Charlie Sheen/Skip Murphy & Company

[Monty]

If CBS can bring CHARLIE SHEEN back, K104 should bring back our own SKIP MURPHY & COMPANY :-*

 

[kilamanjero]

If Skip Murphy & Company comes back I hope he demands complete creative control on music and a complete overhaul of the current music programming with the over-spun power songs. K-104 isn't a CHR, it should more more "contemporary" in the sense of giving power songs spins but this 90+ times a week has got to go. They need to limit it to 60 times per week and seriously daypart their music with the more street and club oriented songs to after 6pm unless its a power song.

 

[charles123]

If Skip Murphy & Company comes back I hope he demands complete creative control on music and a complete overhaul of the current music programming with the over-spun power songs. K-104 isn't a CHR, it should more more "contemporary" in the sense of giving power songs spins but this 90+ times a week has got to go. They need to limit it to 60 times per week and seriously daypart their music with the more street and club oriented songs to after 6pm unless its a power song.

Amen to that

 

[salemjedi54]

If Skip Murphy & Company comes back I hope he demands complete creative control on music and a complete overhaul of the current music programming with the over-spun power songs. K-104 isn't a CHR, it should more more "contemporary" in the sense of giving power songs spins but this 90+ times a week has got to go. They need to limit it to 60 times per week and seriously daypart their music with the more street and club oriented songs to after 6pm unless its a power song.

But if they did that, don't you think they would just KILL KRNB. If you bring Skip Murphy back, put them on KRNB not K104. K104 will never be the station it was back in the mid to late 80's. But I think you could recreate that on KRNB and then you can have the 18-34 crowd and the 25-54 crowd.

 

[kilamanjero]

If Skip Murphy & Company comes back I hope he demands complete creative control on music and a complete overhaul of the current music programming with the over-spun power songs. K-104 isn't a CHR, it should more more "contemporary" in the sense of giving power songs spins but this 90+ times a week has got to go. They need to limit it to 60 times per week and seriously daypart their music with the more street and club oriented songs to after 6pm unless its a power song.

But if they did that, don't you think they would just KILL KRNB. If you bring Skip Murphy back, put them on KRNB not K104. K104 will never be the station it was back in the mid to late 80's. But I think you could recreate that on KRNB and then you can have the 18-34 crowd and the 25-54 crowd.

Uh Salemjedi54, that makes absolutely no sense at all. Have you looked at KRNB's horrible ratings lately? 2.7 share

KRNB is a waste of money for Service to operate now. K-104 (104.5) could be a full-service urban station again because it has a better signal and heritage of nearly 4 decades of legacy; whereas, KRNB has been around less than 2 decades. Why on earth would they put that format on 105.7 signal when it is clear to only half of the market's core population?

Here's a comparison maps of the 2 signals:

105.7: http://maps.google.com/?q=http://ww...B&freq=105.7&contour=60&city=DECATUR&state=TX

104.5: http://maps.google.com/?q=http://ww...FM&freq=104.5&contour=60&city=DALLAS&state=TX

Your love of KRNB is admirable but it's impractical for Service to bring back Skip Murphy and place him on a lousy signal such as 105.7.

 

[salemjedi54]

If Skip Murphy & Company comes back I hope he demands complete creative control on music and a complete overhaul of the current music programming with the over-spun power songs. K-104 isn't a CHR, it should more more "contemporary" in the sense of giving power songs spins but this 90+ times a week has got to go. They need to limit it to 60 times per week and seriously daypart their music with the more street and club oriented songs to after 6pm unless its a power song.

But if they did that, don't you think they would just KILL KRNB. If you bring Skip Murphy back, put them on KRNB not K104. K104 will never be the station it was back in the mid to late 80's. But I think you could recreate that on KRNB and then you can have the 18-34 crowd and the 25-54 crowd.

Uh Salemjedi54, that makes absolutely no sense at all. Have you looked at KRNB's horrible ratings lately? 2.7 share

KRNB is a waste of money for Service to operate now. K-104 (104.5) could be a full-service urban station again because it has a better signal and heritage of nearly 4 decades of legacy; whereas, KRNB has been around less than 2 decades. Why on earth would they put that format on 105.7 signal when it is clear to only half of the market's core population?

Here's a comparison maps of the 2 signals:

105.7: http://maps.google.com/?q=http://ww...B&freq=105.7&contour=60&city=DECATUR&state=TX

104.5: http://maps.google.com/?q=http://ww...FM&freq=104.5&contour=60&city=DALLAS&state=TX

Your love of KRNB is admirable but it's impractical for Service to bring back Skip Murphy and place him on a lousy signal such as 105.7.

Well Service is still trying to make a go of it. I don't love KRNB, but if you are trying to serve my demo(Black adults 25-54) then do such. I'm looking at it from this standpoint, they wanted the signal and now they might as make sure it survives. Honestly, it would make better sense to ME to make 105.7 the kiddie station and 104.5 the adult station. If that were to happen, then maybe I would listen to 104.5 after 23 years.

