A
angelbec
Guest
Any bets on when KOST will be starting their Christmas Music Marathon? I say Friday, November 21st?
angelbec said:Any bets on when KOST will be starting their Christmas Music Marathon? I say Friday, November 21st?
Bryan Simmons said:It's hard to believe but we've been getting calls on the request lines since September from people who want to know when we'll go Christmas, and in the next sentence asking us to start right away. Just goes to show you that some people want that holiday feeling as early as they can get it.
Why? Almost every retail store I've been in is already decked out for the holidays. Some started adding their Christmas themed merchandise BEFORE Labor Day. Considering the downturn in the economy and push by retailers this year to sell merchandise as early as possible, playing Christmas music as early as possible may be a great "feel-good" escape for listeners from all the economic troubles we are in and put them in the mood to buy. I'd start playing it as soon as Halloween or the election concludes.angelbec said:I think Christmas music before Halloween is pushing it.
Los Angeles has had plenty of 90's days during the December Christmas shopping season in past years. Snow or cold temps have nothing to do with Christmas. The weather in Israel is not that much different from Los Angeles.Michael Rivers Kramer said:Bryan Simmons said:It's hard to believe but we've been getting calls on the request lines since September from people who want to know when we'll go Christmas, and in the next sentence asking us to start right away. Just goes to show you that some people want that holiday feeling as early as they can get it.
Yes....I'm getting in the Holiday spirit especially since it peaked around 96 degrees downtown today.
Glenn...Interesting comment about the weather in Israel, where Jesus was born and spent his entire life, in that indeed, the weather there is quite similar to LA and all of SoCal. Regarding Christmas retail and radio, I think it should be held until AFTER Thanksgiving. Starting it (holiday formats and in-store decorations and music) early is purely commercial and diminishes Halloween, and more importantly Thanksgiving: a holiday that represents freedom, national pride, family, food, and shopping - all wonderful things that need not be diminished by the retail aggressiveness associated with end-of-the-year holiday revenue desires.4UH8SIMBKAGN said:Los Angeles has had plenty of 90's days during the December Christmas shopping season in past years. Snow or cold temps have nothing to do with Christmas. The weather in Israel is not that much different from Los Angeles.
Well, commercial radio is all about selling time and Christmas retail promotions have always started at the very least the days prior to Thanksgiving. Thanksgiving itself isn't a big holiday to radio - mostly just food retailers and restaurants advertising. Halloween retail receipts are down considerably this year. One thought is there were fewer parties being thrown due to our current economic situation. Starting early sales for Christmas is very important for any retailer who expects to do even just o.k. this year. I don't see why radio shouldn't get in on the shenanigans by playing Christmas music earlier than normal. I think a lot of people will want an escape from the general negative economic mood out there and their current situation.David at USC said:Glenn...Interesting comment about the weather in Israel, where Jesus was born and spent his entire life, in that indeed, the weather there is quite similar to LA and all of SoCal. Regarding Christmas retail and radio, I think it should be held until AFTER Thanksgiving. Starting it (holiday formats and in-store decorations and music) early is purely commercial and diminishes Halloween, and more importantly Thanksgiving: a holiday that represents freedom, national pride, family, food, and shopping - all wonderful things that need not be diminished by the retail aggressiveness associated with end-of-the-year holiday revenue desires.4UH8SIMBKAGN said:Los Angeles has had plenty of 90's days during the December Christmas shopping season in past years. Snow or cold temps have nothing to do with Christmas. The weather in Israel is not that much different from Los Angeles.
4UH8SIMBKAGN said:Los Angeles has had plenty of 90's days during the December Christmas shopping season in past years. Snow or cold temps have nothing to do with Christmas. The weather in Israel is not that much different from Los Angeles.Michael Rivers Kramer said:Bryan Simmons said:It's hard to believe but we've been getting calls on the request lines since September from people who want to know when we'll go Christmas, and in the next sentence asking us to start right away. Just goes to show you that some people want that holiday feeling as early as they can get it.
Yes....I'm getting in the Holiday spirit especially since it peaked around 96 degrees downtown today.
scooty430 said:4UH8SIMBKAGN said:Los Angeles has had plenty of 90's days during the December Christmas shopping season in past years. Snow or cold temps have nothing to do with Christmas. The weather in Israel is not that much different from Los Angeles.Michael Rivers Kramer said:Bryan Simmons said:It's hard to believe but we've been getting calls on the request lines since September from people who want to know when we'll go Christmas, and in the next sentence asking us to start right away. Just goes to show you that some people want that holiday feeling as early as they can get it.
Yes....I'm getting in the Holiday spirit especially since it peaked around 96 degrees downtown today.
The Christmas we celebrate is a blend of the Jesus tale, as well as winter solstice themes from many other cultures. A number of these traditions are from Europe, much of which has a snowy climate this time of year.
Just remember much of Los Angeles is rapidly becoming not much of European decent. Much of Mexico is warmer than Los Angeles in the winter, Central America is certainly warm year-round and South America has just begun summer days before Christmas day.scooty430 said:4UH8SIMBKAGN said:Los Angeles has had plenty of 90's days during the December Christmas shopping season in past years. Snow or cold temps have nothing to do with Christmas. The weather in Israel is not that much different from Los Angeles.Michael Rivers Kramer said:Bryan Simmons said:It's hard to believe but we've been getting calls on the request lines since September from people who want to know when we'll go Christmas, and in the next sentence asking us to start right away. Just goes to show you that some people want that holiday feeling as early as they can get it.
Yes....I'm getting in the Holiday spirit especially since it peaked around 96 degrees downtown today.
The Christmas we celebrate is a blend of the Jesus tale, as well as winter solstice themes from many other cultures. A number of these traditions are from Europe, much of which has a snowy climate this time of year.
4UH8SIMBKAGN said:Just remember much of Los Angeles is rapidly becoming not much of European decent. Much of Mexico is warmer than Los Angeles in the winter, Central America is certainly warm year-round and South America has just begun summer days before Christmas day.scooty430 said:4UH8SIMBKAGN said:Los Angeles has had plenty of 90's days during the December Christmas shopping season in past years. Snow or cold temps have nothing to do with Christmas. The weather in Israel is not that much different from Los Angeles.Michael Rivers Kramer said:Bryan Simmons said:It's hard to believe but we've been getting calls on the request lines since September from people who want to know when we'll go Christmas, and in the next sentence asking us to start right away. Just goes to show you that some people want that holiday feeling as early as they can get it.
Yes....I'm getting in the Holiday spirit especially since it peaked around 96 degrees downtown today.
The Christmas we celebrate is a blend of the Jesus tale, as well as winter solstice themes from many other cultures. A number of these traditions are from Europe, much of which has a snowy climate this time of year.
4UH8SIMBKAGN said:Much of Mexico is warmer than Los Angeles in the winter, Central America is certainly warm year-round and South America has just begun summer days before Christmas day.
Starting it (holiday formats and in-store decorations and music) early is purely commercial and diminishes Halloween, and more importantly Thanksgiving: a holiday that represents freedom, national pride, family, food, and shopping - all wonderful things that need not be diminished by the retail aggressiveness associated with end-of-the-year holiday revenue desires.