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Charleston adds another sports station

C

charlestondxman

Monday morning 9/13, AM 950 WJKB is flipping from the classic country format that they have had for the last few years back to another sports format.

They will have Steve Czaban in the morning (taking it from 1390, who will get back Imus), and the Two Live Stews in the afternoon. They will also have a local show featuring Jeff McCarragher called Half-Time from Noon-1 every day. WJKB also carries the Clemson Tigers games and NASCAR races.

This adds a fourth sports station to the Lowcountry (three owned by Kirkman). WTMZ is ESPN, WQNT Fox Sports, and I don't know what WJKB will do. Also, you have WSPO, and they are the Sporting News station. Charleston will be the smallest market to have four sports stations.
 
Thats interesting, last week at a friends wedding in the low country area one of the people there started talking to me about radio stations and music (one of the side effects of being a singer and having a radio station I guess) about how 950 AM was well kown by country music lovers all around the country for it's classic country music and how it was a favorite station to listen to when people were traveling thru the area. He was asking me if I thought that they might ever get an FM station for classic country music in the Charleston area as most of the other areas he travels thru classic country's are on FM. I told him that probly depends on the Charleston market and how many listeners it has on country music. Charleston has a much larger mix of different types of people from different areas than a lot of places do which would split up the radio listeners into many different groups which makes it harder for radio to program to the largest segment with many different stations and to have as large a segment per music type ie: group of listeners as many other areas do and that this doesn't always show up well on paper so to speak and can be misleading to big broadcasters. He assured me that in his years of travel thru the area that Charleston has as many classic country music listeners as most other areas of the country and could well support a classic country music station on FM. The person I was talking to is a well kown current country music preformer (been in the top 20 more than once) and was related to someone in the wedding and was traveling thru on the way to preform in another state and found out they could stop and make the wedding on the way.
 
Yeah, 950 was a good classic country station, but Kirkman is always big with sports and they wanted another sports station. They have been planning this for months.

950 basically has been Kirkman's filler station for years now after they bought it from the WMCJ owners. They flipped it to sports (ESPN), then had hot talk for a while mixed with sports, then tried a Berkeley County format which literally lasted a month, went talk, and then they went to their classic country format about three or four years ago. I'm sure I'm missing a format or two.

I remember when Charleston had one sports station not that long ago, with the only regional shows "FanTalk" and Sports Talk with Phil Kornblut. Now, they'll have 4. I don't know why they would do that when there's lots of talk hosts that don't get cleared, but when they flipped 1340 to beach music, they must have figured talk didn't work.
 
Strangely, I've been listening this morning and Steve Czaban is on both 950 and 1390. 950 is also simulcasting "FanTalk" (3-6pm)and "SportsTalk" (6-8pm) from 910 WTMZ, in order to get a better signal for those two shows.

I don't know what the stations are going to do with their morning shows.
 
Now, Dan Patrick has been picked up by 1450 WQNT, the Fox Sports affiliate, as sports musical chairs continues in the Lowcountry. 950 WJKB is picking up the Sports Byline network overnights, the fourth-string sports network. They are also carrying Sporting News programming. They said they were carrying Fox Sports, but not yet.

950 also picked up the Dan Scott show which used to air on 1450, to air from 9am-Noon. A couple months ago, WSPO picked up the Paul Finebaum Show from Alabama every weeknight from 6-10pm.
 
Gatekeeper007 said:
Boy four sports stations on AM and now 3 country stations on FM in Charleston, I think Charleston is stuck in a format loop.
Click to expand...

Like a bad cart in a Schafer automation system with no stop tone and no silent sense feature.
 
Kirkman just did this so they could get better coverage to their main show, FanTalk. They know that it's getting towards November, when radio patterns change, and 910 is only 500 watts. Having a stronger signal in Goose Creek, Summerville and Moncks Corner is big for them.
 
Gatekeeper007 said:
He assured me that in his years of travel thru the area that Charleston has as many classic country music listeners as most other areas of the country and could well support a classic country music station on FM.
Click to expand...
I didn't seriously think WIOP would do it!

Only they haven't.
 
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