 

[kilamanjero]

It's also clear to me that you are bias to your demographic (25-54), but the smart move is to program the station to obtain everyone whom enjoys urban music from 18-49 years old which would help them in the overall 18+. The fact is KRNB was basically created to be a dumping ground for the gold records too old to even spin on the most liberal of "full service, urban contemporary" stations. It shows in the ratings and its fringe signal. At the end of the day, ratings = revenue so they are trying to pull back in more 25-54 demographic by programming the station as such like getting back Skip Murphy.

 

[salemjedi54]

It's also clear to me that you are bias to your demographic (25-54), but the smart move is to program the station to obtain everyone whom enjoys urban music from 18-49 years old which would help them in the overall 18+. The fact is KRNB was basically created to be a dumping ground for the gold records too old to even spin on the most liberal of "full service, urban contemporary" stations. It shows in the ratings and its fringe signal. At the end of the day, ratings = revenue so they are trying to pull back in more 25-54 demographic by programming the station as such like getting back Skip Murphy.

Of course im biased to my demo. I'm not going to pretend to understand the cRap music of today. I think the music Urban music of so sh***y. Its more racket than music. So in other words do I have "Good Ole Day" syndrome...hell yes I do. To me the programing of a urban AC station should invoke memories of the 25-54 year old demo. So the K104 that I listened to from 1982-1989 was superb. You can recreate that on KRNB, and make money. All the money Service spent to get KRNB on the air, and you basically are calling it an also ran. Maybe the billings of K104 helpped Hyman recoup some of that money, but I really don't think they want KRNB to be a failure. All I'm saying that KRNB could recreate the vibe of the K104 of the mid to late 80's.

 

[kilamanjero]

KRNB main purpose was basically a flanker for the hits and gold records that didn't fall within the 18-34 demographic in 1996. However, the way they programmed the station was obvious that it was never meant to be anything but a flanker. However, both K-Soul and KRNB have failed to pull anything ratings wise even in the PPM environment. There are other cities with UACs with fringe signals yet high competitive ratings in other markets like Atlanta that does much better than both them in the overall 18+. If Service truly felt like doing something KRNB then they would have did it years ago. Maybe it could be the "back in the day" station of the market, but it looks like Service is going to shift K-104 back to the 18-49 audience if Skip Murphy comes back. Where that leaves KRNB? I guess to cover the 45-54 year old portion of the older demographic group.

Oh yeah, the funny thing about the changes in music when a station that targets 18-34 like the current K-104 and a station that targets 18-49 is that the "cRap" as you call it is limited to only evenings and weekends when they are live broadcasting. Most people that are 25-34 years old tend to enjoy stations that place limitations on such music and spins of more conscious hip-hop artists of the younger generations like Lupe Fiasco, B.o.B., etc. along side a majority R&B-oriented song selection during the daytime hours. It's all about balance.

 

[bucwhyl]

Did anybody read my post? George Cook has named DeDe McGuire host of "The Crazy Azz Morning Show" on K104 along with Lady Jade, and Kevvy Kev.

Now as far as the music, B.O.B. is ok, but these kids prefer the local/southern stuff. What we like/pefer doesn't matter. That mess they play on Kiss doesn't float my boat, but they're #1 for a reason...

 

[salemjedi54]

KRNB main purpose was basically a flanker for the hits and gold records that didn't fall within the 18-34 demographic in 1996. However, the way they programmed the station was obvious that it was never meant to be anything but a flanker. However, both K-Soul and KRNB have failed to pull anything ratings wise even in the PPM environment. There are other cities with UACs with fringe signals yet high competitive ratings in other markets like Atlanta that does much better than both them in the overall 18+. If Service truly felt like doing something KRNB then they would have did it years ago. Maybe it could be the "back in the day" station of the market, but it looks like Service is going to shift K-104 back to the 18-49 audience if Skip Murphy comes back. Where that leaves KRNB? I guess to cover the 45-54 year old portion of the older demographic group.

Oh yeah, the funny thing about the changes in music when a station that targets 18-34 like the current K-104 and a station that targets 18-49 is that the "cRap" as you call it is limited to only evenings and weekends when they are live broadcasting. Most people that are 25-34 years old tend to enjoy stations that place limitations on such music and spins of more conscious hip-hop artists of the younger generations like Lupe Fiasco, B.o.B., etc. along side a majority R&B-oriented song selection during the daytime hours. It's all about balance.

I have no idea who Lupe Fiasco or BOB are. Never heard of them. I have not listened to K104 in 23 years. When I worked at KRBV, listeners always told me they listened to Skip Murphy in the morning and then turned over to 100.3 for the rest of the day. I'm just thinking they could do the format of the 82-89 K104 on KRNB and make money. That's all.

Buc I read your post. I hope it works out for them.