don't make me get out my arbitron books from 98, 99 and 2000 to see how Q100 did.
Q was live 24-7. Q was fun. Q was everywhere. Q had TONS of listeners. ADULT ones too. I have pictures from concerts, remotes, etc...we pretty much got the kids by default. Q was set up as a mainstream adult top-40. not a hot-a/c (which is what i thought it was when i got there!), but a very VERY mainstream top-40 station. there was no "lean" in any particular direction, and most of the R&B songs that had anything resembling a "rap" in them were "rapless" for a LONG time.
now, i'm not at the house where i can look at the exact info, but in my mind, i thought Q had decent ratings for a station that had, what - an on-air staff of 5 full-timers and maybe 2 or 3 part-timers, all of whom worked their tails off to make sure the station was happening; and outside of mornings there were some pretty decent numbers. even I had great numbers - and i sucked - but i was #2 at night right behind Power and in front of KSSN (yeah, that would be me tooting my own horn), not to mention having the highest numbers on the station. (even if it WAS only "kids listening". do KIDS fill out diaries?) i never could figure out why mornings didn't catch on, but i ain't that smart. ask kramer - he'll tell you all about me. i am an idiot. i do think that Gary did the best he would with what he had to work with whether it was talent, budget or whatever.
alice was just getting started then, and wasn't all that good. alice didn't have the 100kw signal that it does now either. there was no K-Love, and the Equity/Archway/Crain stations weren't much of a blip either. 101.1 as an alternative station was happening for a minute though. if i recall, the top stations were KSSN, Power, B98 and Magic. when i get to the house, i will look for the concrete info. but yeah, the "wall of women" seems to have worked out quite well for Citadel. if only some others had thought about building such a wall...