing in the 10+ million range. Why p*ss that away for the hope that you can take some of KISS's money somewhere down the road?

i93 seems to be slowly creeping up in the ratings- they're tied for 15th, they're top 10 in cume, etc, I think slow and steady sometimes wins the race...
 
Wow, I thought perhaps SOMEONE was tracking this activity...this story's nearly 24 hours old already:

Copied from http://www.allaccess.com/net-news/archive/story/97066/cumulus-shuffles-dallas-management

Cumulus Shuffles Dallas Management
September 29, 2011 at 6:14 AM (PT)

ALL ACCESS has confirmed that CUMULUS' DALLAS cluster has undergone some management changes in the wake of the company's takeover of CITADEL and, as a result, the addition of Talk WBAP-A-F and Country KSCS (NEW COUNTRY 96.3)/DALLAS.
CUMULUS Market Manager DAN BENNETT has added oversight of WBAP and KSCS and remains Market Manager for the expanded cluster, as PAUL O'MALLEY, who had been overseeing both DALLAS and ATLANTA for CITADEL, drops his DALLAS duties and continues in ATLANTA.

WBAP Pres./GM KERI KORZENIEWSKI has exited the cluster, as has NSM GREG HEITZMAN. KSCS Dir./Sales STEPHANIE CALLIHAN and WBAP Promotions Dir. JULIANNA HAGAR have left as well.
 
MikeShannon914 said:
Wow, I thought perhaps SOMEONE was tracking this activity...this story's nearly 24 hours old already:

Copied from http://www.allaccess.com/net-news/archive/story/97066/cumulus-shuffles-dallas-management

Cumulus Shuffles Dallas Management
September 29, 2011 at 6:14 AM (PT)

ALL ACCESS has confirmed that CUMULUS' DALLAS cluster has undergone some management changes in the wake of the company's takeover of CITADEL and, as a result, the addition of Talk WBAP-A-F and Country KSCS (NEW COUNTRY 96.3)/DALLAS.
CUMULUS Market Manager DAN BENNETT has added oversight of WBAP and KSCS and remains Market Manager for the expanded cluster, as PAUL O'MALLEY, who had been overseeing both DALLAS and ATLANTA for CITADEL, drops his DALLAS duties and continues in ATLANTA.

WBAP Pres./GM KERI KORZENIEWSKI has exited the cluster, as has NSM GREG HEITZMAN. KSCS Dir./Sales STEPHANIE CALLIHAN and WBAP Promotions Dir. JULIANNA HAGAR have left as well.
Click to expand...

That's what I thought the title of this thread and first post is about from nearly 24 hours ago.

As to the Slow and Steady with 93.3 - it is not a full market signal. And if Cumulus took the same kind of no big deal stance, then billing on the "new" KSCS at 93.3 would remain close to the same, while the billing on the "new" KLIF FM would skyrocket. Another benefit would be the getting the others Bap, Ticket, and Wolf possibly a tenth or two more on Sales point not AQH Share or Rank - with KISS taking a hit.
 
How do you figure that the billing on the new 93.3 KSCS would stay the same, while billing on i96.3 would skyrocket? By your own admission that 93.3 is not a full market signal. Why do you think KSCS's billing wouldn't suffer from a big loss of signal?

Maybe putting them to 93.3 helps Wolf get more market share, but the too many eggs in one basket analogy comes to mind- would you rather have Wolf at #2 in the market, and KSCS, at #8 in the market, or Wolf at #1 and KSCS at 93.3 and dropping to (let's say) 15th with a inferior signal?

Again, aren't you just talking about robbing Peter to pay Paul here? Trading KSCS's ratings and billing to increase i93's billing? Sure that hurts KISS, but what (or how) does it add to Cumulus's bottom line? In fact, if I'm the Ranch, the Range, etc, I'm praying that this happens, as it gives me an opening- 'Hey you can't even hear 93.3 KSCS here in ______, and you can't afford KPLX, why not advertise with us"


And as for Mike's breathless recitation of the all access article- did anybody not see that coming? One of my mothership sources told me that Citadel has more full time employees for 2 radio stations than Cumulus does for 4. Cumulus has 1 promo director for every 2 radio stations- and how many remotes/appearences/events does WBAP actually do? Not suprised to see some positions like that eliminated/combined.
 
Bob and Ed, I saw the title of this thread and thought I'd see NAMES. I brought you all names. Generic speculation about a very real and very developing subject is, well, so Radio-Info of you all. (going back to catch my breath now...) :p
 
little1 said:
I just don't think it's likely. KSCS still does well 25-54. IIRC (and maybe David Edurardo can share more accurate figures) they're billing in the 10+ million range. Why p*ss that away for the hope that you can take some of KISS's money somewhere down the road?
Click to expand...

KSCS billed more than 3 times what 93.3 billed in 2010, and was the #10 biller in the market at just under $14 million. It was behind KHKS ($17 million), but only by a couple of million.

The country position in Dallas is sizable, and having two stations is self-protective in maintaining ownership of that position. Since the combined cluster is still small, it can be argued that such a strategy is sensible. The real long term factor is preserving the WBAP and Ticket positions as AM fades.
 
tommydavis said:
Somebody mentioned to me that Jim Graci is out at KLIF, and that Tyler Cox has added KLIF to his WBAP responsibilities. True?
Click to expand...
That's what I heard, too. From one angle, it's a waste of good money keeping Tyler, as his formatics are already in place at WBAP and it works...why keep paying the assembly line guy when you already own the car? Then again, from another angle, now you have Tyler's expertise on board to TRY to turn KLIF into a real competitor. KRLD got some overdue tweaking when Tyler went over there early this century, but he returned to WBAP before his work was done there. Now that he'll have a potentially blank canvas to work from at KLIF (can you really picture Bolton or Krock working for a Tyler Cox-programmed station? Really?) Tyler can work it from scratch...positioning it as WBAP-Lite, or, God forbid, creating an all-news station. Me, I'd do a moderate-talk station...although that type of 'commie pinko talk' don't play that well here in Bubbaville, Texas. But how nice it'd be to have a fair discussion of the issues of the day without agendas, slants or spins. You might just spark a new audience (read: an under-55 demo, unlike what WBAP draws) that's otherwise been turned off of talk radio by all the polarizing crap.

Next question: Since Cumulus uses Traffic.com/NAVTEQ, and Citadel uses Metro, who'll win out? Probably no change until the contracts end, but I'm betting Metro's runs out on July 1, 2012.
 
Tyler Cox is good and he knows Dallas, and he does consistent format radio. This will be interesting to see the additional ways he can see a talk operation work. Too bad Graci didn't get a chance to really show it or prove it. Inheriting the #4 station in the Cumulus cluster at a time of management not wanting to commit to any change "until the merger" he and everybody there probably spent a lot of time making do with what they had...only to see the plug pulled.
Everything from contracts in place to managers on hold make for a difficult time to be creative.
Maybe now KLIF can. Maybe.
 
Yep, the day after your prediction WBAP got full-time use of 820. That's a good one!
 
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