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Charlotte Ratings Updated 02/23/23

tylerSC said:
I used to like 96.1 back when it was 96.1 The Beat, and then later when it was Channel 96.1. They had strong morning hosts with Brotha Fred and then Ace and TJ. They adeptly transitioned from rythmic to CHR and remained strong. But they have fallen off since the change to Hits 96.1 and the loss of Ace and TJ. Looks like they need a major overhaul.
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Overhaul is an understatement. Their numbers have been in decline for over a year. No imagination and the same 15-20 songs all day with boring amateurish personalities is not a good recipe. Sprinkle some early 90s CHR and R &B and bingo. Works well in many other markets
 
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