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Chef Ed Skurka

M

MaskMan

Guest
Glad to learn that "Chef" Ed Skurka has landed at Curtis Media in Greensboro as "News Anchor". Once again, Clear Channel's dumbing down (better known as downsizing) is someone else's great gain. I'm wondering when the employees that are still there will "get" that as soon as CC figures out a way to "downsize" THEIR jobs, they'll be gone too. I would say if you're feeling vulnerable, you'd better get your a-- in gear and beat them to the punch. CC Greensboro especially likes to create a false sense of security. Wise up folks!
 
Here is my question for the CC haters. What would you propose current employees of CC do about it other than keep resumes and tapes updated? Should they quit working for the evil giant?
 
Nope, X, you pretty much nailed it. Keeping resumes and demos up-to-date is about all they can do.

(And no, Simple Machines Forum program, I did NOT already submit this post! That's getting really annoying.)
 
Might I say if you are still sending tapes for your demo, you probably wont get a second glance... :-\
 
I use the term "tape" to simply mean whatever the current form of an audition is taking. Sorry, just a throwback to acetate and razor blades.
 
XTalker said:
Here is my question for the CC haters. What would you propose current employees of CC do about it other than keep resumes and tapes updated? Should they quit working for the evil giant?

Depends on how secure you feel. I'm just saying better keep your eyes open...and keeping the resume updated is a good idea. We also used to say "don't keep any more personal items in the office than what will fit in the cardboard box under your desk". I saw several people use that cardboard box. I'd also say that if you're a young person, you might want to think about taking a different career path. Sad, but true. :-\
 
If sending your demo on a 3 1/2 inch reel please insure there is at least 10 inches of leader tape on both ends...No calls, No acetates and No potheads.
 
MaskMan said:
XTalker said:
Here is my question for the CC haters. What would you propose current employees of CC do about it other than keep resumes and tapes updated? Should they quit working for the evil giant?

Depends on how secure you feel. I'm just saying better keep your eyes open...and keeping the resume updated is a good idea. We also used to say "don't keep any more personal items in the office than what will fit in the cardboard box under your desk". I saw several people use that cardboard box. I'd also say that if you're a young person, you might want to think about taking a different career path. Sad, but true. :-\


That's ANY radio company. Dick Broadcasting seems to have turned over station rosters and chewed thru many talented folks in the past 3-4 years....But they're local...so it's ok???
 
That's ANY radio company. Dick Broadcasting seems to have turned over station rosters and chewed thru many talented folks in the past 3-4 years....But they're local...so it's ok???
[/quote]

Did you read my last sentence? "I'd say if you're a young person, you might want to think about taking a different career path." I no longer think this is an industry that anyone would aspire to. It's sad, but that's just the way it is. It's become a cutthroat, slimey industry.
 
So true Mask Man..I just heard today of several stations hiring parttimers-not just board ops for 6 and 7 bucks an hour! I made more than that back in the late 60's in Florida working for "Gannett" and God knows they were cheap!
 
PREDICTION - Corporate America will tire of radio as a method of making money and fire sales will begin as the cookie cutter stations begin to fail. Look for local groups to grow. Who knows when it will happen, but corporate America will soon tire of the business (particularly in the small and medium markets).
 
By that time though, X, will the listeners still be there? Traditional radio has all but overlooked the next generation. When local groups buy back all the small and medium-market stations, will anyone be tuning in?
 
Some will be gone, but many will still be around - and many more will still be available.

First, you have to remember why people listen in the first place. Some will be happier with their I-Pods or satellite delivered products, but many will be as frustrated with those sources as many are with radio today.

Second, you have to remember also that the so-called experts have predicted the death of radio for years. It has been 60 years since TV was going to kill radio, and 40 or so since FM was going to kill AM. Most injuries and deaths in the business have been self inflicted.

The consolidation of radio has resulted in a homogenous and very bland product. Lots of sameness and while it may have made stations more “perfect”, it has historically been imperfection and innovation that has caused radio to thrive. There is still a strong cry for local product. Problem is Big Radio is not providing it.

Think of the future as “electronic urban renewal”. Today, many blighted areas of towns across America are coming back because people took chances at the small, local level. The same thing can happen to radio.

Listen, Big Radio will only last as long as there is a lot of profit in it. As the sets in use declines, the profits will follow.

Radio people will come back to radio. You know, few of us got into the business to get rich - and very few of us did. The same kinds of things that got us in it back us will bring some us back for the renewal!

When? Who knows? I do believe it will happen.
 
XTalker said:
Second, you have to remember also that the so-called experts have predicted the death of radio for years. It has been 60 years since TV was going to kill radio, and 40 or so since FM was going to kill AM. Most injuries and deaths in the business have been self inflicted.

You forgot MTV. MTV was going to kill radio in the early 80's.
 
But, see, that's just my point... I agree with you absolutely that radio's wounds have been self-inflicted. But you can only wound yourself so much and still live. While I agree that the Big Boys can only last so long, I don't know that they'll fade into the limelight before they wound and maim the industry beyond the point of it being able to heal.

I also agree 100% localism is what will save radio... but that's only if another medium doesn't come along and steal the opportunity before radio is capable of being saved. Internet radio can be done without music (if this CRB ruling stands), and it has all the room in the world to be done locally. Technology is becoming more and more available to make portable Internet radio anywhere in the world a reality. If the next generation can get, en masse, the localism it craves from other sources such as Internet radio before traditional radio is able to heal, what's to say traditional radio will ever be revived?
 
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